Plann

On Growing A Social Media Planning App To 2M Customers

Christy Laurence
Founder, Plann
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Founders
30
Employees
Plann
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started July 2016
1
Founders
30
Employees
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I’m Christy Laurence and I’m a tech founder based in Sydney, Australia. I’m the founder and CEO of Plann, a social media planning app that allows you to plan and schedule your posts in advance, right from your smartphone.

I started the business in 2015 and since then, we’ve grown it to more than 2 million amazing customers.

on-starting-a-social-media-planning-app-with-2m-customers

What's your backstory and how did you get into entrepreneurship?

My entrepreneurship journey actually began when I was lying on the carpet, so sick I couldn’t even stand up! I had contracted a rare strain of the flu called vestibular neuritis, which goes straight to your brain and affects your balance and spatial awareness. I was 28 years old at the time and working as an advertising executive, and I absolutely loved my job. But with this illness, I couldn’t go to work — so I would spend a lot of time lying on the floor drawing and painting, which had...

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