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Yo Quiero Dinero logo

How Yo Quiero Dinero Grew

Personal finance podcast empowering Latinas to build wealth

How did Yo Quiero Dinero grow?

Summary of the sourced claims below

Yo Quiero Dinero grew through multiple channels including podcasting, organic social media, webinars, and an online community. The business also leveraged SEO-optimized blog posts and affiliate marketing to increase its reach and income. Additionally, it expanded growth by speaking at conferences and offering digital courses.

Channels

20 channels · grouped by how Yo Quiero Dinero grows
  • Organic social media

    · 17 mentions · 17 sources
    “For years I shared everything: the brand deals, the $144K year that replaced my corporate paycheck, all of it. But after crossing a quarter million in revenue, I got quiet. In this episode I'm breaking down why success got harder to talk about than struggle ... and why I'm committing to radical, ...”
    high
    Show 16 more quotes
    “I learned: How to Build Passive Income Through Online Content Like Blogs, Podcasts and Social Media”
    high
    “Links: IG: https://instagram.com/yoquierodineropodcast?utm_medium=copy_link Pinterest: pinterest.com/dineropodcast YouTube: youtube.com/c/YoQuieroDineroPodcast Twitter: @DineroPodcast TikTok: Jannese | Latina $ Educator on TikTok FB: fb.com/yoquierodineropodcast”
    medium
    “Hankwitz has 670k followers on TikTok, a podcast, and a newsletter. And Torres has a finance blog and podcast. Together on Mind The Business, they interview small business owners about entrepreneurship.”
    medium
    “Tori Dunlap: Yeah, it breaks my brain a little bit to think about because we have about 2 million on Instagram, and over two on TikTok, so we’re at almost five now, total ... it’s like, “Okay, there’s actual people out there that you are serving and that you are in this community.””
    medium
    “If you have a small online business, especially if it’s based on giving any kind of advice, people want to know who you are and see your face. ... It helps that Jannese has developed a strong online community who now act as her online bodyguards. Jannese is a personal finance expert who creates c...”
    medium
    “FOLLOW YO QUIERO DINERO:Instagram: https://www.instagram.com/yoquierodineropodcastYouTube: https://www.youtube.com/@yoquierodineropodcastTikTok: https://www.tiktok.com/@yoquierodineropodcastFacebook: https://www.facebook.com/yoquierodineropodcastWebsite: https://yoquierodineropodcast.com”
    medium
    “FOLLOW YO QUIERO DINERO:Instagram: https://www.instagram.com/yoquierodineropodcastYouTube: https://www.youtube.com/@yoquierodineropodcastTikTok: https://www.tiktok.com/@yoquierodineropodcastFacebook: https://www.facebook.com/yoquierodineropodcastWebsite: https://yoquierodineropodcast.com”
    medium
    “And so I started just really doing a deep dive into the world of content creation, making money online, learning about ad income and affiliates. And how do you grow a brand on social media? And how do you get brands to pay you, right? So I was doing that.”
    high
    “FOLLOW YO QUIERO DINERO: Instagram: https://www.instagram.com/yoquierodineropodcast YouTube: https://www.youtube.com/@yoquierodineropodcast TikTok: https://www.tiktok.com/@yoquierodineropodcast Facebook: https://www.facebook.com/yoquierodineropodcast Website: https://yoquierodineropodcast.com”
    medium
    “I woke up today and still can’t believe that I own a condo in 🇵🇷 that I purchased in cash with money that I earned as a full-time podcaster & content creator. Glad I didn’t listen to those people who told me not to quit my day job.”
    high
    “FOLLOW YO QUIERO DINERO: Instagram: https://www.instagram.com/yoquierodineropodcast YouTube: https://www.youtube.com/@yoquierodineropodcast TikTok: https://www.tiktok.com/@yoquierodineropodcast Facebook: https://www.facebook.com/yoquierodineropodcast Website: https://yoquierodineropodcast.com”
    medium
    “FOLLOW YO QUIERO DINERO: Instagram: https://www.instagram.com/yoquierodineropodcast YouTube: https://www.youtube.com/@yoquierodineropodcast TikTok: https://www.tiktok.com/@yoquierodineropodcast Facebook: https://www.facebook.com/yoquierodineropodcast Website: https://yoquierodineropodcast.com”
    medium
    “You’re probably afraid that you’ll put yourself out there and no one will think your content is valuable... You can help people by using your blog to share the expertise you’ve learned along the way. Let me show you how it’s done!... it’s time to start writing your blog content! We’ll dive into h...”
    medium
    “FOLLOW YO QUIERO DINERO: Instagram: https://www.instagram.com/yoquierodineropodcast YouTube: https://www.youtube.com/@yoquierodineropodcast TikTok: https://www.tiktok.com/@yoquierodineropodcast Facebook: https://www.facebook.com/yoquierodineropodcast Website: https://yoquierodineropodcast.com”
    medium
    “FOLLOW YO QUIERO DINERO: Instagram: https://www.instagram.com/yoquierodineropodcast YouTube: https://www.youtube.com/@yoquierodineropodcast TikTok: https://www.tiktok.com/@yoquierodineropodcast Facebook: https://www.facebook.com/yoquierodineropodcast”
    medium
    “FOLLOW YO QUIERO DINERO: Instagram: https://www.instagram.com/yoquierodineropodcast YouTube: https://www.youtube.com/@yoquierodineropodcast TikTok: https://www.tiktok.com/@yoquierodineropodcast Facebook: https://www.facebook.com/yoquierodineropodcast Website: https://yoquierodineropodcast.com”
    medium
  • Podcasting

    · 7 mentions · 7 sources
    “I woke up today and still can’t believe that I own a condo in 🇵🇷 that I purchased in cash with money that I earned as a full-time podcaster & content creator.”
    high
    Show 6 more quotes
    “I’m the creator and host of the award-winning personal finance podcast, Yo Quiero Dinero®”
    medium
    “She is the creator of the leading personal finance podcast for Latinas, which is one of the top podcasts on Apple.”
    medium
    “She gives incredible advice about navigating entrepreneurship and be sure to check out her book, Financially Lit!: The Modern Latina’s Guide to Level Up Your Dinero & Become Financially Poderosa. ... Jannese is on a mission to educate marginalized communities on topics like entrepreneurship, inve...”
    medium
    “Jannese Torres was selected as a member of the Florida Financial Educators Council (FFEC) Advisory Board because of her influential, award-winning personal finance podcast;”
    medium
    “all of the discoverability that I have had is 1000% because of the podcast.”
    high
    “This episode of Yo Quiero Dinero was produced by Heart Centered Podcasting.”
    medium
  • Webinars

    · 6 mentions · 6 sources
    “Today, at 39, I have seven income streams, including affiliate marketing, blog and podcast ads, speaking engagements, digital courses, AirBnB rental income and brand partnerships.”
    high
    Show 5 more quotes
    “So with speaking engagements, there’s just a certain level of authority that comes with being a book author that can help you land bigger, higher profile speaking eng”
    high
    “🔗 Idea to Income Webinar: https://www.crowdcast.io/c/idea”
    medium
    “🔗 Idea to Income Webinar: https://www.crowdcast.io/c/idea”
    medium
    “EPISODE RESOURCES:  🔗 Idea to Income Webinar: https://www.crowdcast.io/c/idea”
    medium
    “EPISODE RESOURCES: 🔗 Idea to Income Webinar: https://www.crowdcast.io/c/idea”
    medium
  • Online Community

    · 6 mentions · 6 sources
    “Through my platform, I’ve built an engaged community of hundreds of thousands who trust my guidance on topics like entrepreneurship, investing, and generational wealth.”
    high
    Show 5 more quotes
    “It helps that Jannese has developed a strong online community who now act as her online bodyguards.”
    medium
    “Financially Lit Club school community + the $75K challenge”
    medium
    “🔗 The Financially Lit Club: https://www.skool.com/financially-lit-club/”
    medium
    “Healing happens in community, not isolation — which is exactly why this book and this podcast exist”
    medium
    “Get access to my VIP Community, so you can get real-time assistance and connect with your fellow bootcampers! ... Real-time Community support Exclusive Access To Our Private Online Community Portal”
    medium
  • SEO

    · 4 mentions · 4 sources
    “So when I was building the podcast, a lot of what I was using was the SEO, so search engine optimization. And that’s something that you have to learn as a blogger if you want anybody to see your content. So the way that I approached marketing the podcast, when it comes to the titles and the keywo...”
    high
    Show 3 more quotes
    “Search Engine Optimization”
    medium
    “The major thing was learning what search engine optimization was. I had no idea what that term meant before learning about it. And once I started implementing those elements into my content creation, the blog legitimately blew up to the point where like it crashed.”
    high
    “I’m now earning over $100,000 a year, just from ad revenue! Literally making money for having a website on the internet?!? ... There’s no point in creating blog posts if Google can’t find them! We’re diving into the world of SEO and learning how to create SEO-optimized blog posts that build your ...”
    high
  • Affiliate program

    · 3 mentions · 3 sources
    “Today, at 39, I have seven income streams, including affiliate marketing, blog and podcast ads, speaking engagements, digital courses, AirBnB rental income and brand partnerships.”
    high
    Show 2 more quotes
    “So I began to understand like what is SEO and how do you get brand partnerships and what are affiliate links and how do you create content that gets discovered? And so I started implementing all of those things.”
    medium
    “Affiliate marketing is dead. Meanwhile I made $1600 in affiliate sales”
    high
  • Press

    · 2 mentions · 2 sources
    “I’m definitely looking to use it as an additional tool to obtain more press opportunities.”
    high
    Show 1 more quote
    “The podcast has been featured on BuzzFeed, Telemundo, Business Insider, Yahoo Finance, NextAdvisor (Time), Grow Magazine (CNBC), & more.”
    medium
  • Course

    · 1 mention
    “I have a new digital course offer that I'm putting out.”
    medium
  • Newsletter

    · 1 mention
    “make sure to subscribe to my newsletter over at YoQuieroDineroPodcast.com.”
    high
  • Press

    · 1 mention
    “the book tour is something I’m really excited about. And it’s something that I’ve gotten a lot of support with the logistical aspect of it from the publisher. [...] they’ve been amazing about contacting bookstores and coordinating dates and doing all this stuff.”
    high
  • Earned media

    · 1 mention
    “"This podcast will leave you feeling inspired to take a more proactive approach to your savings, earnings, & expenses." - BuzzFeed”
    medium
  • Thought Leadership

    · 1 mention
    “I think it’s going to be one of the kind of leading marketing tools that I use, especially in the thought leadership space. So with speaking engagements, there’s just a certain level of authority that comes with being a book author that can help you land bigger, higher profile speaking engagement...”
    high
  • Brand partnerships

    · 1 mention
    “Today, at 39, I have seven income streams, including affiliate marketing, blog and podcast ads, speaking engagements, digital courses, AirBnB rental income and brand partnerships.”
    high
  • Guest posting

    · 1 mention
    “Blogging is dead. Meanwhile I’ve made $6600 in blog ad income last month.”
    high
  • Email marketing

    · 1 mention
    “I was very intentional about starting to put like automated processes in place like funnels and email marketing ... so that I wouldn’t take a financial hit while I’m writing the book.”
    high
  • Partnerships

    · 1 mention
    “I also have a talent agent who I work with, who handles all my brand partnerships. So he's the one that's negotiating things, reviewing the contract, so that all I got to do is again, show up, do my cute little thing, and get paid, right.”
    high
  • Speaking at conferences

    · 1 mention
    “I'm doing a retreat in Costa Rica in November. I'm going to be speaking in a couple different places, too.”
    medium
  • Offline advertising

    · 1 mention
    “This episode was recorded at Tampa Studio Collective (https://www.instagram.com/tampastudiocollective) and produced by Heart Centered Podcasting.  Hosted on Acast.”
    medium
  • Geographic market expansion

    · 1 mention
    “And then I’m really excited about the fact that the book is coming out in Spanish too because up until now, my audience has been primarily English language speakers. So just by being able to provide this information in a different language, I’m going to be able to now bring in a whole different c...”
    high
  • Leveraging existing platforms

    · 1 mention
    “So I followed a number of food bloggers and I was always just like super intrigued in how they were doing this. And then one of them actually announced that she was hosting a food blogging course, like a live course in a local culinary school in New York City. And it just happened to be like the ...”
    medium

How 3,066 businesses grow

Of businesses with mapped growth channels, the share using each — Yo Quiero Dinero’s highlighted.
  • Referral/Word-of-mouth
    66%
  • Social media
    64% ◀
  • Search/SEO
    58% ◀
  • Email
    48% ◀
  • Community
    37% ◀
  • Content/Inbound
    35% ◀
  • Partnerships
    33% ◀
  • Events
    25% ◀
  • Paid ads
    24% ◀
  • Outbound/Sales
    19% ◀
  • Press/PR
    18% ◀
  • Marketplaces/App stores
    12% ◀
  • Podcasting
    4% ◀
  • Building in public
    3%