Source
Researched profile. Starter Story's AI research system compiled this page from 130 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How Woopra Grew

Real-time customer journey analytics platform.

How did Woopra grow?

Summary of the sourced claims below

Woopra grew initially through a launch at WordCamp Dallas where 200 bloggers were given accounts and started a viral campaign that drove exponential growth. The launch generated significant buzz, spreading news to over 2 million people and gaining major blog coverage including profiles on TechCrunch and GeekBrief.tv.

Channels

4 channels · grouped by how Woopra grows
  • Organic social media

    · 1 mention
    “In March of 2008 Pozadzides launched Woopra at WordCamp Dallas which kickstarted the growth of the service when the 200 bloggers in attendance were each given accounts and began a viral campaign that drove exponential growth.”
    medium
  • Speaking at conferences

    · 1 mention
    “The beta version of Woopra was quietly unveiled to a select audience of 200 at WordCamp Dallas, but news rapidly spread to over 2 million as buzz began to grow.”
    medium
  • Press

    · 1 mention
    “In March of 2008 Pozadzides launched Woopra at WordCamp Dallas which kickstarted the growth of the service when the 200 bloggers in attendance were each given accounts and began a viral campaign that drove exponential growth.”
    medium
  • Earned media

    · 1 mention
    “The web analytics tool Woopra got major blogbuzz after its debut at WordCamp 2008 last week, being profiled on TechCrunch and GeekBrief.tv.”
    medium

How 3,117 businesses grow

Of businesses with mapped growth channels, the share using each — Woopra’s highlighted.
  • Referral/Word-of-mouth
    66%
  • Social media
    64% ◀
  • Search/SEO
    58%
  • Email
    48%
  • Community
    37%
  • Content/Inbound
    35%
  • Partnerships
    33%
  • Events
    25% ◀
  • Paid ads
    24%
  • Outbound/Sales
    19%
  • Press/PR
    18% ◀
  • Marketplaces/App stores
    12%
  • Podcasting
    4%
  • Building in public
    3%