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WordPress development and SEO agency for small businesses.
Windhill Design LLC grew primarily through personalized cold outreach and direct mail campaigns, achieving response rates of 10 to 12%. The company also expanded by acquiring client lists through mailing letters to other business owners to initiate conversations about selling. Additionally, growth was supported by organic methods such as referrals, word of mouth, and search engine optimization.
“I didn’t realize the potential size of the market and was content picking up small projects organically, mostly from referrals and search engine optimization.”
“Organic SEOHigh-quality organic traffic to your website from Google.”
“I didn’t realize the potential size of the market and was content picking up small projects organically, mostly from referrals and search engine optimization.”
“I didn’t realize the potential size of the market and was content picking up small projects organically, mostly from referrals and search engine optimization.”
“I was pretty shy so I didn’t do a lot of sales outreach as I should. My leads came very organically and word of mouth.”
“I also got emails. So then I started doing, you know, email file, like, Hey, did you get my letter? Or Hey, it's been a few years. Let me check in with you.”
“Social Media MarketingSocial media can be a significantly powerful tool that...”
“Pay Per Click ManagementWhen setup and managed correctly, Google AdWords...”
“Up until last year, I used to send these out manually. I'd written a little form letter in Word. I'd print the letters out. I'd hand sign all of them. And then I'd print on the envelopes...I might do a hundred, 200 in a batch...the response rate would be 10 to 12%, which I think was pretty darn g...”
“it's this volume game of sending out a lot of outreach and, you know, the more you can personalize it, the better, but trying to do that at scale and, you know, hopefully get a few bites like Link said, 10, 12% response rate, really, really strong for that personalized outreach because it cuts th...”
“Between 2017 - 2018, I acquired four separate client lists to grow my cash flow from $18,400 in 2016 to $124,000 in 2018. All four of these opportunities came from mailing letters to other business owners asking them if they were interested in having a conversation around selling.”