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User feedback tool for product teams
Upvoty grew through multiple channels including guest posting, which boosted their brand and SEO rankings. They gained many signups from online communities such as Indie Hackers, Product Hunt, Makerlog, and BetaList, and by engaging with SaaS founders and product managers on forums and Facebook groups. Organic social media efforts involved sharing within a personal network on Instagram and YouTube, and participating in Facebook groups to attract beta users. Their product itself contributed to growth by including a 'Powered by Upvoty' mention and link in their feedback portal, generating referrals from customers of their customers.
“I also shared it within my network (back then I had a pretty big following base on both Instagram and YouTube), and I participated in FB groups a lot, just to attract some first beta users.”
“Website (https://www.upvoty.com/) Our blog (https://www.upvoty.com/blog/) Facebook (https://www.facebook.com/upvoty/) Instagram (https://www.instagram.com/upvoty/) Twitter (https://twitter.com/upvoty)”
“One of the things that is working very well for me is to make a personal connection with every customer that signs up. I will send them a personal email to start a quick chat about them and their businesses.”
“One of the things that is working very well for me is to make a personal connection with every customer that signs up. I will send them a personal email to start a quick chat about them and their businesses.”
“And we started to engage more with SaaS founders and product managers on forums, Facebook Groups, etc. We quickly saw our sign-ups and traffic increase.”
“Most of those signups came from communities such as Indie Hackers, Product Hunt, Makerlog, and platforms such as BetaList.”
“After working on a new version, we were ready to launch publicly in February and launched worldwide on Product Hunt (https://www.producthunt.com/posts/upvoty-2) in March. Within 2 months we had over 10 paying customers. This was the real validation for our product.”
“Once we figured out our perfect customer, we started focusing more on writing content (https://www.upvoty.com/saas-customer-feedback-dont-under-promise-over-deliver/) for this audience.”
“Once we figured out our perfect customer, we started focusing more on writing content for this audience.”
“did a lot of interviews (which not only boosted our brand, but also our SEO rankings).”
“One of the things that is working very well for me is to make a personal connection with every customer that signs up. I will send them a personal email to start a quick chat about them and their businesses.”