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How The Agent Nest Grew

Marketing content platform for real estate agents

How did The Agent Nest grow?

Summary of the sourced claims below

The Agent Nest grew through a combination of organic social media posting, email marketing, and advertising on platforms like Instagram, Pinterest, and Facebook. Word of mouth and referrals also contributed to growth, as satisfied users shared content and referred other real estate agents through a referral program. Additionally, the founder leveraged a personal network built from years of experience in the real estate world and marketing classes.

Channels

11 channels · grouped by how The Agent Nest grows
  • Organic social media

    · 3 mentions · 3 sources
    “So I started posting on her social media. And then people were asking her, hey, where are you getting all this great content from? And so she told them and then they told their friends and then I started having people email me. And then the light bulb went off and I'm like, all right, time to nam...”
    high
    Show 2 more quotes
    “Follow me:🔴Blog: https://bebestyou.co.uk/blog/🔴Twitter: @bebestyounow 🔴Instagram: bebestyounow”
    medium
    “2000+ customizable social media posts made for real estate with captions and hashtags... Automate your life with our scheduled posting to Instagram, Facebook, X, TikTok, LinkedIn, and Google.”
    medium
  • Email marketing

    · 2 mentions · 2 sources
    “So after teaching those classes, I had an email list of those people. And I sent out a mass email to them. So after doing that, and after running the ad, that was really well perceived.”
    high
    Show 1 more quote
    “Get access to EXCLUSIVE, members-only videos sent to your email on how to create Facebook ads, how to build business pages, and more...weekly email check-ins with marketing tips and tricks”
    medium
  • Word of mouth

    · 2 mentions · 2 sources
    “And then people were asking her, hey, where are you getting all this great content from? And so she told them and then they told their friends and then I started having people email me.”
    high
    Show 1 more quote
    “Impressing former clients. Posting often gives your former clients a reminder of what you do, and referrals are an agents best friend!”
    medium
  • Facebook Community

    · 1 mention
    “a community of support with our exclusive facebook group”
    medium
  • Email List Growth

    · 1 mention
    “Blogs to post freely on your website, newsletter, or any other medium”
    medium
  • Pinterest ads

    · 1 mention
    “So after that, I decided to move on to Pinterest and run Pinterest ads. ... through the Pinterest ad, it started getting a lot more traction too. So then in May, so from April to May, we went from 2,400 to 3,500 just from running the Pinterest ads.”
    high
  • Personal network

    · 1 mention
    “Through a lot of the work that you basically spent years doing in the real estate world, with your marketing agency, with the classes that you taught, you built up this huge network. And that came in handy later on”
    medium
  • Advertising on social media

    · 1 mention
    “It's definitely necessary software like Butter CMS, ConvertKit. We also use Stripe for our payment processing, Auth0, Netlify, and then just integrating all that into ad spend. Probably spending around $1,800 per month.”
    high
  • Existing Tik Tok Content

    · 1 mention
    “But what helped with that growth is number one, yes, ads. Instagram, Pinterest, and Facebook are the main ones I go for... So just adding on that other plan really helped with the growth too. Also, just increasing my ad budget. So I started... My MRR started going up. So I started to increase how...”
    high
  • SEO

    · 1 mention
    “Also worked on the SEO for my website, which was faltering a little bit. And that's how I got out of that 5,000 rut was I just switched around the strategy that I used for marketing.”
    high
  • Referral Program

    · 1 mention
    “I emailed all these people. I said, do you know people, other real estate agents? We have a referral program. So if you want to refer somebody over to this, then we'll give you this amount of money.”
    high

How 2,859 businesses grow

Of businesses with mapped growth channels, the share using each — The Agent Nest’s highlighted.
  • Referral/Word-of-mouth
    68% ◀
  • Social media
    62% ◀
  • Search/SEO
    58% ◀
  • Email
    48% ◀
  • Community
    36% ◀
  • Content/Inbound
    34% ◀
  • Partnerships
    32%
  • Events
    25%
  • Paid ads
    24%
  • Outbound/Sales
    18%
  • Press/PR
    18%
  • Marketplaces/App stores
    10%
  • Podcasting
    3%
  • Influencer partnerships
    2%