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Tailscale
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Researched profile. Starter Story's AI research system compiled this page from 39 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
Tailscale logo

How Tailscale Makes Money

Identity-based secure networking solution for remote teams

How did Tailscale monetize?

Summary of the sourced claims below

Tailscale monetizes primarily through recurring subscriptions, charging business customers for usage beyond a free plan. The company has over 20,000 paying customers and generates revenue in the tens of millions of dollars annually.

Revenue sources

1 source · grouped by how Tailscale makes money

  • Recurring subscriptions

    · 6 mentions · 6 sources
    “Tailscale has doubled again, reaching 20,000 paying customers this month, and more than one million monthly active users, about half of whom use a free version of the product. Revenue, now running well into the tens of millions of dollars a year, has grown at an accelerating rate in 2025, chief e...”
    high
    Show 5 more quotes
    “Tailscale has been growing more than 100 percent year-over-year.”
    high
    “Tailscale recently surpassed 10,000 business customers and has over 500,000 weekly active users, with a total active userbase in the millions.”
    medium
    “Tailscale has consistently doubled revenues annually and revenues now run in the tens of millions of dollars a year, though it is not yet profitable. It recently surpassed 10,000 paying business customers, and millions of individuals use it for free.”
    high
    “We have a generous free plan, but it's also people end up bringing it to work to solve all the connectivity problems at work. And that's where our business model is.”
    medium
    “$6+/user/month”
    high

How 1,861 businesses make money

Of businesses with mapped revenue sources, the share using each — Tailscale’s highlighted.
  • Recurring subscriptions
    54% ◀
  • Services & consulting
    29%
  • Physical products
    29%
  • One-time / lifetime deals
    23%
  • Affiliate / referral commissions
    15%
  • Course / training sales
    13%
  • Sponsorships & partnerships
    10%
  • Usage-based fees
    9%
  • Advertising revenue
    9%
  • Add-ons & upsells
    9%
  • Marketplace commissions
    6%
  • Licensing
    2%
  • Setup / onboarding fees
    2%
  • Donations & tips
    2%
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