AI-driven growth tool for creators on X.
SuperX.so grew through multiple channels including viral growth from videos and launches, which brought in signups after content went viral. The founder consistently posted daily videos documenting the startup's progress, which helped increase monthly revenue over time. Organic social media, especially posting on Twitter (X) regularly and sharing the business story, contributed to gaining followers, users, and sales. Engaging with customers for feedback and building a community through intentional engagement also supported growth.
“I've been posting since mid-2023 up until that point when I posted that Rio de Janeiro filming in public airport video that went viral. I've been posting about a year and a half. And so I'd grown from zero followers to probably about three and a half, 4,000 followers, I think by that point. That ...”
“I built this entire business through sharing my story on X. ... Rob simply started posting on X, sharing the wins, the losses, everything. And to his surprise, it turned into followers, users, sales, and ultimately a very successful SaaS business.”
“The daily video series was I'm going to post a video every single day. Documenting the process of growing my startup SuperX, ten thousand dollars a month, at the start of this video series, that was about a thousand dollars a month. And it took like one hundred and thirty one days, I think it was...”
“For me, in my case, it was video. For you, it might be something different. ... For me, when I switched from text to video format, I got 10 times the reach of text posts.”
“You can show up every single day posting a tweet on X. There is no excuse not to. You can sit down for an hour on every Monday and schedule seven days worth of tweets. You can, anybody can do that, you know? But that is important.”
“So I built those features in SuperX. I posted the dancing demo showing them off. And this worked. It was combining the proven viral concept with my personality.”
“And that's the playbook, building in public, that I'm excited to share with you today. ... I posted every single struggle and failure that I had along the way. And that is what led me to the breakthrough.”
“So SuperX has gone viral multiple times, you did a lot of different launches and mainly with viral features. ... I made a video about it and it went viral, it got like 100,000 views which is fine. It's a very small snapshot but that got a bunch of signups.”
“So we're using Google ads. We're doing Google ads that is marginally profitable, not massively. I'm spending a few thousand dollars a month on that.”
“You need to build a community through intentional engagement. ... what actually works is you want to find people in your niche, in your community that you genuinely want to connect with and make friends with. And then reply with real value, share your experience, share stories, ask thoughtful que...”