Source
Supastarter
SaaS B2B

Supastarter is a starter kit that provides pre-built foundational features like authentication, internationalization, and payment integration to help develop...

supastarter.dev · Founded 2021 · 22 public sources · Updated 1 day ago

Researched profile. Starter Story's AI research system compiled this page from 22 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Supastarter Grew

SaaS starter kit for developers and indie hackers

How did Supastarter grow?

Summary of the sourced claims below

Supastarter grew through multiple channels including an online Discord community where customers support each other and receive automatic invitations after purchase. The company also leveraged organic social media by openly sharing sales and successes on Twitter, which initially helped increase sales slowly. Word of mouth played a role as customers recommended the product, contributing to steady growth.

Channels

6 channels · grouped by how Supastarter grows
  • Online Community

    · 2 mentions · 2 sources
    “we have for supporting the customers, we have a Discord channel. And actually, it starts to become a community of people building with superstars so that I'm actually, that there's actually work taking off from my side, because other people start supporting or customers start supporting each othe...”
    high
    Show 1 more quote
    “Wir haben einen Discord-Channel dafür, wo jeder automatisch nach dem Kauf eine Einladung für bekommt.”
    medium
  • Organic social media

    · 2 mentions · 2 sources
    “The first kind of marketing I did was to share the landing page on Twitter, where at that point I had like, I think it was 80 followers on Twitter. So of course, the audience wasn't that tall and large. And the sales very, very slowly increased.”
    high
    Show 1 more quote
    “teilt auch offen seine Umsätze, Erfolge und weitere Themen Bild in Public auf Twitter.”
    medium
  • Word of mouth

    · 1 mention
    “wir haben jetzt mittlerweile den Stand, dass wir eigentlich quasi von Kunden weiterempfohlen werden und dadurch, dass das Produkt eigentlich stetig weiterläuft.”
    high
  • Leveraging existing platforms

    · 1 mention
    “There are pages where you can, there are actually lists of starter kits that you can filter by technology. So I'm listed on all of them, which also took a while to get into them.”
    high
  • Weekly newsletter

    · 1 mention
    “And the biggest marketing effort I've recently taken is to sponsor the Next.js weekly newsletter, which is a very cool newsletter when you're in the Next.js ecosystem. And that was probably the best target group I could get because Next.js is the center of this starter kit.”
    high
  • Content marketing

    · 1 mention
    “But then I started to notice, okay, when I create more content around it, that actually pulls people to the site. And they might consider that because creating content also creates some kind of trust because they realize, okay, obviously they are involved into that topic and they know about that ...”
    high

How 3,289 businesses grow

Of businesses with mapped growth channels, the share using each — Supastarter’s highlighted.
  • Social media
    64% ◀
  • Referral/Word-of-mouth
    64% ◀
  • Search/SEO
    58%
  • Email
    47% ◀
  • Community
    37% ◀
  • Content/Inbound
    35% ◀
  • Partnerships
    32%
  • Events
    24%
  • Paid ads
    23%
  • Outbound/Sales
    19%
  • Press/PR
    17%
  • Marketplaces/App stores
    12% ◀
  • Podcasting
    4%
  • Influencer partnerships
    3%