Cloud service status monitoring and alerts platform
StatusGator monetizes primarily through recurring subscription plans with tiered pricing. They also generate revenue by selling data from site visitors to enterprise customers who purchase the service and alerts.
“We had raised prices many, many times on new customers starting at $10 a month in 2015 to now $79 a month ... it's like $72 a month for starter, $137 for teams, $275 for corporate ... We do a lot of sales demos ... The hard part was you can't just tell people, well, you have more money, please pa...”
“So when I first launched the Rails app it had a rudimentary subscription system and a single $9.99/month pricing plan.”
“The reality is we basically sell data from visitors to our site to enterprise customers. It doesn't cost you to report an outage. People come to us to buy the service, buy those alerts.”