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Simple Analytics
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Researched profile. Starter Story's AI research system compiled this page from 81 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How Simple Analytics Makes Money

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How did Simple Analytics monetize?

Summary of the sourced claims below

Simple Analytics monetizes primarily through a subscription-based model with paid tiers and a free trial period. Additionally, the company generates revenue from affiliate links within the app and offers an affiliate program that shares revenue with users who refer new customers.

Revenue sources

3 sources · grouped by how Simple Analytics makes money

  • Recurring subscriptions

    · 6 mentions · 6 sources
    “Simple Analytics publishes transparent pricing and doesn’t hide it behind “contact sales” gates. Here’s what you actually pay. Free trial 14 days, no credit card required. Full feature access during the trial. Paid tiers (as of 2026) Plan Monthly billing Annual billing Pageviews/month Starter $19...”
    high
    Show 5 more quotes
    “I launched with paid plans only. I couldn’t afford the risks that VC-backed companies take. I needed to turn a profit quickly or shut down entirely.”
    medium
    “Then we charge a fee. So the developers get it free, but the people who actually use it as a company will pay for it.”
    medium
    “Simple Analytics takes a different approach, offering a subscription-based model that ensures user data remains private and isn’t sold to advertisers. Their hypothesis is that there’s inherent value in paying for a service that respects your website visitors. A theory that’s proven successful, as...”
    high
    “look at the monthly recurring revenue figure at the top. When I checked it while writing this, it read just over $50,000, updated — the page claimed — fifteen minutes earlier.”
    high
    “The monetization is multi-layered - beyond the app subscription, he's built a significant revenue stream through affiliate links to recommended water filters and purification products within the app itself.”
    high

  • Affiliate / referral commissions

    · 3 mentions · 3 sources
    “he's built a significant revenue stream through affiliate links to recommended water filters and purification products within the app itself.”
    high
    Show 2 more quotes
    “we focus on empowering our users by offering them 50% of the first-year revenue for every new customer they refer. This approach feels more authentic, aligns with our mission, and lets us grow through the trust and advocacy of our community.”
    medium
    “we have some things in place, like an affiliate programme, but I don't really think it works that well because if people enjoy your product, they're going to share it anyway. If they can make money with it, they share it on a different basis”
    medium

  • Add-ons & upsells

    · 1 mention
    “Hidden costs most people don’t model: Ecommerce add-on is separate on some tiers Enterprise features (SSO, SLA, priority support) only available on custom plans”
    medium

How 1,917 businesses make money

Of businesses with mapped revenue sources, the share using each — Simple Analytics’s highlighted.
  • Recurring subscriptions
    55% ◀
  • Services & consulting
    29%
  • Physical products
    28%
  • One-time / lifetime deals
    24%
  • Affiliate / referral commissions
    16% ◀
  • Course / training sales
    13%
  • Add-ons & upsells
    10% ◀
  • Usage-based fees
    10%
  • Sponsorships & partnerships
    9%
  • Advertising revenue
    9%
  • Marketplace commissions
    6%
  • Licensing
    2%
  • Donations & tips
    2%
  • Setup / onboarding fees
    2%
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