Sales gamification platform to boost team motivation
SalesScreen grew initially through organic social media, which allowed it to scale past its first million dollars without any marketing budget. Word of mouth played a significant role in its growth, as sales representatives who liked the product recommended it to their new managers when switching jobs. The viral effect of celebrating every sale on office TV screens created a viral loop that further contributed to growth.
“a lot of the early stages of this company, and we were about 12 years old, was word of mouth. ... I think the word of mouth spread pretty quickly. It's a very different day and age now. Word of mouth still certainly helps. And that's where we get a lot of our Norwegian customers who have known us...”
“Sales reps loved it so much that they went to their new managers when switching jobs demanding they look into it and buy it for the team.”
“This made it possible to scale past the first million dollars without any marketing budget.”
“The celebration that came with every sale up on TV screens in the office space effectively worked as a viral loop for us. Sales reps loved it so much that they went to their new managers when switching jobs demanding they look into it and buy it for the team.”