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Researched profile. Starter Story's AI research system compiled this page from 21 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How SalesScreen Grew

Sales gamification platform to boost team motivation

How did SalesScreen grow?

Summary of the sourced claims below

SalesScreen grew initially through organic social media, which allowed it to scale past its first million dollars without any marketing budget. Word of mouth played a significant role in its growth, as sales representatives who liked the product recommended it to their new managers when switching jobs. The viral effect of celebrating every sale on office TV screens created a viral loop that further contributed to growth.

Channels

3 channels · grouped by how SalesScreen grows
  • Word of mouth

    · 2 mentions · 2 sources
    “a lot of the early stages of this company, and we were about 12 years old, was word of mouth. ... I think the word of mouth spread pretty quickly. It's a very different day and age now. Word of mouth still certainly helps. And that's where we get a lot of our Norwegian customers who have known us...”
    high
    Show 1 more quote
    “Sales reps loved it so much that they went to their new managers when switching jobs demanding they look into it and buy it for the team.”
    high
  • Organic social media

    · 1 mention
    “This made it possible to scale past the first million dollars without any marketing budget.”
    medium
  • Viral growth

    · 1 mention
    “The celebration that came with every sale up on TV screens in the office space effectively worked as a viral loop for us. Sales reps loved it so much that they went to their new managers when switching jobs demanding they look into it and buy it for the team.”
    high

How 2,739 businesses grow

Of businesses with mapped growth channels, the share using each — SalesScreen’s highlighted.
  • Referral/Word-of-mouth
    68%
  • Social media
    60%
  • Search/SEO
    57%
  • Email
    48%
  • Community
    35%
  • Content/Inbound
    33%
  • Partnerships
    32%
  • Paid ads
    24%
  • Events
    24%
  • Press/PR
    17%
  • Outbound/Sales
    17%
  • Marketplaces/App stores
    10%
  • Product expansion
    2%
  • Influencer partnerships
    2%