AI-powered recruitment software for global staffing agencies.
RecruitCRM.io initially grew through SEO, with their first customers spread across multiple countries finding them via search engines. They also relied on inbound interest generated by blog posts and organic traffic without paid advertising at early stages. Their marketing efforts later included LinkedIn ads targeting recruitment agencies of various sizes.
“The good part was when we got to about 50,000 in subscriptions. We didn't do any ads or anything of that sort. We just did a little bit of SEO and wrote a couple of blogs. And like, you know, we had people come to our website and say they wanted a demo.”
“Our first, probably 20 customers were in like 12 countries. So it's very spread out. And so that's very, let's say, search driven people, you know, somehow finding you, right? Very, very, very SEO.”
“The moment you buy even one or two seats with us ... we will assign a dedicated account manager to you for free, who will then do one to one onboarding with you and create ... onboarding plan. When we're putting in resources to make you succeed. And if you succeed, you pay us more money.”
“We were spending about $80,000 a month on LinkedIn and Google search ads now. Okay. That's not, that's not super little anymore, but that's from cash flows.”
“So I was sort of the product manager, myself, data, and a bunch of domain expertise. And we went to India and we went to tier two, tier three colleges and basically hired folks fresh out of college.”
“We've been around a little over five years. We serve 800 customers in 78 countries and we're sort of the highest-rated recruitment agency ATS on Gartner, Capterra, G2, Software Advice, and every other major software review website out there with over 150 reviews. And this is sort of because of ou...”
“But in terms of like paid, we're mostly just doing LinkedIn ads to people that work or own recruitment agencies that have between one to 10 people or people that own or work in recruitment agencies that have between 10 and 50 people. That's mostly all the marketing we do.”
“But in terms of like paid, we're mostly just doing LinkedIn ads to people that work or own recruitment agencies that have between one to 10 people or people that own or work in recruitment agencies that have between 10 and 50 people. That's mostly all the marketing we do.”
“Our first customer was in the UK, these are all people that have found us online. It's all inbound. We haven't really gone out and like called people and asked them to buy our stuff.”