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Researched profile. Starter Story's AI research system compiled this page from 6 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How Pretty Prompt Grew

Chrome extension that enhances ChatGPT prompts

How did Pretty Prompt grow?

Summary of the sourced claims below

Pretty Prompt grew through multiple channels including word of mouth, organic social media, and email marketing. Building in public and launching on Product Hunt also contributed to its growth by providing free distribution and early users. Additionally, partnerships such as webinars with other founders and a campaign with AppSumo helped expand its customer base.

Channels

8 channels · grouped by how Pretty Prompt grows

  • Email marketing

    · 2 mentions · 2 sources
    “One of the best things I did early on was personally email active users. No automations, or sequences. Actual typing emails. Some of those users became superfans.”
    high
    Show 1 more quote
    “Email was the biggest channel. If we were mentioned in an email on Monday, we’d see sales grow till Wednesday.”
    high

  • Organic social media

    · 2 mentions · 2 sources
    “We posted updates constantly. Product changes. Behind-the-scenes stories. Random wins. Not polished. Just honest posts. The secret here is consistency. ... We linked our Changelog, our YouTube, and whatever we were working on that week. I even shared our Stripe Interview and Talk we did a while b...”
    high
    Show 1 more quote
    “Keep posting. Keep talking about what you’re doing, keep sharing. Even if you’re not sure about it. A blog post, a LinkedIn update, a podcast, a customer story, a launch video. (Example: me writing this article.) If you stop adding fuel, the fire goes out.”
    high

  • Product Hunt

    · 2 mentions · 2 sources
    “We Launched Pretty Prompt on Product Hunt on May 31st, 2025. We got 2nd Product of the Day, and from that, our first few paying users just four days after launching (felt like winning the lottery at the time).”
    high
    Show 1 more quote
    “One year ago (31st May 2025), Charlie and I launched Pretty Prompt on Product Hunt... Within 7 days of launching, we had over 4,000 users”
    high

  • Word of mouth

    · 2 mentions · 2 sources
    “Oh! If you love Pretty Prompt, please share it with a friend.”
    high
    Show 1 more quote
    “The best growth came from actual organic user love.”
    medium

  • AppSumo Launch

    · 1 mention
    “Two months ago, we partnered with AppSumo for a 60-day lifetime deal campaign. The outcome? Over $300,000 in sales, more than 5,000 new customers, and 100+ 5-star reviews.”
    high

  • Press

    · 1 mention
    “And this got us a few nice PR videos that helped add more fuel to the fire: Stripe interview about our story… Google Chrome Podcast about building a Chrome Extension… SeedLegals interview with BBC iPlayer creator, Anthony Rose…”
    medium

  • Webinars

    · 1 mention
    “We ran webinars with other AppSumo founders.”
    high

  • Building in public

    · 1 mention
    “BIPITOW. (Building In Public Is The Only Way.) 💪 Building in public is one of the highest leverage things we’ve done. It’s free distribution. It doesn’t need to be perfect. But it needs consistency.”
    high

How 3,091 businesses grow

Of businesses with mapped growth channels, the share using each — Pretty Prompt’s highlighted.
  • Referral/Word-of-mouth
    66% ◀
  • Social media
    64% ◀
  • Search/SEO
    58%
  • Email
    48% ◀
  • Community
    37% ◀
  • Content/Inbound
    35%
  • Partnerships
    33%
  • Events
    25% ◀
  • Paid ads
    24%
  • Outbound/Sales
    19%
  • Press/PR
    18% ◀
  • Marketplaces/App stores
    12% ◀
  • Podcasting
    4%
  • Building in public
    3% ◀
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