Source
Researched profile. Starter Story's AI research system compiled this page from 55 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How OutboundSync Grew

Outbound integration platform for CRM sales automation

How did OutboundSync grow?

Summary of the sourced claims below

OutboundSync grew by focusing on partnerships and bringing on a sales coach to drive growth towards profitability. The company also expanded by adding integrations with other platforms, such as Instantly and improving Salesforce features, which unlocked new revenue opportunities.

Channels

2 channels · grouped by how OutboundSync grows
  • Partnerships

    · 1 mention
    “And then the other one has been focusing more on partners. I actually brought on a sales coach, and I actually cut my pay to cover it. Because I was like, I just got to get to profitability. So I'm focusing on the growth part of the business that's working.”
    high
  • Integrations

    · 1 mention
    “Two big things. Adding integrations for other platforms. We added, Instantly has been a really big one for us, and then continuing to make Salesforce better. There's been certain features that as soon as we ship it, we've unlocked revenue, where people say, we have to have the lead object.”
    high

How 2,708 businesses grow

Of businesses with mapped growth channels, the share using each — OutboundSync’s highlighted.
  • Referral/Word-of-mouth
    68%
  • Social media
    60%
  • Search/SEO
    57%
  • Email
    48%
  • Community
    34%
  • Content/Inbound
    32%
  • Partnerships
    31%
  • Paid ads
    24%
  • Events
    24%
  • Press/PR
    17%
  • Outbound/Sales
    16%
  • Marketplaces/App stores
    9%
  • Product expansion
    2%
  • Influencer partnerships
    2%