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Growmotely
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Researched profile. Starter Story's AI research system compiled this page from 53 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
Growmotely logo

How Growmotely Grew

Platform connecting companies with remote professionals worldwide.

How did Growmotely grow?

Summary of the sourced claims below

Growmotely grew primarily through organic social media and word-of-mouth referrals, leveraging the founder's personal network and voice on platforms like podcasts and social media. The company also focused on building and engaging a community, which played a central role in its growth strategy.

Channels

9 channels · grouped by how Growmotely grows

  • Online Community

    · 4 mentions · 4 sources
    “And we did and it was so much fun, because we grew that business through community. So we had an office that was a house in Melbourne, not rather than being in like an office building, it was a house and we would throw it was in South Melbourne… we would throw these huge house parties… and not ta...”
    high
    Show 3 more quotes
    “How we got 5,000 on our beta SaaS waitlist... using a community first approach”
    high
    “And then I really understood this is a community and this is a community-led brand and we are moving forward as a community. ... So these businesses that I've had in the past where I just naturally lean into this idea of community, because I think I innately like it.”
    high
    “Lemlist’s CEO Guillaume Moubeche created “The Sales Automation Family” Facebook group, which grew to nearly 10,000 members by focusing on helping salespeople succeed, fueling Lemlist’s growth past a $2 million run rate.”
    medium

  • Referral Program

    · 2 mentions · 2 sources
    “what she did differently to achieve 48% referral rate, which is still growing.”
    medium
    Show 1 more quote
    “What she did differently to achieve a 48% referral rate (and growing)”
    medium

  • Organic social media

    · 2 mentions · 2 sources
    “It started through my network and people that I knew and using my voice, talking to people like on podcasts and on my own social media and speaking events and things and then growing through word of mouth and referral from there.”
    high
    Show 1 more quote
    “Mariam Hakobyan of Softr explained their growth to over 10,000 users was almost entirely organic, driven by word-of-mouth within Twitter communities of no-code enthusiasts, leading them to a $2.2 million seed round.”
    medium

  • Word of mouth

    · 2 mentions · 2 sources
    “Why she opted to focus on organic growth through word of mouth instead of outbound sales?”
    medium
    Show 1 more quote
    “why she opted to focus on organic growth through word-of-mouth instead of outbound sales.”
    medium

  • Speaking at conferences

    · 1 mention
    “It started through my network and people that I knew and using my voice, talking to people like on podcasts and on my own social media and speaking events and things and then growing through word of mouth and referral from there.”
    high

  • LinkedIn

    · 1 mention
    “And I did a LinkedIn post a few months back where I went back through all of my team and I made a list of all of the people who had moved countries at least once while working with me.”
    high

  • Strategic partnerships

    · 1 mention
    “ClearCompany announced a strategic investment in Growmotely, the only global marketplace for professional talent seeking longer-term, remote opportunities. Through this exclusive partnership, ClearCompany will become the only provider with a global talent pool for contingent hiring...”
    medium

  • Crowdfunding

    · 1 mention
    “An unsuccessful VC fundraising campaign led her to explore alternative funding mechanisms - crowdfunding.”
    high

  • Personal network

    · 1 mention
    “She explains how she leveraged her network for first-round funding from angel investors.”
    high

How 2,667 businesses grow

Of businesses with mapped growth channels, the share using each — Growmotely’s highlighted.
  • Referral/Word-of-mouth
    68% ◀
  • Social media
    58% ◀
  • Search/SEO
    57%
  • Email
    47%
  • Community
    33% ◀
  • Content/Inbound
    31%
  • Partnerships
    30% ◀
  • Paid ads
    24%
  • Events
    24% ◀
  • Press/PR
    18%
  • Outbound/Sales
    16%
  • Marketplaces/App stores
    8%
  • Brand Authenticity
    2%
  • Product expansion
    2%
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