Source
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How Flipsnack Grew

Online tool to create interactive digital flipbooks

How did Flipsnack grow?

Summary of the sourced claims below

Flipsnack grew by focusing on SEO strategies, including creating blog content, targeted landing pages, and off-page SEO, which generated significant organic traffic to their website. They also invested in paid advertising, particularly Google Ads, spending around 120 to 140 thousand dollars monthly across several platforms. Additionally, Flipsnack utilized guest posts written by their team to increase visibility and started working with affiliates and influencers in relevant industries to promote their services. Early on, they emphasized email marketing to attract and retain customers.

Channels

7 channels · grouped by how Flipsnack grows
  • Guest posts

    · 2 mentions
    “We're lucky to have talented writers in our team that can write guest posts for external sites and blogs, which helps get more visibility.”
    high
    Show 1 more quote
    “We're lucky to have talented writers in our team that can write guest posts for external sites and blogs, which helps get more visibility.”
    high
  • Email marketing

    · 2 mentions
    “Early on we’ve focused on email marketing a lot for attracting and retaining customers.”
    high
    Show 1 more quote
    “Early on we’ve focused on email marketing a lot for attracting and retaining customers.”
    high
  • SEO

    · 2 mentions
    “Gabriel looks like one of your biggest growth strategies maybe early on especially uh was SEO. I mean, you are a really, really high domain rating here at 91. That's gen generating almost Programmatic SEO and template strategy breakdown 168,000 organic hits to your website per month.”
    high
    Show 1 more quote
    “For increasing the traffic and extending the user database we also focused on SEO and ad campaigns, particularly Google Adwords. In the beginning, most of our SEO efforts were focused on on-page SEO, creating blog content around certain keywords. Later on, we extended the site content even more w...”
    high
  • Paid social ads

    · 2 mentions · 2 sources
    “Uh we just started uh affiliates uh and uh also we are now starting um uh with influencers uh obviously in the areas that um uh are most interesting for us. uh you know like again uh hotels um real estate uh training materials uh employee benefits. So you know uh we're trying to to find influence...”
    high
    Show 1 more quote
    “For increasing the traffic and extending the user database we also focused on SEO and ad campaigns, particularly Google Adwords.”
    high
  • Google Ads

    · 1 mention
    “And and are you spending money on paid advertising per month right now? have said about how much we do we do spend um I think uh I think we're uh spending around 120 140k a month and and is that on Google or which platform? Uh I think there's several platforms but probably the most um uh the most...”
    high
  • Pay Per Click Advertising

    · 1 mention
    “For increasing the traffic and extending the user database we also focused on SEO and ad campaigns, particularly Google Adwords.”
    high
  • SEO

    · 1 mention
    “For increasing the traffic and extending the user database we also focused on SEO and ad campaigns, particularly Google Adwords. In the beginning, most of our SEO efforts were focused on on-page SEO, creating blog content around certain keywords. Later on, we extended the site content even more w...”
    high

How 2,678 businesses grow

Of businesses with mapped growth channels, the share using each — Flipsnack’s highlighted.
  • Referral/Word-of-mouth
    68%
  • Social media
    58%
  • Search/SEO
    57%
  • Email
    47%
  • Community
    33%
  • Content/Inbound
    31%
  • Partnerships
    30%
  • Paid ads
    24%
  • Events
    24%
  • Press/PR
    17%
  • Outbound/Sales
    16%
  • Marketplaces/App stores
    8%
  • Brand Authenticity
    2%
  • Product expansion
    2%