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DotMarket
Investing B2B

DotMarket is a fully vetted digital assets brokerage platform that helps owners buy and sell online businesses such as content websites, e-commerce sites, Sa...

dotmarket.eu · Founded 2020 · 38 public sources · Updated 14 days ago

Researched profile. Starter Story's AI research system compiled this page from 38 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How DotMarket Grew

Online marketplace for buying and selling digital businesses

How did DotMarket grow?

Summary of the sourced claims below

DotMarket's audience of buyers and sellers comes roughly one-third from SEO and Google Ads, one-third from social media, and one-third from word of mouth. The company has used podcasts and guest blogging to reach audiences it could not otherwise reach, and has pursued SEO, with Twitter and LinkedIn cited as channels that have worked well. DotMarket also has partnerships with Flippa and MicroAcquire, and newsletter and direct outreach efforts have helped expand its audience.

Channels

21 channels · grouped by how DotMarket grows

  • SEO

    · 4 mentions · 3 sources
    “Talking about SEO, coming from this world, it’s been a rough trip. Our CMS was poorly chosen on that aspect and it took much longer than expected (based on my supposed SEO skills….) to finally get these needed TOP 1 - TOP 3 positions on Google for our target keywords.”
    high
    Show 3 more quotes
    “Nowadays, our audience (buyers, and sellers all together) comes pretty much ⅓ from SEO / SEA (Google ads), ⅓ from social media, and ⅓ from…word of mouth!”
    high
    “Une plateforme pionnière dans l’univers des prop firms, avec un modèle hybride (validation de challenges, gestion de comptes funded et affiliation). Position SEO stratégique, marge nette >70 % et outils inclus.”
    medium
    “SaaS gratuit de Facturation et Devis - Leader SEO depuis 2010 - Prêt pour la réforme de la facturation”
    medium

  • Word of mouth

    · 3 mentions · 3 sources
    “I can say from that experience that talking and listening allowed us to remendously improve the way we were working, implement quick new processes that made our clients feel safer and made them very happy to start recommending us.”
    high
    Show 2 more quotes
    “it made it pretty much impossible for people we talked to from day one not to like us, not to talk about us to their friends and acquaintances looking to buy or sell a website we didn't know where to go to, right?”
    high
    “Nowadays, our audience (buyers, and sellers all together) comes pretty much ⅓ from SEO / SEA (Google ads), ⅓ from social media, and ⅓ from…word of mouth! And we’re quite proud of that last part!”
    high

  • Organic social media

    · 3 mentions · 3 sources
    “What really helped us, I would say, so far has been LinkedIn. As soon as we started publishing more on LinkedIn, because we chose, of course, because of the number of deciders, of course, present on that social platform, we really quickly saw the numbers of contacts roll in.”
    high
    Show 2 more quotes
    “In the process, what has worked well for us in terms of specific channels are the following: Twitter! The SEO world is on Twitter. Can’t be missed. LinkedIn. Different audiences, investors / big buyers are there!”
    high
    “Un site communautaire de questions-réponses locales, couvrant 22 villes en France et Belgique. 167 K abonnés Facebook, 200 K visites annuelles et une base SEO toujours active malgré l’absence de monétisation.”
    medium

  • Email List Growth

    · 3 mentions · 3 sources
    “and from the newsletter. These two really bring in now more people that we've never heard about, like it allows us to expand our audience, obviously, and it definitely goes faster than talking one on one to other people.”
    high
    Show 2 more quotes
    “Since then, we have seen very good results from ... the newsletter.”
    high
    “Our newsletter (L’investisseur Web) 2 years after its launch still gets 60% OR with a weekly episode.”
    high

  • Advertising on social media

    · 2 mentions
    “Nowadays, our audience (buyers, and sellers all together) comes pretty much ⅓ from SEO / SEA (Google ads), ⅓ from social media, and ⅓ from…word of mouth!”
    high
    Show 1 more quote
    “Dropshipping premium dans l’univers geek – niche passion à panier moyen élevéDropshipping premium dans l’univers geek – niche passion à panier moyen élevéCréation05/2021Profit / mois7537€Visiteurs / mois27364MonétisationProduits physiquesVoir l'annonceVoir l'annoncePrix en baissePrix estimé HTEnt...”
    medium

  • Press

    · 2 mentions · 2 sources
    “We've also seen very good results from a couple of sponsored articles actually published on big web marketing-related websites”
    high
    Show 1 more quote
    “Since then, we have seen very good results from a couple sponsored articles published on big webmarketing sites...”
    high

  • Direct sales

    · 2 mentions · 2 sources
    “At the same time, i spent a LOT of time picking up the phone and asking questions to website editors, media agency managers, to collect feedback, take note of what they’ be looking for, how they were currently buying or selling, with whom, what was good or not in their current process, what they’...”
    high
    Show 1 more quote
    “picking up the phone and asking questions to website editors, media agency managers to collect feedback, take note of what they're looking for... I always ended up asking if we could reach out if we were to sign good sites for sale in their field. And surely enough, the answer was 100% yes.”
    high

  • Online Community

    · 2 mentions · 2 sources
    “The very first and easiest strategy has definitely been to count on the community I grew over the years as a website editor and via my niche website training that ran as a paid one from 2015 to 2017 and has been free ever since. It definitely allowed my business partner and I, Mayan, to quickly h...”
    high
    Show 1 more quote
    “The very first and “easy” strategy has been to count on the community i grew over the years as a website editor and via my niche website training that ran as a paid one from 2015 to 2017 and has been free ever since. It allowed my business partner and I to quickly have some first traction from pe...”
    high

  • Email marketing

    · 1 mention
    “Une boutique e-commerce haut de gamme spécialisée dans les tables rivière bois & résine, avec un positionnement premium unique. SEO organique de 11,5 K visites/mois et une base email de 16 K contacts.”
    medium

  • Search engine marketing

    · 1 mention
    “Nowadays, our audience (buyers, and sellers all together) comes pretty much ⅓ from SEO / SEA (Google ads), ⅓ from social media, and ⅓ from…word of mouth!”
    high

  • Twitter

    · 1 mention
    “Twitter! The SEO world is on Twitter. Can’t be missed.”
    high

  • Leveraging existing platforms

    · 1 mention
    “Un Amazon FBM spécialisé en épicerie, actif depuis 2016 et classé parmi les 1 000 meilleurs vendeurs Amazon France.”
    medium

  • LinkedIn

    · 1 mention
    “What really helped us has been LinkedIn. As soon as we started publishing more on LinkedIn (that we chose because of the number of deciders of course) we quickly saw the numbers of contacts roll in.”
    high

  • Guest posts

    · 1 mention
    “Podcasts and guest blogging helped us get in front of audiences we couldn’t reach + feed some juice for our SEO strategy.”
    high

  • Story Ads

    · 1 mention
    “Podcasts and guest blogging helped us get in front of audiences we couldn’t reach + feed some juice for our SEO strategy.”
    high

  • Course

    · 1 mention
    “The very first and easiest strategy has definitely been to count on the community I grew over the years as a website editor and via my niche website training that ran as a paid one from 2015 to 2017 and has been free ever since.”
    high

  • Earned media

    · 1 mention
    “Starting promoting DotMarket, getting features on local podcasts, newsletters, medias, etc…”
    high

  • Google Ads

    · 1 mention
    “Nowadays, our audience (buyers, and sellers all together) comes pretty much ⅓ from SEO / SEA (Google ads), ⅓ from social media, and ⅓ from…word of mouth! And we’re quite proud of that last part!”
    high

  • LinkedIn ads

    · 1 mention
    “LinkedIn. Different audiences, investors / big buyers are there!”
    high

  • Meetup groups

    · 1 mention
    “Nowadays, our audience (buyers, and sellers all together) comes pretty much ⅓ from SEO / SEA (Google ads), ⅓ from social media, and ⅓ from…word of mouth!”
    high

  • Partnerships

    · 1 mention
    “DotMarket has partnerships with Flippa, MicroAcquire, and other platforms. Other marketplaces help supply buyers for businesses listed on DotMarket that are more difficult to sell. In return, DotMarket provides listings for French and European buyers on their platforms.”
    medium

How 3,327 businesses grow

Of businesses with mapped growth channels, the share using each — DotMarket’s highlighted.
  • Social media
    64% ◀
  • Referral/Word-of-mouth
    63% ◀
  • Search/SEO
    58% ◀
  • Email
    47% ◀
  • Community
    37% ◀
  • Content/Inbound
    35% ◀
  • Partnerships
    32% ◀
  • Events
    24% ◀
  • Paid ads
    23% ◀
  • Outbound/Sales
    19% ◀
  • Press/PR
    17% ◀
  • Marketplaces/App stores
    12% ◀
  • Podcasting
    4%
  • Influencer partnerships
    3%
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