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AuditMiner
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Researched profile.
Starter Story's AI research system compiled this page from
42
public sources — the founder didn't write it.
Automated research can misread or misattribute a source, so treat figures as best-effort.
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How AuditMiner Grew
Audit software for streamlined 401(k) audits
How did AuditMiner grow?
Summary of the sourced claims below
AuditMiner grew through multiple channels including press coverage, LinkedIn, and email marketing. Press coverage brought attention from a major accounting firm after a newspaper article about the founder's breast cancer journey was published. Sharing the cancer journey on LinkedIn helped build support and engagement from people. Email campaigns to a list of 800 people resulted in demo bookings and contributed to growth.
Channels
3 channels · grouped by how AuditMiner grows
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Email marketing
· 1 mention“I started emailing these 800 people. Oh my goodness. Right. And through an email campaign, here I am. Second email if you don't respond, third email is this goodbye, the email campaign. But I had people booking demos.”
high -
Press
· 1 mention“One of the big four accounting firms in the world called me because the Omaha newspaper ran a spot for breast cancer awareness of this is Kelly from Omaha, having breast cancer and building a company. They saw it online, someone from their innovation department.”
medium -
LinkedIn
· 1 mention“I was sharing my cancer journey on LinkedIn. And I think people started rooting for me.”
high
How 2,678 businesses grow
Of businesses with mapped growth channels, the share using each —
AuditMiner’s highlighted.
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Referral/Word-of-mouth68%
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Social media58% ◀
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Search/SEO57%
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Email47% ◀
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Community33%
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Content/Inbound31%
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Partnerships30%
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Paid ads24%
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Events24%
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Press/PR17% ◀
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Outbound/Sales16%
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Marketplaces/App stores8%
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Brand Authenticity2%
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Product expansion2%
