1,000+ Catchy Business Coach Names

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Updated: June 10th, 2025

So, you've come up with the perfect business coach idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your business coach stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best business coach ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your business coach.

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AI Business Coach Name Generator

Want to come up with your own unique company or brand name?

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Ideas

Catchy business coach name ideas

The Big Red Book of Business Solutions
Tailored Business Coaching
Business & Problem Solving
Business Solution Coaching
Business & Problem Solving Business
Business Coach for Business
The Business Business Coach
The Business & Problem Solving Company
Solving Business Coaches
Business Coach Utopia
POWER Business Coaches
Krishna Business Coach
Business and problem solving
Hire Me As Your Coach
M&P Coaching & Consulting LLC
Problem Solving Business Coaching
Business and problem solving business
Ruthless Solutions
Sage Business Solutions
Re Business Coach
Lucky Business Business Coach
Solutions and Coaching
Lifestyle, Business & You
The Coaching & Problem Solving Business
The Business and Problem Solving Business
P3: Pro Bono Practice
B2C - Business & Problem Solving Coaching
Business Coach Official
Coaching Business Coach
Novo Projetos
The New Business Coach
The Business Coacher
The Business Coach Company
Empowering business coach
Mixed Up Business
Business Coach International
Business Coach Up
Business and Business Solutions
The Coaches Business
Co-Active Solution Design LLC
Lets be Coaches
Business Coach Warriors
Go Business Coach
Business Coach Negotiators
Accurate Business Coach
Business Coach Hop
Top Notch Business Coach
Business Coach Age
Business Researchers
Business Coach Art
Trusted Business Coach
On Business Coach
Business Coach Innovations
Pursue Your Business
Coaching by Business Coach
B2B Financial Management
The Finance & Money Coach
Business Coach & Mentor
New Money & Finance Business
Wise Business Coach
Money & Finance Coaching
Krishna Money & Finance
New Money & Finance
Innate Business Coach
Business Coach - The Business of People
New Business Owner's Boot Camp
Ace's Business Coach
Bizcounsell
The Money and Finance Coaching
Money Coaches UK
B2B Business Coaching
Professionally Spot
Handler Group
HiredCoach
Clinical
Thriving Mercantile Trading Co
Tutor Place
Able Passenger Car Spot
RearCoach
Concern Co
Public Business Organization
QuickGuide
Fashioned Jitney Group
Native Scout Place
International Clientele Pro
SpiritualGuide
The Acting Life History
The Corporate
The Experienced Take
The Detailed
Only Head
CompetitiveBusiness
The Routine
New Double Decker Spot
The Checkered
Template Place
Corporate Mercantile Co
Golden Jitney Group
Clientele Group
Time Double Decker
Willis Business
Good Handler
Jitney Trading Co
The Chief
The Daily
Decision Business
Crowded Car
Funny Mercantile Pro
UrgentBusiness
The Athletic
Comfortable
AccurateGuide
Judicial Business Organization Pro
Trustworthy Conduct
The Valuable
The Dangerous Business Concern
Rectangular Pass Place
ThrivingBusiness
The Better
The Third
Long Job Pro
Post Double Decker Place
Wisdom Business
Occupation Trading Co
Vocal Charabanc Group
Routine
Physics Business
Deter Career
The Huge
TrueGuide
Congressional Corps
Commercial Trading Co
Line Co
Urgent
The Huge Motorcoach
Chequered Carrière
The Ministerial
The Dangerous
Sickness Business
Bibliographic Head Collective
Galore Career
Convenient
Guinness Business
General Guidebooks
Successful
The Professional

Creative business coach name ideas

Spectacular Life Place
Competitive Clientele Place
The Fashioned
Good Guideline
Post Manager Place
The Pro Clientele
General Guia
Class Counsellor
Patronage Pro
Delicious Business
EventfulCareer
International Business Concern Collective
The Annotated
Big Patronage Place
Clientele Collective
The Dramatic Charabanc
Convenient Head Collective
Bibliographic Head Collective
Slow Concern
Commercial Enterprise Pro
Tutor Spot
Conduct Place
Retail
Checkered Corps
Empty
The Rough Take
Thriving Mercantile Trading Co
Page Head Pro
Main
Surer
Legitimate Patronage
The Dramatic Manager
Able Passenger Car Co
Charabanc Co
Illustrious Professionally Collective
GrandCoach
Handsome Coach And Four
Tutor Place
The Useful Usher
QuickGuide
Forgiveness Business
Big
SplendidCoach
Big Brand
Closed Chief
The Legitimate Business Concern
The Small
StateCoach
Commercial Pro
Post Passenger Car
Deter Career
Big Byplay Group
Pass Pro
Good Guidebook
The High
Independent Life
Patronage Trading Co
Practical Pass Place
The Ordinary
Spectacular Calling
The Hired Jitney
Successful Calling Group
Ordinary Motorcoach
Mid Professional
The Non Mercantile
Closed Couch
The Huge Motorcoach
Good Guidebooks
The Adequate
HandsomeCoach
ExecutiveCoach
Slow Train Group
Big Businessmen
Principal Commercial Enterprise Trading Co
Brisk Line
The Grand
The Class
Good Gear
Big Business Organization
Pass Group
PrincipalBusiness
Professional Group
Empty Charabanc Group
The Comprehensive
HiredCoach
Rear Passenger Car Pro
Commercial Trading Co
Coach And Four Group
The Corporate
FormerCoach
Brisk Clientele Group
Olympic Jitney Trading Co
Ecclesiastical
Fast Tutor
Only Pathfinder Co
DiplomaticCareer
Pass Trading Co
Manager Spot
The Brisk
The General Usher
The Big Mercantile
Business Concern Group
The Legitimate Byplay
The Grand Handler
The Valuable
The Comfortable
The Sole
Helpful Steer Trading Co
Wholesale
Effective Double Decker Pro
CompetitiveBusiness
Assistant Handler Collective
Successful Passenger Car Co
Global Mercantile
The Regular Handler
DramaticCareer
Only Head
Life History Pro
PromisingCareer
Handler Spot
Theatrical
Bad Business Enterprise
CorporateBusiness
Good Guidance
Mcguiness Business
Comfortable Charabanc
The Moral Take
First Passenger Car Place
Coach And Four Pro
Experienced Bus
Good Guidances
Able Motorcoach Group
FaithfulGuide
Active Clientele Trading Co
Profession Trading Co
Ministerial Junior
Passenger Car Trading Co
The Congressional
Good
GoodGuide
Crowded Chief
Convenient Pass Group
Theatrical Profession
Pro
The Rear Manager
Guinness Business

Learn more about starting a business coach:

Where to start?

-> How much does it cost to start a business coach?
-> Pros and cons of a business coach

Need inspiration?

-> Other business coach success stories
-> Marketing ideas for a business coach
-> Business coach slogans

Other resources

-> Profitability of a business coach
-> Business coach tips

Funny Business Coach Names

Slow
Serious Occupation
Class Carriage
Motorcoach Spot
Closed
Reliable Scout Place
The Musical
Mercantile Collective
The Junior Bus
Unfinished
Old Handler Spot
The Chequered
Able Passenger Car Co
Calling Spot
The Daily
Hackney Handler
Annotated
Brisk Line
Rectangular Pass Place
Indispensable Take Co
Post Passenger Car
Official
Clientele Collective
Gilded Tutor
StageCoach
Tenure Trading Co
Conduct Collective
MagnificentCoach
Bibliographic
The Yellow
General Guidebook
Bad Business Concern
The Subsequent
The Future
Active Clientele Trading Co
The Thriving
The Executive
Double Decker Trading Co
Missionary Profession
The Clear
The Regular Tutor
HiredCoach
Meteoric Junior Collective
Native Pass
The Third
The Acting Life History
Convenient Pass Group
Better
The Congressional
Head Co
International Business Concern Spot
Job Group
The Fine Bus
Gilded Bus
Stillness Business
Splendid
The Small
The Slow Motorcoach
Junior Motorcoach
Gilded Jitney
The Successful
Infallible
Steer Trading Co
Clinic Business
Complete Take Collective
IndependentCareer
FunnyBusiness
Comfortable Chief
Indian
The Professional
The State Bus
Pass Trading Co
The Tricky
Brisk Byplay
OffensiveCoach
Serious Commercial
Clear Conduct Collective
Brisk Business Concern
Non Business Concern Place
The Experienced Take
Clear Scout
Definitive
Class Couch
Funny Commercial Place
The Convenient
Only Head
UsefulGuide
The Profitable Commercial
Tutor Place
Extensive
Profession Spot
Based Business Enterprise
Occupation Trading Co
Grand
Unfinished Business Organization Collective
The Moral
Commercial
The Retail
ExecutiveCoach
Global Business Organization
The Useful Usher
The Royal
Pair Career
Acting
Experienced Steer Place
Calling Place
Winning Charabanc
Closed Charabanc
Active Patronage Place
Introductory
Commercial Mercantile
The Big Concern
International Clientele Pro
NavalCareer
FriendlyGuide
Useful Professional
Faithful Pass Trading Co
The Legendary
Fine Tutor Co
The Gilt
Legislative Lifetime
Surest
CorporateBusiness
Richness Business
The Dramatic Manager
LaterCareer
The Professional Manager
Concern Co
The Indispensable Scout
Regular
Old Motorcoach Place
Citrus Business
The Moral Take
Good Guidance
The Ordinary
MainBusiness
Magnificent Motorcoach Collective
Excellent Tutor Co
Profession Place
Royal Tutor Group
QuickGuide
The Magnificent Charabanc
TrueGuide
New
Double Decker Group
Stiffness Business

Cool business coach name ideas

Time Tenure
Important Line
The Public
The Practical
Motorcoach Pro
Active Patronage Place
Indispensable
Thriving Clientele Co
The Daily Patronage
Flourishing
Risky
The Big Concern
VocalCoach
General Guidelines
Reliable Scout Place
The Elegant Passenger Car
Usher Group
Better
Serious Occupation
Convenient Head Collective
The Successful
Based Boutique
Crowded Train Group
The Step
Class Cst
The Slow Motorcoach
Business Concern Trading Co
Global Clientele Pro
Good Guidebook
The International
The Regular Manager
Patronage Co
Defensive Charabanc Spot
Infallible
Spiritual Pathfinder Place
Double Decker Pro
The Prosperous Clientele
Scout Pro
Day Patronage Pro
Coach And Four Pro
Long
The Big
Big Byplay Group
Vocation Trading Co
Christmas Business
Real Occupation Collective
Profitable
Train Place
Later Life
Commercial Trading Co
Complete Take Collective
Regular
Rectangular Pass Place
Brisk Businesses
Independent Life
The Handy
MagnificentCoach
TrickyBusiness
Executive Bus Place
The Tricky
Good Guidebooks
Only Guidebook Spot
Professional
Occupation Co
The General Usher
Suspicious Business
The Moral Take
The Trustworthy Pathfinder
The Reliable
The Helpful Scout
Poor Scout Group
Commercial Enterprise Group
Unerring Pass Group
FriendlyGuide
Native Pass
The Huge
Assistant Handler Collective
Commercial Enterprise Collective
Clear Conduct Collective
NonBusiness
The Thriving
Funny Commercial Place
Golden Jitney Group
Defer Career
Elegant Jitney
Judicial Business Organization Pro
The Authoritative
Brisk Clientele Group
HandyGuide
Private
The Non Mercantile
PublicBusiness
OffensiveCoach
LaterCareer
Lucrative Clientele
Scout Group
Sickness Business
Line Pro
Tutor Collective
Crowded Chief
The Accurate Pass
Pro Patronage Place
Charabanc Spot
Experienced Bus
Ordinary
Political Calling Group
Willis Business
The Hackney Passenger Car
The Rear Manager
The Famous
Helpful Steer Trading Co
Good Handler Pro
The Magnificent
Comfortable Carriage
Pass Trading Co
The First Jitney
Hackney
Comfortable Couch
The Convenient Conduct
Job Group
Clear Scout
Own Concern Place
Template Co
Sole Conduct
Comfortable Chariot
AssistantCoach
New Handler Collective
CorporateBusiness
The Junior
ComplicatedBusiness
The Dual Profession
Quick
The Sad
Serious Commercial
Bibliographical Head Trading Co
Day Clientele Co
The Ordinary Bus
Bad Businesspeople
Handy
MailCoach
The Outstanding
Effective Double Decker Pro
Base Passenger Car Co
Experienced
EventfulCareer
The Important

Unique business coach name ideas

Meteoric Junior Collective
The Visual
Indispensable Take Co
Mercantile Mercantile Co
Athletic
The Offensive
Competitive Clientele Place
The Quick
Own Mercantile
Crowded Counsellor
Gilded Jitney
Safest Direct Group
Gilded Charabanc Co
Forgiveness Business
Pathfinder Co
The Public Concern
Profitable Line Pro
Day Patronage
Air Career
Complete Guidebook
Page Head Pro
The Dangerous
HeavyCoach
Big Businesses
Closed Couch
Wholesale
Routine Clientele Pro
Crowded Connaisseur
The Bibliographical
Handler Place
The Friendly
Steer Trading Co
The Legendary
The Extensive Business Organization
Safer Conduct Group
Professional Group
Official Clientele
The Experienced
Mercantile Collective
The Dramatic
The Ordinary
Empty Coach And Four
The Best Motorcoach
Checkered Course
UsefulGuide
Ambitious Business
Based Business Concern
Heavy Double Decker Trading Co
Train Spot
Comfortable
HackneyCoach
Patronage Trading Co
Offensive Train Group
Urgent Byplay
Patronage Collective
Thriving
The Funny Concern
IndependentCareer
Good Governing
Despair Career
YearCareer
Stage Double Decker Pro
Conduct Place
Indian
Adequate
Big
The Grand Charabanc
Conduct Spot
Wholesale Concern Group
SeriousBusiness
Minutes Business
The Pro
Spectacular Profession
The Executive
Outstanding
Bad Byplay
Relationship Career
The Excellent
Athletic Bus Place
Bus Co
Public Vocation Place
Eucalyptus Business
Unfinished
The Motor
First Passenger Car Place
Commercial Pro
The Urgent Mercantile
Olympic Jitney Trading Co
Rough Take Co
Corporate Mercantile Co
The Whole
The Ultimate
Global Business Concern
DayBusiness
Junior Co
Trustworthy Conduct
Steer Place
The Brisk Business Organization
Principal Commercial Enterprise Trading Co
Non Business Concern Place
Illness Business
ExecutiveCoach
Closed Counsellor
StandardGuide
Prosperous
Bad Business Organization
Routine Clientele Group
Charabanc Pro
Comfortable Chief
The Definitive Take
The Acting
RegularBusiness
Closed Caboose
Vocal Charabanc Group
Drawn Train
FamousCoach
Require Career
Chequered Coursework
Third Charabanc Co
Retail Mercantile Trading Co
Winningest Bus
Profession Trading Co
Guinness Business
Gilded Tutor
The Assistant
The Serious
Handy Template
The Much
Business Organization Spot
Big Business Enterprise
The Grand
The Meteoric
Convenient
Brisk Line
FineCoach
Comfortable Caboose
Principal Concern Spot
Competitive Line
SmallBusiness
Global Business Organization
Crowded Chariot
Grimace Business
AccurateGuide
Surer
Third
Train Trading Co

Cute business coach name ideas

Small
Ecclesiastical Profession
Former
Handler Pro
Ultimate Take Trading Co
IndianGuide
The Indispensable Scout
The Professional
CheckeredCareer
The Safer
Active Clientele Trading Co
Life History Pro
The Former
The Yellow
Double Decker Trading Co
Coach And Four Spot
GildedCoach
The Infallible
Legitimate Clientele Collective
The Chief Template
Stage
Bad Brand
The Hired Jitney
Main
Abyss Career
Clientele Group
Based Businesses
Unfinished Business Organization Collective
Coach And Four Co
Moor Career
SplendidCoach
Stiffness Business
Helpful Head Co
Charabanc Group
International Business Concern Spot
Tricky
Profession Spot
Handler Group
Concern Collective
Prison Business
Whole Concern
Coach And Four Place
ComfortableCoach
Swiftness Business
MercantileBusiness
Jitney Co
The Mercantile
ElegantCoach
Commercial Place
DailyBusiness
Bibliographic Head Collective
Line Trading Co
The Complete
Calling Pro
Bibliographic Pass Collective
Slow Train Group
Professionally Collective
The Closed
The Acting Life History
Thriving Occupation Co
BriefGuide
Successful Calling Group
International Clientele Pro
Business Organization Co
DramaticCoach
Successful Manager
Galore Career
PostCoach
Big Commercial Enterprise Collective
Occupation Pro
Class Connaisseur
NewCoach
StageCoach
General Guia
GlobalBusiness
Motor Jitney Group
Chequered Carrière
Spectacular
Template Trading Co
WinningestCoach
Passenger Car Co
Heavy Double Decker Place
Flourishing Business Concern
Comfortable Manager Trading Co
Winning Jitney
PromisingCareer
Offensive
Official
FirstCoach
Post Manager Place
Life History Collective
SafeGuide
Day Mercantile Collective
ExcellentCoach
Funny Mercantile Pro
MainBusiness
The Regular Handler
Occupation Spot
GoodCoach
Religious Business
LegitimateBusiness
Clinical
The Handsome
Splendid
General Guidebook
The Safe
The Adequate
Mercantile
Gilt
The Friendly Pathfinder
Surest Template Spot
Public Patronage Trading Co
Commercial
HiredCoach
Sure Take Place
Scout Trading Co
MoralGuide
Big Brand
The Grand Handler
ProBusiness
Successful Clientele Collective
Winningest Train Place
The Elegant
DifficultBusiness
The High
Visual Usher Spot
Head Pro
Big Patronage Place
Dangerous Commercial Place
The Dramatic Charabanc
Drawn Double Decker Co
Urgent
The Light Take
Lifetime Place
BasicGuide
Daily Commercial Group
The Pro Clientele
Class Car
The Helpful
Double Decker Place
Able Motorcoach Group
Passenger Car Collective
Best Bus Pro
Checkered Curriculum Vitae
Based Business Sector
The Retail Concern

Clever business coach name ideas

Entire Profession
Visits Business
Scout Spot
Sole
Good Guidances
The Day Handler
Chequered Cause
Direct Pro
Usher Pro
Bizarre Career
Clientele Co
The Academic Calling
Doge Coach
The Unfinished
The Ecclesiastical
VariedCareer
The Global
PrincipalBusiness
The Daily
Retail
Important
Serious Commercial Enterprise
The Stage
Winning Charabanc
Congressional Corps
Surest
The Splendid
Routine
ActingCoach
Spectacular Calling
Native Scout Place
Introductory
Charabanc Trading Co
Tenure Trading Co
Handsome Coach And Four
Passenger Car Pro
Legitimate Patronage
UnfinishedBusiness
The Bibliographic
Bad Occupation
Business Concern Spot
Isthmus Business
Winningest Motorcoach
Funny Clientele Trading Co
Old
Able Double Decker Trading Co
Huge Bus Collective
Bus Group
The Legitimate Byplay
The Professional Vocation
The Principal Commercial
The Able Handler
The Third
The State
Business Organization Place
Better Take
QuickGuide
Clear
Clientele Collective
Wholesale Clientele
The Grand Double Decker
The Bad
Mercantile Pro
The Better
Wisdom Business
Whole Commercial Group
Excellent Tutor Co
The Good
EffectiveCoach
Commercial Enterprise Place
The Small Clientele
Passenger Car Place
Conduct Collective
The Clear
The Huge Manager
Extensive Business Concern
Checkered Carrière
Able
Assistant
Brisk Business Concern
Fitness Business
Closed
Lucrative Life Pro
The Day Mercantile
Personal
The Slow
Convenient Pass Group
Crowded Charabanc
Olympus Business
Sure
Subject Pathfinder Collective
The Real
Experienced Pass Co
Good Guide On
Judicial Clientele Trading Co
Serious
VisualGuide
The Commercial
FunnyBusiness
Steer Collective
Pair Career
Principal
The Legislative Professional
General
First Coach And Four Group
Richness Business
Business Concern Collective
The Winningest Tutor
The Ministerial
Legitimate
Business Organization Group
SadBusiness
Old Handler Spot
Incur Career
Visual Scout Trading Co
The Legitimate
RoughGuide
Comfortable Double Decker
Gilt Handler Group
TimeCoach
Definitive Template
Professional Pro
The Day Bus
Winningest Double Decker
Based
The Fashioned
Bibliographic
Comfortable Coach And Four
Coach And Four Collective
Brisk Business Enterprise
Ministerial Junior
OfficialBusiness
ChiefBusiness
RealBusiness
OldCoach
Time Double Decker
NativeGuide
Legitimate Mercantile Spot
Acting
The Brisk
Successful
Rear Passenger Car Pro
Post Passenger Car
RegularCoach
Checkered Corps
The Big Mercantile

Best business coach name ideas

Extensive
The Future
Direct Place
Based Business Enterprise
Crowded Car
BriskBusiness
Comfortable Charabanc
Judicial
Head Co
The Vocal
Bad Patronage Pro
The Own
AthleticCareer
Class Counsellor
The Heavy
Train Group
The Sad Business Concern
The Heavy Passenger Car
RectangularGuide
Good Guideline
Brisk Business Organization
The Based
Pathfinder Trading Co
Tutor Spot
The Unreliable
FormerCoach
Only Conduct Group
Subject Take
Brisk Businessmen
The Splendid Train
Finish Business
Big Businessmen
Line Group
Real Line
The Hired
Brisk Byplay
The Flourishing
Coach And Four Trading Co
SoleGuide
Perfect Conduct Spot
Medical Life Trading Co
The Musical
The Profitable
Manager Group
The Sole
General Guidebooks
Mcguiness Business
Guidebook Collective
Mail
The Dramatic Double Decker
Chequered Carriere
Online
Real
BibliographicalGuide
Good Handler
Big Boutique
Trustworthy Pass Co
Bad Business Enterprise
Jitney Place
Illustrious Professionally Collective
UrgentBusiness
Literary
Handler Spot
Executive
General Direct Place
New
Experienced Steer Place
HandsomeCoach
Long Job Pro
The Corporate
The Private
Take Place
The Legitimate Business Concern
The Extensive Patronage
Corporate Commercial Trading Co
Junior
The Risky
Flourishing Commercial Place
ProfitableBusiness
New Double Decker Spot
Public Commercial Enterprise
The Profitable Commercial
Valuable Steer Co
RoutineBusiness
Deter Career
Ordinary Charabanc Place
The Day
Much Business Concern Spot
GrandCoach
The Theatrical
Post
Vocation Pro
Empty Double Decker Pro
The Checkered
Viscous Business
The Huge Motorcoach
Much
The Official Professional
Passenger Car Spot
SpiritualGuide
The Essential Conduct
Practical Pass Place
Convenient Direct Co
Mid Professional
NavalCareer
Visual Direct
Congressional Curriculum Vitae
PracticalGuide
Slow Concern
Motorcoach Co
Real Business Organization Co
Only Pathfinder Co
ActiveBusiness
Much Occupation Collective
Empty Charabanc Group
Chequered Camel
Line Co
Subject Direct Place
Competitive Commercial
Good Guidance
Magnificent
Prosperous Business Concern Trading Co
OwnBusiness
Aware Career
The Year
Passenger Car Trading Co
Definitive
Olympic
Private Tutor
Winningest
Physics Business
The Brief
Take Group
AthleticCoach
DangerousBusiness
ExcellentGuide
Urgent Commercial Co
Calling Collective
Slow
The Musical Vocation
SuccessfulBusiness
CrowdedCoach
MusicalCareer
Global Mercantile
Dual
ProfessionalCoach

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Business Coach:

Simple is always better

This means a few different things. Your business coach name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your business coach:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Becoming A Business Coach: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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