The Modest Man

Lessons Learned From A Blogger Trying To Build A YouTube Channel

Brock McGoff
Founder, The Modest Man
$4K
revenue/mo
1
Founders
8
Employees
The Modest Man
from Tucson, Arizona, USA
started May 2012
$4,000
revenue/mo
1
Founders
8
Employees
Discover what tools recommends to grow your business!
Discover what books Brock recommends to grow your business!

Hello again! Remind us who you are and what business you started.

I’m Brock McGoff, founder of The Modest Man, a digital publication that helps men improve their image and ultimately feel more confident.

lessons-learned-from-a-blogger-building-a-youtube-channel

TMM mostly publishes on its website, YouTube and Instagram.

Tell us about what you’ve been up to! Has the business been growing?

Oh man...I’ve tried a lot of different things, chased a few shiny objects, made some mistakes and, ultimately, come back to what’s always worked best: publishing high quality, helpful content on the internet and letting an audience grow organically.

But if you ask me, I’d rather be a wealthy nobody than a YouTube celeb.

I focused heavily on YouTube for the past two years. While it was great to see growth...

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