1,000+ Best Window Cleaning Company Names Ideas [2025]

Updated: June 10th, 2025

So, you've come up with the perfect window cleaning business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your window cleaning business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together 400+ window cleaning business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your window cleaning business.

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Ideas

Catchy window cleaning business name ideas

  • The Streak Free
  • No Dirt
  • Skylight
  • Oriel
  • Rose Window
  • Golden
  • The Window Slot
  • Instant
  • Freedom
  • Extent
  • Outlook
  • Opening
  • The Gap
  • Void
  • Nook
  • Chamber
  • The Aperture
  • Space
  • Capacity
  • Wiggle
  • A Free Hand
  • Blank
  • Free Space
  • Bounds
  • Depths
  • Likelihood
  • Power
  • The Future
  • Pick
  • Vintage
  • Frontage
  • Flawless
  • The Crystal Clear
  • Alterative Clean
  • Workaround Team
  • The Escape Pro
  • The Lease
  • Healthy Approach
  • Entrance
  • The Clean Job
  • Destiny
  • Instance
  • Free Will
  • Promise
  • Radius
  • Reopened
  • Cleaning Options
  • Touch Ups
  • Essential cleaning Spot
  • The Scrub Hub
  • Better Curb
  • The Appealing
  • Home Aesthetics
  • Stain Free Window
  • Low
  • High Cleaning
  • The Leveled
  • Posh Cleaner
  • The Beat Up
  • Unclean Window
  • The New Home
  • Nice Spot
  • Turn Around
  • Open Windows
  • Free Style
  • Show
  • The Glass Door
  • Contemporary Cleaning
  • Zero Dirt
  • Whole Cleaner
  • Double Sky
  • New Window Plane
  • Right
  • Sunny Hub
  • The Sorry
  • The Interior Washed
  • The Dry
  • Stained Storefront Spot
  • Windscreen Co
  • Sparse Sponge Down
  • Squeaky Spotless Pro
  • Glass Place
  • The Dusty
  • Wide Wicket
  • Spotless Collective
  • Hazel
  • The Stunted
  • The Light Crossbred
  • Oval Courtyard
  • Cur Spot
  • Stained Windowpane Group
  • Quick Unimproved
  • Scattered Scrubbing Brush
  • The French
  • Spotless Place
  • Cleansed Group
  • Secondary
  • Nearest Windowpane
  • The Empty Windscreen
  • Size up Scrub
  • Cleansed Trading Co
  • Fresh Co
  • RearWindow
  • Green Cur
  • The Light
  • West Widow
  • Mangrove Cur
  • Left Windscreen Group
  • Short Mongrel Trading Co
  • Short
  • Fresh Trading Co
  • The Eastern
  • Write up Scrub

Creative window cleaning business name ideas

  • Windowed Window
  • Pristine Place
  • The Vilest
  • Open Mongrel Trading Co
  • Storefront Co
  • Spotless Pro
  • Fresh Trading Co
  • The Level
  • The Desert Crossbred
  • Guilty Unsoiled Spot
  • The Sorry
  • Unsoiled Group
  • Mixed Place
  • Windowpane Place
  • Come Cleanup
  • Hazel
  • SandyScrub
  • Washed Trading Co
  • Foulest Scrubbed Collective
  • NorthernScrub
  • ArchedWindow
  • Mangrove Mongrel
  • Build up Scrub
  • Stunted Scouring
  • The Closed Pane
  • Spotless Scrubbed Collective
  • Fresh Place
  • The Growing Mongrel
  • Mulga Mixed
  • SorryScrub
  • The Sandy
  • The Moist
  • Extra
  • Iodine Mongrel
  • Spotless Group
  • Brush Fresh Spot
  • Bottom Washed Co
  • Wild Underbred Place
  • Sparse Scouring
  • Mangrove Cur
  • The Separate
  • Dusty Mixed Spot
  • The Big
  • Secondary Scrub Up
  • Crystal
  • TallWindow
  • Courtyard Pro
  • The Alkaline
  • InsideClean
  • Front
  • Sparse
  • The Quick
  • Mulga Unimproved Pro
  • Scrub Up Place
  • The Growing Scrub Up
  • Heavy Cur Co
  • Turn up Scrub
  • Thorn Crossbred Pro
  • Whole Pristine Trading Co
  • Narrow Courtyard Group
  • Open Underbred Co
  • Touch up Scrub
  • Dry
  • The Huge Pane
  • Headed Louvered
  • Facial Scrub Up Pro
  • Blow up Scrub
  • Storefront Place
  • The Round Glass
  • MangroveScrub
  • Single Courtyard Trading Co
  • Alpine Mongrel
  • Pillow Window
  • Spotless Trading Co
  • Stunted Underbred
  • Louvered Group
  • Round Windowsill Group
  • Opposite
  • Adjacent
  • The Brush
  • Rocky Crossbred
  • The Terminal
  • The Gothic
  • Large Windowpane Spot
  • Grave Spotless
  • Low Mixed Place
  • Contrary Cleanse
  • Impenetrable
  • Draw up Scrub
  • Tall
  • The Scattered
  • Secondary
  • LessClean
  • Microsoft windows Window
  • The Minute
  • Gentle
  • Chaparral Scour Collective
  • DuneScrub
  • Mangrove
  • WideWindow
  • The Rectangular
  • OpenScrub
  • Surgical Sponge Down
  • Guilty Cleanly
  • Write up Scrub
  • Black widow Window
  • Crystal Unsoiled
  • Short Mongrel Trading Co
  • The Main
  • The Loofah
  • The Interior Washed
  • Stained Door Group
  • Scour Place

Learn more about starting a window cleaning business:

Where to start?

-> How much does it cost to start a window cleaning business?
-> Pros and cons of a window cleaning business

Need inspiration?

-> Other window cleaning business success stories
-> Marketing ideas for a window cleaning business
-> Window cleaning business slogans

Other resources

Funny Window Cleaning Business Names

  • Crescendo Window
  • Dune Scouring Collective
  • NeighbourhoodClean
  • Step up Scrub
  • Final
  • Sorry
  • PerineumClean
  • Kept
  • Contrary Cleansed
  • Replacement windows Window
  • Kildow Window
  • SorryScrub
  • The Wet Washed
  • Arched Windowpane Co
  • Beef up Scrub
  • The Standard
  • Montane Scrub Up Spot
  • Chalkboard Cleanable
  • Northern Crossbred Co
  • Hazel Scour Collective
  • The Paned
  • Mongrel Spot
  • Mixed Co
  • Guilty Unsoiled Spot
  • The Come
  • Bay Windowpane Pro
  • Fresh Place
  • OpenScrub
  • Secondary Sponge Down
  • Scour Trading Co
  • Scouring Pro
  • QuickClean
  • Chaparral Pro
  • The Loofah
  • Break up Scrub
  • Barren Cur Pro
  • Whole
  • Windowpane Place
  • Sleek Unsoiled Group
  • Transparent Door Spot
  • Broken
  • Courtyard Pro
  • The Chalkboard
  • Stable
  • Wide Wiper
  • Dark Underbred Co
  • Guilty Cleanly
  • West Windowsill
  • The Squeaky
  • Willow Bush Place
  • Round Windowsill Group
  • Windshield Pro
  • Spotless Pro
  • The Subalpine
  • Small Glass Collective
  • Closed Windowpane
  • Annual Spotless Pro
  • The Grave Unsoiled
  • Lingo Window
  • RockyClean
  • Thorn Chaparral Pro
  • Sparse
  • Grey Bush Group
  • The Light Skylight
  • ThoroughScrub
  • Green Mixed
  • Growing Chaparral Spot
  • Deciduous
  • Unsoiled Place
  • Secondary
  • Sage Scour
  • Fill up Scrub
  • The Opti Scrubbed
  • Tree
  • The Main
  • Open Underbred Co
  • Sunny
  • The Tiny Windowpane
  • DeciduousScrub
  • Stained Storefront Spot
  • Wide Window Sill
  • Wet
  • Top Pristine
  • Chaparral Trading Co
  • The Growing
  • RealClean
  • ExtraClean
  • Shiny Cleanly
  • GrowingScrub
  • Dark Cur Group
  • Sage Chaparral Pro
  • The Latticed
  • The Rotten
  • Quick Unimproved
  • Antiseptic Unimproved Spot
  • DryClean
  • End up Scrub
  • FloorWindow
  • Level
  • The Round
  • Foulest Scrubbed Collective
  • Spotless Place
  • MixedScrub
  • Opposite Storefront Spot
  • Louvered Trading Co
  • Tiny Windshield
  • ChaparralScrub
  • Sage Scrub Up
  • The Neat Unsoiled
  • ExquisitelyClean
  • Crystal Clean Living
  • West Wicket
  • Sparse Sponge Down

Cool window cleaning business name ideas

  • Replacement windows Window
  • Shiny Cleanly
  • Unimproved Place
  • Brush up Scrub
  • Opposite
  • The Crystal
  • Main
  • Exquisitely
  • Interior Pristine Spot
  • Singularly Spotless
  • Squeaky Spotless Pro
  • Preoperative Cur
  • French Courtyard
  • Bush Group
  • Gingko Window
  • Bright Windowsill
  • Thorn Chaparral Pro
  • Barren Scour Pro
  • Stained Courtyard Spot
  • The Sorry Scour
  • Bay Courtyard
  • Crystal Clean Living
  • AridScrub
  • Secondary Sweep
  • The Rough Scour
  • Cleanse Trading Co
  • Courtyard Co
  • The Paned
  • Chalkboard Cleanly
  • Grey
  • LightWindow
  • TropicalScrub
  • Take up Scrub
  • Flat
  • The Wild
  • Mangrove Mongrel
  • ChalkboardClean
  • Come Clear
  • Door Trading Co
  • Awful
  • Scour Place
  • Narrow Courtyard Group
  • Come Cleanup
  • Stunted Underbred
  • NarrowWindow
  • The Unclean
  • The Swept Cleanly
  • The Washed
  • The Short
  • Level
  • Loofah
  • The Main
  • Crystal Clean House
  • Arid Mongrel
  • Sore Cleanse Spot
  • The Scattered
  • Minute
  • The Level
  • The Dusty
  • The Green
  • The Story Skylight
  • Nearest Louvered
  • The Sandy Underbred
  • Bay Windowpane Pro
  • Windowsill Co
  • Thorn Underbred Pro
  • Low Mixed Group
  • Whole Pristine Trading Co
  • Coastal Chaparral
  • HeadedWindow
  • The Eastern Windowpane
  • Quick Unimproved
  • Lock up Scrub
  • The Separate
  • Add up Scrub
  • The Broken Windowpane
  • The Stained
  • Mongrel Co
  • Kildow Window
  • Dry Underbred Spot
  • Speak up Scrub
  • RealClean
  • DryClean
  • Turn up Scrub
  • Shattered Windshield
  • Closed Windowpane
  • Arched Windowpane Co
  • Rectangular
  • The Desert
  • Dark Scouring
  • Tear up Scrub
  • Pillow Window
  • Kept
  • Sorry
  • GrowingScrub
  • The Rectangular
  • MiserableScrub
  • Windshield Pro
  • ExtraClean
  • Underbred Collective
  • West Window Pane
  • Pipe up Scrub
  • Adjacent Chaparral Pro
  • The Northern
  • Crystal Cleanup
  • Chalkboard Cleanup
  • Annual Spotless Pro
  • DarkScrub
  • Secondary
  • ArchedWindow
  • Pachinko Window
  • The Thorough Pristine
  • The Venetian Skylight

Unique window cleaning business name ideas

  • Short Mongrel Trading Co
  • Scattered Scrubboard
  • Dry Spotless Collective
  • Crystal Cleanse
  • Deep Unsoiled Trading Co
  • Zero Window
  • Brown Scrub Up
  • Mixed Co
  • The Willow
  • Rocky
  • Wide Windowpane
  • Brush Fresh Spot
  • The Growing
  • Keep
  • The Concurrent
  • Arched Windscreen Collective
  • Dark Underbred Co
  • West Windscreen
  • WillowScrub
  • The French
  • Secondary Mixed Trading Co
  • Inside Spotless Trading Co
  • Polished
  • East Windowpane Place
  • The Tall
  • West Windshield
  • Storefront Collective
  • Sunny
  • SingularlyClean
  • The Open
  • The Active
  • The Gothic
  • Indow Window
  • Thorn Chaparral
  • Blackboard Scrubbed
  • Give up Scrub
  • The Grave
  • EasternWindow
  • Wide Wiper
  • Light up Scrub
  • The Mullioned
  • The West
  • The Exquisitely Fresh
  • Wide Glass
  • Microsoft windows Window
  • Tropical
  • The Squeaky
  • Thorn Crossbred Pro
  • Cover up Scrub
  • Large Skylight Pro
  • The Mixed Scrub Up
  • Show up Scrub
  • Scrub Up Co
  • The Contrary
  • Crystal Cleanly
  • Side Storefront Trading Co
  • The Transparent
  • RottenClean
  • The Floor
  • Alkaline Cleanse
  • Scattered Scour Group
  • Broken
  • The Eastern
  • CircularWindow
  • The Double Door
  • SeparateWindow
  • Blow up Scrub
  • The Curtained Skylight
  • Sydow Window
  • Bay Door
  • ComeClean
  • Unsoiled Co
  • Come Cleansed
  • SunnyWindow
  • Cur Collective
  • Fresh Washed Collective
  • Left Windowsill
  • Size up Scrub
  • Green Scrub Up Group
  • Sandy Scrubbing Brush
  • Alpine Mongrel
  • The Rocky Fresh
  • LessClean
  • The Big
  • Draw up Scrub
  • Final
  • ExquisitelyClean
  • Shuttered
  • Scour Group
  • SandyScrub
  • ThinScrub
  • Suck up Scrub
  • Barren Cur Pro
  • QuickClean
  • The Bay
  • Windowsill Place
  • The Whole Washed
  • Active Windowsill
  • FloorWindow
  • PerineumClean
  • Facial Chaparral
  • DenseScrub
  • The Alkaline
  • Crescendo Window
  • Louvered Group
  • The Succulent Mixed
  • Whole
  • Dusty
  • Foulest Scrubbed Collective
  • The Rotten Cleansed
  • BarrenScrub
  • Unsoiled Place
  • Oval Courtyard

Cute window cleaning business name ideas

  • Bush Trading Co
  • The Brush
  • Venetian
  • Windy Window
  • The Thorough
  • Dark
  • The Stunted
  • Glass
  • Open Mongrel Trading Co
  • The Light Crossbred
  • Come Cosher
  • Headed Louvered
  • Chaparral Collective
  • The Round
  • Flat Unsoiled Co
  • MixedScrub
  • The Light Skylight
  • Dusty Scrub Up Co
  • Mulga Mixed
  • Story Windshield Collective
  • Innuendo Window
  • Willow Bush Place
  • Semidesert Scour
  • Rapt Cleanly Co
  • Cur Trading Co
  • Stunted Scouring
  • Light Bush
  • Alkaline
  • The Standard
  • Scrub Up Group
  • ChaparralScrub
  • Stable Cleanse
  • Storefront Group
  • The Venetian
  • Sage Sponge Down
  • Glass Place
  • Mongrel Spot
  • The Dry
  • The Neat Unsoiled
  • The Minute
  • The Sore
  • Chalkboard Clean Living
  • NorthernScrub
  • The Chaparral
  • Round
  • Closed
  • Door Co
  • Windowpane Spot
  • Brigalow Cur Place
  • WideWindow
  • Green
  • The Thorn
  • The Poor
  • Nearest Windowpane
  • Arid Scrub Up Spot
  • Cleansed Trading Co
  • The Desert Bush
  • The Tiny
  • The Rapt
  • The Grey
  • The Wide
  • Wide Window Sill
  • Washed Group
  • The Surgical
  • Chalkboard Clear
  • The Interior Cleanly
  • East Windowsill
  • Windscreen Co
  • Pane Pro
  • BayWindow
  • Come Fresh Group
  • Wet Unimproved
  • Unsoiled Pro
  • TopClean
  • The Sore Pristine
  • Unsoiled Group
  • Sorry Crossbred
  • Sore
  • DuneScrub
  • Light
  • LeftWindow
  • Sum up Scrub
  • RearWindow
  • InteriorClean
  • The Miserable Scrub Up
  • Subalpine Scrub Up
  • Windowpane Co
  • The Loofah Mixed
  • Gumbo-limbo Window
  • Jacinto Window
  • The Arid
  • The Small
  • The Growing Mongrel
  • Succulent Sweep
  • West Wiper
  • The Eastern Courtyard
  • Sparse Sponge Down
  • Chalkboard Cleanable
  • Native
  • UncleanClean
  • The Narrow
  • Extra
  • The Round Glass
  • NeighbourhoodClean
  • Beat up Scrub
  • Concurrent Clean Living
  • The Fresh Pristine
  • Mangrove Cur
  • Scanty Scrub Brush
  • Bottom Washed Co
  • Skylight Place
  • Spotless Collective
  • Growing Chaparral Spot

Clever window cleaning business name ideas

  • Stained Storefront Spot
  • TangledScrub
  • Contrary Cleanse
  • Secondary Sponge Down
  • Front Windowsill
  • Foulest Scrubbed Trading Co
  • The Grave Unsoiled
  • Singularly Cleansed Trading Co
  • Front Cleanly Co
  • Nice Pristine Place
  • The Rough
  • MullionedWindow
  • OvenClean
  • Windscreen Group
  • The Tangled
  • The Semidesert
  • The Less
  • Vilest
  • The Sorry
  • Sandy
  • The Empty
  • Surgical Scrub Up Place
  • UniformClean
  • The Sunny
  • Prickly
  • Underbred Spot
  • The Facial
  • Dry
  • The Broken
  • ShinyClean
  • West Widow
  • Thin
  • Subalpine Scour
  • Empty
  • The Singularly Washed
  • The Loofah
  • Miserable Scrub Up
  • Dry Unimproved Collective
  • The Stable
  • The Huge Pane
  • The Wild Cur
  • Glass Group
  • Green Mixed
  • EmptyWindow
  • Transparent Door Spot
  • Tiny Windshield
  • The Terminal
  • The Oak
  • Build up Scrub
  • ThoroughClean
  • Wide Windowsill
  • Unimproved Pro
  • Fresh Trading Co
  • Windshield Collective
  • The Closed Pane
  • Wet Cleanly
  • MangroveScrub
  • Opposite Storefront Spot
  • Left
  • Headed Courtyard
  • Deep
  • Bay
  • Broken Glass Pro
  • West Windowpane Group
  • Cur Spot
  • Wide Washer
  • The Shuttered
  • Louvered Trading Co
  • Paned Skylight Group
  • SouthWindow
  • Concurrent Clean And Jerk
  • Headed Glass
  • Floor
  • Dusty Courtyard Trading Co
  • Neighbourhood
  • Desert
  • Hazel Scour Collective
  • Scouring Pro
  • RockyScrub
  • CurrentWindow
  • The Round Skylight
  • Surgical Scrub Up
  • The Empty Windscreen
  • Standard
  • Brush Unsoiled Pro
  • Wide Wall
  • The Scanty
  • Gentle Cur Place
  • Glass Co
  • Rear Pane Spot
  • Stunted Sponge Down
  • DeciduousScrub
  • Cleansed Place
  • Spotless Trading Co
  • Wet
  • The Gothic Windshield
  • Good
  • TallWindow
  • Alpine Unimproved Co
  • Tall Bush Spot
  • Story Skylight
  • The Exquisitely
  • Guilty Cleanly
  • The Shiny
  • The Back
  • Scrub Up Place
  • Deciduous Underbred
  • Sparse
  • The Broad
  • Guilty
  • Scour Trading Co
  • Chalkboard Clean And Jerk
  • Gentle

Best window cleaning business name ideas

  • The Shiny Cleansed
  • Short
  • ShutteredWindow
  • Touch up Scrub
  • Final Cleanse Pro
  • Scrubbed Spot
  • SqueakyClean
  • Semidesert Sponge Down
  • Crystal Unsoiled
  • Scrub Up Collective
  • The Side Pane
  • Cur Group
  • Antiseptic
  • TherapeuticWindow
  • Windows Window
  • The Secondary
  • Concurrent Cosher
  • KeptClean
  • Prop up Scrub
  • StuntedScrub
  • Keep Cleanse Place
  • Shinto Window
  • The Desert Crossbred
  • Scouring Group
  • Unimproved Co
  • The Sage Mongrel
  • Tall
  • FreshClean
  • TerminalWindow
  • Green Cur
  • TopWindow
  • Wide Widow
  • Scrubbed Trading Co
  • Short Scour
  • Grave Spotless
  • Cleansed Co
  • ThoroughScrub
  • Separate
  • The Quick
  • Glass Collective
  • The Latter
  • Tangled
  • StableClean
  • Northern Crossbred Co
  • Work up Scrub
  • Scanty Scrubbing Brush
  • WestWindow
  • Tidy up Scrub
  • Cleanse Pro
  • Headed Windowsill Group
  • Sandy Scouring
  • AwfulClean
  • InsideClean
  • Sparse Scouring
  • The Front
  • Latter
  • The Neighbourhood
  • Scattered Scrub Up
  • The Light
  • Storefront Place
  • Impenetrable
  • Uncurtained Glass Co
  • Spotless Place
  • The Scattered Unimproved
  • Unsoiled Trading Co
  • Pristine Place
  • West Windowpane
  • Guilty Spotless
  • Montane Scrub Up Spot
  • Washed Place
  • The Large
  • Tree
  • Front Cleanse
  • Annual Cleanse Pro
  • Terminal Glass
  • Sandy Scan
  • The Adjacent
  • Coastal
  • Surgical Sponge Down
  • Chaparral Trading Co
  • Gear up Scrub
  • The Bottom Cleanly
  • The Thin
  • Concurrent Cleansed
  • The Sclerophyllous
  • Mulga
  • The Deep
  • Concurrent Clear
  • TransparentWindow
  • Windscreen Place
  • Sup Scrub
  • OpenScrub
  • Deep Washed Collective
  • Glass Skylight
  • Sorry Mixed
  • Arched Pane Collective
  • Terminal
  • Low Mixed Place
  • The Thorough Cleanly
  • Surgical
  • RoughScrub
  • Uniform Cleanly Co
  • Sage Chaparral Pro
  • The Succulent Unimproved
  • RockyClean
  • The Lighted
  • Uncurtained Storefront Spot
  • South
  • The Top
  • Scour Pro
  • The Montane
  • The Inside
  • The Succulent

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Window Cleaning Business:

Simple is always better

This means a few different things. Your window cleaning business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your window cleaning business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.