Farmer Focus

On Starting A 100% Organic & Humane Certified Chicken Company

Corwin Heatwole
Founder, Farmer Focus
1
Founders
500
Employees
Farmer Focus
from Harrisonburg, VA, USA
started March 2014
1
Founders
500
Employees
market size
$232B
starting costs
$18K
gross margin
90%
time to build
270 days
growth channels
Organic social media
business model
content-library
best tools
Instagram
time investment
Full time
pros & cons
40 Pros & Cons
tips
1 Tips
Discover what tools recommends to grow your business!
social media
Discover what books Corwin recommends to grow your business!
Want more updates on Farmer Focus? Check out these stories:

My name is Corwin Heatwole, founding farmer, and CEO of Farmer Focus, which is the #1 fastest growing organic chicken brand in grocery stores.

Farmer Focus is the only 100% organic and Humane CertifiedⓇ chicken company with a mission to promote and protect generational family farms. By shifting farm-level decision-making and chicken ownership back to farmers and empowering them to farm the way they know is best, Farmer Focus significantly improves the financial viability of the farm and farmer profit.

on-selling-100-organic-and-humane-certified-chicken

What's your backstory and how did you get into entrepreneurship?

I am a sixth-generation family farmer: I grew up on my family's farm in Virginia's Shenandoah Valley; My brothers and sister and I were farming from before we could remember.

Don’t ever let the details along the way distract you from accomplishing your dream or solving the...

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