Ann + Joy

Ann + Joy Update: How We Grew Our Wholesale Business [Despite Temporarily Shutting Down]

Lindsay Ann Gottschall and Courtney Joy Bleier
Founder, Ann + Joy
$1K
revenue/mo
2
Founders
2
Employees
Ann + Joy
from Miami, Florida, USA
started November 2015
$1,000
revenue/mo
2
Founders
2
Employees
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Want more updates on Ann + Joy? Check out these stories:

Hello again! Remind us who you are and what business you started.

Hi again! We are Lindsay Ann and Courtney Joy, and we are the owners of Ann + Joy! We are a sister duo from Miami, Florida, and we make real dried flowers and resin jewelry. We are honored to be back with Pat on Starter Story and provide an update about our business. We have been making wearable nature for over 6 years.

We both have extensive art backgrounds, with Lindsay Ann attending a school for the arts, and then starting a previous handmade jewelry company, and Courtney Joy receiving her Master’s degree in Art Education and currently teaching elementary art. Growing up, our Mother had a green thumb and had planted bright and colorful flowers throughout our backyard. We were motivated by the thought of those beautiful flowers and had the idea to come up with a way to wear preserved nature as jewelry. After many trial and error attempts with our newly acquired knowledge of resin, we were able to begin the creation of our new business.

Our moon stud earrings are our best-selling product. They are beautiful little resin moons, filled with real dried flowers. Typically, we sell to women 18 and over, but we often get spouses...

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