Curtis Nalley


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Curtis Nalley is an American entrepreneur. Curtis started Lending America LLC in 2015.[1]

Curtis Nalley, founder of Lending America LLCCurtis Nalley, founder of Lending America LLC

Company

Lending America LLC

Career

Early Career

No early career info added yet...

Lending America LLC

Curtis started Lending America LLC in 2015. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Lending America LLC?

When I started my business, I had 32$ in my pocket. I came from the coaching space and I spoke with people every day who wished they had access to more capital because they needed it to start up their businesses. I could see there was a need and I even experienced it myself first hand. I attempted to lend from the banks for business expenses. I was applying for $20,000 to get a car for my business and the banks denied me based on credit history. I didn’t understand because I could pay for the car ten times over in my bank account, why would they not give me a loan so I could contribute more towards my business?

Now, I could talk to you about ad spending or returns but it’s not necessary for what I do. The truth is, I don’t use ads. My clients recommend my services by word of mouth because my success comes from my client’s success. I pride myself on providing a fair product. This should be accessible to anyone. I repair my client’s credit in order to get them more funding. One of my more popular services is bridge loans. If a client has over 45% debt utilization on their credit cards, I will loan them the appropriate funds and we will continue repairing credit until they are ready for funding. One of my clients was a 27-year-old that came to us who had $28,000 in credit card debt. We bridge loaned him about $10,000 - $12,000 dollars to cover credit card debt. When we went through funding, he ended up getting 197,000 in funding through our process. Our customers are taken care of 100% of the way through our funding process and we do our best to get them the funds they need.

Short term goal would be to fund 100 new businesses a month. Long term goal is to change the face of traditional lending from banks to brokerage companies to internet-based companies.

> The best decision I made was realizing that I understood sales better than I understood marketing. It was easier for me to sell an online influencer to give me leads than it was to get leads.

Source [1]

References