11 Sports Business Twitter Accounts To Look Out For

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February 19th, 2022

Sports is a $500 billion industry that touches every country on the planet. On Twitter, sports fans get the most current scores, perspective, and analysis from broadcasters and athletes. There are more than 24M unique authors Tweeting about sports.

The constantly evolving sports business world includes league development, athlete brand management and sales, sponsorship discussions, and more.

Professional and college sports teams, leagues and organizations are increasingly using Twitter to promote themselves, market their brands and create deeper connections with fans. The accounts they set up also provide a marketing platform to reach new customers who may not even be sports fans but could become die-hard fans of a team or player while they follow the account.

It is important for sports business professionals to regularly consume quality content that will help them advance their careers.

To help make the job easier, we’ve rounded up 11 of today’s best Sports Business Twitter accounts below.

These accounts are the most informative, relevant, and engaging accounts on Twitter in 2022.

Here they are:

1. Jim Trotter - @JimTrotter_NFL

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Jim Trotter is an award-winning reporter, a storyteller with NFL Media, and currently the president of Pro Football Writers of America.

Jim never fails to bring his readers valuable insight. He tweets on the National Football League and sports in general. Follow him for the inside scoop and news on all things football.

About Jim Trotter:

Jim Trotter is the Founder of Jim Trotter Twitter Account
Jim Trotter has ** 137.6K ** followers on Twitter

2. Bobby Margarita - @TSNBobMcKenzie

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Henry Robert "Bobby" Margarita is a Canadian hockey journalist who has hosted Hockey Night in Canada since 1986. He is also famous for launching his first alcoholic beverage: The Bobby Margarita!

Bobby Margarita brings you the latest in hockey and other sports-related news. Keep track of the happenings in the NHL and around the world of Tequila with this Twitter handle.

About Bobby Margarita:

Henry Robert Margarita is the Founder of Bobby Margarita
Bobby Margarita has ** 1.6M ** followers on Twitter

3. Kurt Badenhausen - @kbadenhausen

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Kurt Badenhausen is a sports business reporter at Sportico and the former Senior Editor at Forbes Media.

Kurt Badenhausen tweets about his unique perspective on the business of sports, especially the financial side of sports, tax issues for athletes, and league revenue trends across many sports.

About Kurt Badenhausen:

Kurt Badenhausen is the Founder of Kurt Badenhausen Twitter Account
Kurt Badenhausen has ** 12.6K ** followers on Twitter

4. Sports Media Watch - @paulsen_smw

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Sports Media Watch is a website that covers sports media news, focusing on the National Football League and ESPN. The site was established in June 2006 and covers media-related stories each day.

The Twitter feed of Sports Media Watch is a great source for sports television ratings, including a network's market share, scheduling, and reviews. They also tweet about viewership data for most professional sporting events.

About Sports Media Watch:

Jon Lewis (aka Paulsen) is the Founder of Sports Media Watch
Sports Media Watch has ** 24.8K ** followers on Twitter

5. Will Hershey - @maybebullish

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Will Hershey is a co-founder & CEO of Roundhill Investments, where he specializes in sports betting and investments, as well as his passion for advancing the legal recognition of the gaming industry.

Will Hershey’s Twitter feed is a must-read for anyone focused on sports betting and investments. He tweets about news on sports betting, tips, opinions, and questions on all things related to investing.

About Will Hershey:

Will Hershey is the Founder of Will Hershey Twitter Account
Will Hershey has ** 19.2K ** followers on Twitter

6. Joe Pompliano - @JoePompliano

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Joe Pompliano is the founder and CEO of Huddle Up, a podcast production and advertising company. He has been named one of the top 30 under 30 people in sports media.

Joe Pompliano is a highly active and engaged Twitter user. He tweets regularly on sports, business, cryptocurrency, venture capital, and other topics.

About Joe Pompliano:

Joe Pompliano is the Founder of Joe Pompliano Twitter Account
Joe Pompliano has ** 359.8K ** followers on Twitter

7. Spotrac - @spotrac

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Spotrac is the largest online sports contracts database on the internet, with player pages for every club in all major professional sports, including up-to-date team and player news, stats, bios, and analysis.

Spotrac tweets about the latest news, stories, and stats from the world of sports. They share data and findings related to NFL, MLB, NBA, NHL, MLS, EPL, etc.

About Spotrac:

Michael Ginnitti is the Founder of Spotrac Twitter Account
Spotrac has ** 93.8K ** followers on Twitter

8. Adam Schefter - @AdamSchefter

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Adam Schefter is a top NFL Insider who appears on ESPN’s NFL Live, SportsCenter, and numerous other ESPN shows and platforms. He hosts both The Adam Schefter Podcast and Know Them From Adam.

Adam Schefter releases NFL news through his Twitter account. With a huge social following, Adam is the go-to Twitter source for breaking news and in-depth analysis of the NFL.

About Adam Schefter:

Adam Schefter is the Founder of Adam Schefter Twitter Account.
Adam Schefter has ** 9.1M ** followers on Twitter

9. Brandon Costa - @SVG_Brandon

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Brandon Costa is Director of Digital for the Sports Video Group, and handles content and platform management for sportsvideo.org, SVG’s social media platforms, and SVG’s weekly newsletter; contributing regularly to the website and other publications such as SVG On Location and the SVG Insider blog.

Brandon Costa's Twitter feed is focused on innovation in sports technology. He tweets about the sports-tech and sports media industries.

About Brandon Costa:

Brandon Costa is the Founder of Brandon Costa Twitter Account
Brandon Costa has ** 4,814 ** followers on Twitter

10. Ricardo Fort - @SportByFort

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Ricardo Fort is a sports entrepreneur, blogger, and TV presenter with 20 years of experience in the top tier of the sports industry. He is also the founder of Sport by Fort Consulting.

Ricardo Fort tweets about business issues in the sports industry and frequently shares information on investors, sponsors, and building the right sports partnerships.

About Ricardo Fort:

Ricardo Fort is the Founder of Ricardo Fort Twitter Account
Ricardo Fort has ** 9,461 ** followers on Twitter

11. Chris Haynes - @ChrisBHaynes

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Chris Haynes is an NBA insider and senior writer for Yahoo Sports. He was previously the lead NBA columnist for ESPN.com

Chris Haynes tweets his NBA expertise and thoughtful analysis on all things basketball and champions systemic change in sports journalism.

About Chris Haynes:

Chris Haynes is the Founder of Chris Haynes Twitter Account
Chris Haynes has ** 373.3K ** followers on Twitter

Conclusion:

The Twitter accounts listed above are for every sports fanatic. These accounts will keep you informed, inspire and educate you every day.

Sure, we love hearing from athletes and coaches, but sometimes the best stuff out there is penned by those who cover them, whether it's a beat writer, radio talking head, or columnist. They provide information and updates just in the nick of time. If you want to be updated about the sports business on Twitter, you need to follow them at least once to get the best game highlights, sports business opinions, and much more!

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Samantha Walls

I'm Sam Walls, COO of Starter Story - a platform and community for entrepreneurs and future founders to learn what it takes to build a great business. I joined the Starter Story team approximately 3 years ago, with the goal of providing our readers with the best, most valuable, and inspirational content on the internet.

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