810+ Sponsorship Email Subject Lines (That Work!)

810+ Sponsorship Email Subject Lines (That Work!)

If you're looking to boost your email open rates and increase sales, your email subject line is the first (and most important) step in achieving those goals.

Did you know that 33% of email recipients open emails because of an engaging subject line?

That's why it's critical to craft a catchy email subject line that will get you the traffic and conversions you deserve.

We've put together a list of 810+ sponsorship email subject lines (that work!).

Some are proven examples from other successful campaigns, and some are creative ideas to inspire you.

Creative Email Subject Line Ideas

  • gorgeous. (and a triple match!)
  • What’s your resolution?
  • LAST DAY: We need you
  • Your gift will be TRIPLED!
  • You were there for me
  • Think outside the (gift) box
  • Steve: There’s still time to change lives
  • Be a hero like “donor name”
  • #GivingTuesday is changing the world - and so are you
  • Free shipping. Plus, a free personalized greeting card.
  • This offer ends at midnight!
  • Last call for clean water
  • What’s Happening at WMCHealth!
  • Celebrate #GivingTuesday!
  • The Best $30 Gift
  • Last chance to make a gift in 2021!
  • A special thank you from _____
  • Thought you’d want to see this
  • “First name” – review your donation
  • Take Action: Fight the Extinction Crisis
  • Your Gift Matched Dollar for Dollar
  • Can you help me out?
  • Fwd: It’s amazing what can happen
  • Realizing dreams in Myanmar
  • When was the last time you made someone smile?
  • FWD: We can’t do it WITHOUT YOU!
  • The best gift
  • Final email of 2021: Match is ending
  • Puppy Left to Suffer with Broken Legs
  • Thinking big
  • There is still time to make your 2021 donation!
  • Your gift today helps twice as many children
  • Before the ball drops
  • Bad fruitcake news, Steve.
  • Tax Deadline Just Days Away
  • They came back
  • Make an Impact on #GivingTuesday
  • for our kids
  • Where did you spend your Thanksgiving?
  • Giving Tuesday: Make a Difference for Animals
  • Global update: What we’ve accomplished together in 2021
  • Sharing Our Husky Holiday Spirit
  • “First name,” can I have a moment?
  • Field Report: Syrian refugees, Seattle Times, and more.
  • We’re THIS close!
  • Go behind the scenes at _____
  • Show her what she means to you
  • VIDEO: ‘Life of Pi’ Tiger Owner Caught Viciously Whipping Young Tiger
  • ❗❗ Hours left to DOUBLE your tax-deductible gift ❗❗
  • In memory of his five-year-old sister…
  • Holiday greetings from the sea
  • 22 last-minute gift ideas
  • Today is #GivingTuesday!
  • Happy Christmas from Team _____
  • Deadline for InterAction’s14th Annual Photo Contest is January 15
  • Loved for the first time
  • simply put
  • A Few Days Left to Share
  • Deadline: Order by midnight to get an Unwrapped card by 12/24!
  • Giving Tuesday
  • Your support can change lives
  • Help Fund Stipends and Chromebooks for Youth
  • Help cancer survivors like me
  • Today Only: Your Year-End Gift will be Matched!
  • Last Chance
  • Tiny Heart, Big Love
  • Be a part of our special night!
  • Surprise! 20% Member Savings + Free Shipping
  • Gifts that make a difference: double your impact
  • 5 moments that inspired us in 2021
  • TODAY: Last chance to double your gift
  • Steven — our last email
  • eNews: Try One of These 7 Ways to Help Birds at Home
  • Risking everything to get to safety - can you help?
  • Thanks to you, all of this happened.
  • Hours left to meet our match deadline
  • Deadline: Only hours left
  • Come to the Cabaret! Stork Club: One Night Only
  • Save the Date! Girls’ Night Out!
  • This doesn’t happen often:
  • New Year’s Eve Gala/Performance and more
  • Make a Gift to Help Stop the Spread of Disease - Right Now
  • “First name,” I have a question.
  • Be a Hero for Trees
  • News from _____ – December 2021
  • Ready?
  • Most aren’t so lucky
  • Celebrate #GivingTuesday - Your Gift Doubles!
  • Deck the Halls!
  • Giving Tuesday: Good deeds and good deals
  • Triple. Match.
  • Make Christmas special for a family this year
  • BREAKING: Your gift matched until 12/31
  • Give Now to See Your Name on KDKA-TV!
  • Morgan’s new ♥
  • We’re so close - will you help us reach the finish line?
  • Today is the last day
  • Are you going to Stork Club? One Night Only!
  • Hurry! Help us reach our goal before time runs out!
  • No More Time – Help Us Now
  • One day left, three more reasons
  • Hurry! It’s Not Too Late!
  • Steve: Make a difference before 2021 ends
  • Don’t Worry - It’s Not Too Late To Give a Great Gift
  • We’re almost out of time
  • Chutzpah.
  • Make an impact with your IRA
  • Today is the Day!
  • Update: 118 donations to go
  • A gift that lasts decades? Find out how
  • Little help from our friends
  • Happy Holidays, from all of us at EDF!
  • Your new title
  • Only A Few Hours Left To Create Opportunity This Year!
  • One simple way to make a difference
  • Invest in One Family
  • Race Ricky Bobby
  • Hours left: why your support counts
  • Still looking for gift ideas for your family?
  • Plan Canada e-newsletter - December
  • _____ Has A Gift For You
  • Why haven’t they all signed?
  • You Can Transform A Life.
  • You won’t believe this
  • WATCH: 5 Reasons We’re Celebrating
  • Last chance!
  • “Share.” (good for peer-to-peer; crowdfunding; social media advocacy)
  • As you requested
  • Colorful Grosbeaks, Majestic Albatrosses, and Clownish Woodpeckers: Highlights from Bird Cams
  • I open my heart to Syrians: Will you?
  • Today Only: Your Gift TRIPLED
  • ’tis the season for sea turtles
  • Public lands are not for private profits
  • _____ Celebrates the Holidays
  • DEADLINE: Just 1 more day to order custom-printed cards
  • Best Gift Ever + Free Points
  • Create lifesaving change this #GivingTuesday
  • Tuesday Isn’t Over Yet!
  • A safe new home for needy orangutans
  • December e-newsletter: Our New Year’s Resolution!
  • Five reasons why you should support _____
  • All the cuddles you can handle!
  • Chimpanzees Are Dying
  • Kona’s Happy Ending
  • Don’t let 2021 end without being a part of this
  • Give big ideas a chance
  • I’ve never seen anything like this before
  • “Tell us.” (good to solicit feedback)
  • What lies ahead
  • This week, help protect the ocean
  • Here’s to you!
  • Give _____ your support on #GivingTuesday
  • It’s not just any Tuesday . . .
  • one last thing
  • Still Looking for the Perfect Gift?
  • Last day to help birds 3x as much
  • Don’t open this email
  • Last-minute gift
  • Six Days Left to Make a Tax-Deductible Donation
  • 2 to 1 match: Syrian families rely on us. We rely on you
  • Fwd: simply put
  • Your gift by 12/31 helps youth learn and earn
  • They were in their pajamas
  • Multiply Your Planned Gifts - FREE Seminar Near You!
  • Great holiday gifts from only $10
  • Where my love of art began
  • Help us reach our goal before midnight
  • Steve: There’s hope, but we can’t fall short
  • Still a Little Time for a Life-Saving, Tax-Deductible Gift
  • Five days left – show your support now
  • Great Places: A Message of Thanks
  • 10 million reasons to say thank you
  • We were ready
  • Celebrate the Holidays with the _____
  • Steven — please read a personal appeal from _____’s founder
  • An ocean of a deal for you!
  • An early Christmas gift
  • Help us celebrate the New Year
  • Holiday greetings from “organization name”
  • Almost out of time
  • Make a Gift to Help Those Forced From Home - Right Now
  • Be part of our heroic history
  • Update: Gifts for our children
  • 2021: Look What We Did ... Together
  • Annual _____ Membership Renewal
  • Seasons Greetings!
  • We’ll Be There
  • The Greatest Gift
  • Look what you did
  • Free Waleed, jailed Saudi Arabian human rights lawyer
  • Donate by midnight to help transform lives
  • Extended: Your donation tripled for today only!
  • Nature Needs You! Give by MIDNIGHT!
  • {First Name}, will you help us reach our goal?
  • Crafty Crows and Other Highlights from Bird Cams
  • Take one last action in 2021
  • RE: Urgent deadline: all gifts DOUBLED!
  • Act Now: Nature Needs You in South Carolina
  • Donate today and your name could appear on KDKA-TV!
  • You still have time to make a 2021 gift to Ottawa’s animals
  • Cyber Monday ONLY: All Unwrapped gifts matched!
  • Help free Waleed from a Saudi Arabian jail
  • With 48 Hours to go, stakes just got higher
  • Give back to the Bay, x2
  • Give The Gift That Lasts A Lifetime
  • A #GivingTuesday offer for you
  • Today Only: A Giving Tuesday Gift for You
  • How can you help on Giving Tuesday?
  • We can’t sit back while Gray Wolves are killed
  • We ♥ goats
  • Status of your support - pending review
  • Would you like to change a life in 2021?
  • Please Support Art, Education and Conservation on Giving Tuesday
  • One week left to ship your gift for FREE
  • Last chance: The best way to solve the worst problems is in this email
  • We couldn’t have done it without you
  • _____: An Excellent Choice
  • Only 3 days left to give in the year
  • Help Us Build Better Men for a Better World
  • Last chance: Your donation will be tripled
  • The Perfect Gift
  • Be Merry and Bright
  • Breaking: New Match Gift Challenge
  • Two more days
  • Make a gift, change a life
  • New Year’s Eve with the CSO at the Gaillard
  • Popcorn’s Deadly Secret
  • Finish off 2021 with healing & hope
  • A harsh winter for Syrian refugees: Please help
  • ‘Tis the season!
  • NestWatch eNewsletter: An intimate look at nesting roadrunners, and why some birds go all out
  • ____ reasons to give
  • Last chance: DOUBLE your dollars!
  • Multiply your good – we’ll match your gift until Dec. 31
  • The perfect gift? Search no further.
  • Make a Year End Impact by Supporting Outward Bound
  • Act Now: Nature in South Carolina Needs You
  • Thank you!
  • Five Days Left to Make a Tax-Deductible Donation
  • LAST DAY: Your tax-deductible gift does 2x the good
  • A Community That Gives: NTEN Member News
  • 300 donations unlocks $10,000
  • Children flogged in Syrian secret prisons
  • Only 5 days left to multiply your impact for children
  • The Art of Giving
  • Students Need Your Help to Help Others
  • Double your gift: help two animals with one donation
  • Last Chance: Holiday Shipping Deadline
  • Maximize your tax credit by the December 31 deadline
  • An IU video for you on #GivingTuesday
  • Let’s do it!
  • Just hours left — please hurry!
  • The secret to our success
  • Act now to protect birds and biodiversity
  • Time is almost up to make your tax-deductible gift
  • Hurry! It’s Not Too Late
  • Match increased: Offer ends tonight
  • There’s Still Time!
  • 🗻 Take in the views, Steve 🗻
  • Steve: Your Gift to Animals DOUBLED!
  • It’s Giving Tuesday!
  • Urgent Match Deadline
  • Action needed by 12/31
  • Make your 2021 Year-End Gift Before MIDNIGHT
  • 24-hour Match
  • Urgent: What if _____ disappeared?
  • Steve, A Great Way to End 2021
  • I hear sleighbells…
  • Deadline: Your help still needed by 12/31
  • December E-news: Happy Holidays
  • Multiply your Gift of Hope this Giving Tuesday!
  • Be a Fan with Publix and P&G
  • When journalism is a crime
  • What’s Happening at _____!
  • 48 Hours Remain: Make a difference before 2021!
  • The Documentary That Fueled a Road Trip
  • Watch how you changed their lives
  • Today Only
  • Last-minute gift ideas
  • 200 have joined; will you?
  • TCR News: Connections & Courage
  • [5 of 5] Your gift will go three times as far to fight climate change
  • DEADLINE: #GivingTuesday gifts matched!
  • Status:
  • Don’t think you have enough to make a difference?
  • Add your name next to mine, Steve
  • I believe in Amnesty: Here’s why
  • The Day Has Come
  • This is the moment you’ve been waiting for.
  • Help “organization name” deliver hope this season
  • A conversation with Lidia
  • Very Last Chance to Make a 2021 Tax-Deductible Gift
  • Hours left to give in 2021
  • 39 hours
  • Tax deductible gift for 2021 — last chance
  • Beat the Shot Clock
  • Steve, what they need this winter
  • 100x louder than a jet engine
  • Video: Dogs Cut Open and Left to Die
  • Happy New Year from the _____
  • Share a world of discovery
  • Last chance to have your gift triple-matched
  • Save the Date- Girls’ Night Out!
  • Triple Your Impact This #GivingTuesday!
  • The clock is ticking
  • Last call: Deadline’s just a few hours away
  • This is it
  • Membership Happenings – December 2021
  • This gives me hope
  • Your thoughts?
  • Holiday Fund + Gifts for Kids
  • Still looking?
  • Black Lab Rescued from Dog Fighting
  • The gift of the season
  • There’s still time to reduce your taxes & double your impact!
  • The last day to give
  • Happy Holidays!
  • End 2021 on a positive note
  • Why I’m writing to you on a Saturday
  • Last Chance: Give by Midnight Tonight
  • Your Year-End Contribution Doubled Right Now
  • Make a Difference This Holiday Season
  • “Donate.” (good for all fundraising appeals)
  • Last Chance: Up to 40% off _____-Inspired Gifts
  • Last-minute holiday ideas
  • Holiday Magic Under the Sea
  • Help us reach out!
  • Only hours left to double your impact
  • Will you help “beneficiary’s name”?
  • Stellaaaaaaaaaa
  • Uphill battle
  • What DIDN’T PETA Do in 2021?
  • Just one day left to make your tax-deductible gift
  • Asia-Pacific Update | Hands-on for Habitat
  • RTPI Holiday Open House Tomorrow!
  • An update on 2021 at _____
  • Apollo set the standard. We follow his lead.
  • Match for the ocean. Today only!
  • Hurry - just 2 days left
  • Sophie’s birthday wish
  • Just 48 hours left to make a difference this year
  • Join ______ for #GivingTuesday and have your gift doubled
  • Help us raise {$ amount} to support {population served}
  • _____ hаs а Gift fоr Yоu
  • It’s Not Too Late: Bonus Match Extended Through Midnight
  • Happy Holidays
  • Procrastination
  • Help change the future
  • Finish your shopping right now
  • Three days only: All donations matched 2 to 1!
  • We have a gift for you
  • This is your chance to create opportunity
  • [Response needed]
  • Giving feels good. Pass it on.
  • Cartoonist facing years in prison for a Tweet
  • I have a great role for you
  • Happy Holidays from Opportunity International
  • Bringing Myanmar into the digital age
  • BREAKING: NIH Ending Baby Monkey Torture!
  • No ribbons required
  • Determined to Make a Difference
  • Into the future
  • Something You Can Always Trust
  • Would you look at this...
  • Match Deadline: Just Hours Left
  • You make Christmas special
  • , You Can Do So Much.
  • Steve, you could save Jodi.
  • Free Holiday Shipping until December 16
  • FWD: Refugees are struggling to stay warm
  • 48 hours left: Be the light
  • A worthy tradition
  • Only two days remain to triple the value of your gift
  • pending
  • Something to Love
  • Steve, your December newsletter: help _____ stop bear baiting for good
  • A sleepless vigil
  • You make our discoveries possible
  • Fwd: Double trouble
  • Thank you for being a friend to the BMA
  • Your gift for birds will be matched
  • How many lives can you save with $50?
  • A Tragic Existence: 50+ Dogs Saved from Dark, Crowded Basement
  • FWD: HURRY! Just a Little Time Left
  • #TogetherWeGo
  • This Holiday, Deliver Safe Birth to Women
  • Happy New Year’s from the Charleston Symphony
  • Urgent: Steve, Just Hours Remain
  • [2 of 5] Do three times the good for threatened wildlife
  • It’s Not Too Late To Make a Difference on #GivingTuesday!
  • It’s so beautiful. And it’s worth protecting in 2021.
  • Your year-end gift helps others find life after cancer.
  • Change the world with your IRA
  • Re: Your gift to “organization name”
  • Special offer ends at midnight
  • This Holiday, Remember the Trees
  • Call the Midwife Holiday Special
  • Make a Gift So We’re There When We’re Needed - Right Now
  • 2 Days to Make Your Year-End Donation
  • So many ways to say THANK YOU, we couldn’t pick just one.
  • All of our products are 25% off!
  • Your last chance to give in 2018
  • One click can change lives
  • Happy holidays from our family to yours ⛄
  • 8 Incredible Things You’ve Done This Year
  • One more name for your gift list
  • Steve, Did You Forget Someone?
  • Campaign update: still ______ from our goal
  • Support Children’s Hospital on #GivingTuesday!
  • full potential
  • Today Only: Free Shipping + 20% Member Savings
  • Happy Holidays and Seasons Greetings from your Team
  • NEEDED: Warm Hearts, Warm Homes
  • The power of oysters
  • Last Chance: Stand Up for Forests Today
  • Happy Holidays from _____
  • What does a displaced family look like?
  • The first to respond
  • Thank You and Happy New Year!
  • US Plea Bargains | Nelson Mandela
  • Reminder – _____ Online Event – Disaster Ignored – December 4th
  • Double your impact – one day left
  • ________’s story is so inspiring
  • Less than 24 hours to double your gift
  • An unprecedented year
  • Ricky Bobby would have never walked again
  • ☑ A or ☒ B
  • Putting clients first in India
  • SeaWorld did WHAT to PETA?
  • Still need holiday gifts? We’ve got you covered.
  • Be like Charlie
  • Think outside the box this holiday
  • ⏰ Friend, the clock is ticking - will you help? ⏰
  • Steve, your gift will be MATCHED
  • URGENT: 48 hours left to have your gift matched
  • Coming to a close
  • Can You Make It By Midnight?
  • Keep fighting
  • HURRY! Just a Little Time Left
  • Will you help us reach our goal, Steve?
  • Tell Your Senator: Refugees Welcome
  • Our gift to you this holiday season
  • Help your local homeless shelter, arts programs, and animal rescue–all at the same time
  • Happy #GivingTuesday from the Gibbes!
  • Today is the last day of the _____ Challenge: Thanks for your support!
  • I know you’re not thinking of ignoring this message
  • SC Sierra Club — 7th Annual Awards Ceremony Invitation
  • Giving Tuesday - December 1, 2021
  • A lovely season
  • Peace and Joy
  • The best New Year’s resolution you’ll make!
  • Free shipping ends Monday
  • Consider your holiday shopping finished.
  • Your gift before 12/31 instantly doubles
  • The best gift you can give today
  • I wish I had done more
  • next year
  • A gentle but urgent nudge – please give today!
  • Early Investments Give Kids a Shot
  • Do you believe in human rights? Open this
  • This can’t keep happening to dogs!
  • It’s amazing what can happen
  • Last chance to support nonprofits nationwide with a single gift…
  • 48 hours
  • Next Week in Charleston: Offshore Wind Meeting
  • One Day Left to Make a Tax Deductible Donation
  • Happy Holidays from All UConn Huskies at Heart
  • 1 day left; 5 reasons to give
  • TODAY ONLY...Your gift is DOUBLED!
  • The Right Gift at the Right Time
  • Update:
  • Double your impact and help save lives
  • Special delivery
  • Join us in the _____ challenge
  • We need your help today #GivingTuesday
  • The best way to help a child this Christmas season
  • Wow, Steve, there’s a last-minute match
  • Deadline extended! Custom-printed cards available until midnight
  • Today is your chance
  • 24 hours left to support {population served} in need
  • We need you to continue the fight
  • How are you celebrating the holidays?
  • Giving More Than Cash
  • _____ eNews: Read Our Review of the Top Binoculars of 2021
  • Hours left: but still short of our goal
  • Help birds twice as much!
  • “First name,” I have great news
  • Let’s go!
  • I’m on the ground right now
  • Warm Holiday Wishes From _____
  • It’s December 24 — is your shopping done?
  • TODAY: Your support DOUBLED!
  • Before midnight
  • Your donation will change lives
  • Give clean water one last time this year
  • You make #GivingTuesday possible
  • There’s still time
  • TODAY ONLY—Your gift for animals doubled
  • We cannot stop {problem} without you, {First Name}
  • How Sherlock Changed the World
  • Re: Take one last action in 2021
  • URGENT: year-end deadline
  • Important: Three Days Left!
  • 2021 Is Coming To A Close
  • Five minutes can change lives
  • Now Is The Time.
  • Only Hours Remain
  • Be the light
  • Tell Congress: Say YES to Clean Energy
  • Going, going...
  • Fwd: Steven - Review Your 2021 Donations
  • Watch the Free Care Fund Benefit Show tonight on KDKA-TV!
  • Friend, this can’t wait
  • Check WNYC Off Your List
  • Today is the day
  • At this very moment
  • Don’t wait: Unwrapped cards are going in the mail at midnight!
  • Get last-minute gifts that carry a lifetime of change
  • Shop meaningful gifts no one will want to return
  • You’re invited to our Community Candle Lighting on Wed., Jan. 20
  • 10 photos that inspired us this year
  • Lives are on the line
  • Stories that haunt me
  • Please read, children need your help by December 31
  • hey
  • Don’t wish you had done more this year
  • Don’t let this year pass you by
  • Help us improve more lives in 2021.
  • You Can Invest in Opportunity Today
  • Last Day for Free Shipping
  • Last chance to give the best. gift. ever.
  • The Perfect Gift for Everyone
  • Close out your year with clean water
  • Off the Sidelines: Help Us Reach x2 as many athletes!
  • #GivingTuesday is TODAY: Help grieving families & inspire others to give
  • He risked everything. Show him it was worth it.
  • Before you ring in the new year...
  • 50 Faces of Providence - A Special Thank You
  • Vote For Your #1 Nature Photo by Midnight
  • Give for Transformation.
  • Holiday Giving: Match Opportunity
  • NestWatch eNews: Winter-proof your birdhouse, plus birds that nest in wreaths
  • Victory for Lions!
  • Help. My name is TODAY.
  • “Join us.” (good for an event)
  • A promising new beginning
  • Happy Holidays from Wake Forest University
  • Closing the books
  • What if WGBH Disappeared?
  • With your help, we can reach thousands of families
  • Get your donation matched
  • It’s never too late to make a difference
  • Feet in the water
  • More ways you can help this #GivingTuesday:
  • 3 important facts
  • JUST RELEASED: Triple MATCH!
  • Snow storms, tropical rains, and you
  • Shop $50 or more, get a free membership!
  • See? We couldn’t have done it without you
  • Thank you! Video of your impact in 2021
  • Make change possible
  • Holiday Drop-In
  • Giving Tuesday special: Your gift matched
  • Relive Your Favorite Moments
  • Merry Christmas and Happy Holidays from the Obama family
  • So many people benefit from your kindness today
  • Today was AWESOME!
  • Thank You
  • Happy Human Rights Day
  • Your gift will be matched 2-for-1 today
  • On this #GivingTuesday and EVERY DAY
  • How you can be a hero, {First Name}
  • DEADLINE: Make your tax-deductible gift by midnight
  • Year-End Drive starts today — don’t miss out
  • Last chance to renew in 2021!
  • Newtown, we are with you.
  • Last Member Shopping Days Of The Year STARTS TODAY
  • Help Habitat reach 2X as many families
  • Steve, will you help?
  • This year, all the crops died - help now
  • SC Sierra Club — Checking in
  • Your donation status
  • December eNews: Helping Shelters Save Kittens!
  • Drumroll please…
  • A Little Inspiration from THIRTEEN
  • Deadline: Midnight
  • Breaking: Gray Wolves
  • Check This Twice
  • 2-1 match: The phone is ringing and someone needs help
  • Did you forget someone on your holiday list?
  • Re: Your tax-deductible gift
  • You can still double your tax-deductible donation
  • No Justice for Braveheart After Kitten’s Killer to Serve No Jail Time
  • We can’t do it WITHOUT YOU!
  • You Can Make More Moments Like This Possible!
  • The year in photos:
  • Imagine being told you wouldn’t make it to your 18th birthday
  • 48 hours to...DOUBLE your dollars!
  • The answer is incredible.
  • Quick Update
  • This is so important, Steve
  • A #GivingTuesday gift like no other
  • Let’s Celebrate
  • Double Your Impact Today!
  • What we need next year
  • Yes!
  • Your voice is needed — Refugee Resettlement vote approaching!
  • Steve, they need you NOW
  • Reminder: Go behind the scenes at _____
  • How your gift - matched $2-for-$1 - can help move forward
  • Gifts that wow and change lives – inside
  • Save the rainforest. Save tigers.
  • Coastal Community Foundation’s Giving News: December 2021
  • Why I’m taking action for Zunar, a fellow artist
  • Deadline Tonight: Unclaimed Funds Expire at Midnight
  • Last day to triple your impact! Make your year-end gift today.
  • The minimum wage isn’t cutting it.
  • It’s Been an Awesome Year at _____ and _____
  • Give that warm fuzzy feeling
  • We couldn’t do this without your support
  • Today’s the day. Give 100%.
  • Important news
  • Only days left
  • Double your impact for birds and habitats
  • I now help others in the fight because of LIVESTRONG
  • Invest in families on #GivingTuesday
  • Think out of the box this holiday season
  • Quick favor
  • GBBC eNews: The 2021 Poster, Tricky Finches, and New Video
  • We couldn’t do it without you
  • Your search is over!
  • Give the gift that helps Syrian children
  • I have a job for you
  • Your last tax-deductible day
  • You still have a few hours to make a 2021 gift to _____’s animals
  • Join Us in #GivingTuesday
  • Give the gift of the ocean
  • last minute
  • Hottest Year Ever...Again
  • Honor Your Loved Ones This Holiday Season
  • Double Trouble
  • Procrastinators Unite
  • Crisis news December - bring someone in from the cold this Christmas
  • 20% Off The Bear Essentials!
  • Special Olympics South Carolina News
  • Your tax-deductible donation
  • Tips for a healthy holiday
  • [Match] Quick - don’t let 2021 end without being a part of this
  • TODAY ONLY: Your gift is doubled & rewarded!
  • DEADLINE TOMORROW: Take action to cut climate pollution
  • Urgent: Armed militias terrorize civilians in human rights hotspot
  • Home for the Holidays
  • Are walruses the new canary in the coal mine?
  • LAST CHANCE—PLEASE HELP!
  • Match deadline is here—make it count.
  • Steve, add your name if you’re with us
  • FW: thought you’d want to see this
  • Make your gifts count in 2021
  • When soldiers rape, where do you turn?
  • Ring in the New Year in New York and Vienna
  • Great gift ideas + free shipping!
  • _____ Annual Gathering: Violence Prevention
  • We can’t afford to fall short
  • Your tax-deductible gift to MoMA
  • Help _____ Deliver Hope to the Philippines
  • Finally a fix to No Child Left Behind:
  • You’re Changing Lives
  • 3 days left to change a life
  • _____ December News
  • Enter to win
  • What’s a red lokai?
  • Giving thanks this #GivingTuesday
  • Double Your Impact
  • Merry Christmas!
  • Today is a special day.
  • FREE 2-day shipping – ends at midnight.
  • Steve, campaign update: Wildlife crime takes centre stage at London’s City Hall
  • Fwd: Seismic Blasts
  • Our most challenging year yet
  • We’re so close! Give before midnight to have your gift DOUBLED!
  • Give for Community.
  • FW: Help us improve more lives in 2021
  • Every gift doubled – make twice the impact
  • Birds need you more than ever
  • incredible! triple match.
  • Time is running out
  • What Are You Most Proud Of?
  • Give hope to grieving families on #GivingTuesday
  • “Even animals are treated better”
  • Can’t argue with the math
  • It’s Not Too Late to Help!
  • $1 Becomes $2 and Changes More Lives
  • This is your last chance
  • Receive Monthly Developments Magazine
  • Add your name to our holiday message for sick kids
  • Help birds!
  • Urgent deadline: all gifts DOUBLED!
  • Relying on you
  • A remarkable year
  • Philanthropy Matters December 2021
  • Celebrating the Season Together as One Family
  • A few last minute ideas…
  • Moving Beyond the Rhetoric in the New Year - December 2021 InterAction Newsletter
  • It’s not too late to make a 2021 gift!
  • Help birds 3x as much
  • Risk of severe hunger – please read
  • Happy Birthday, Mr. Sinatra
  • Downton Abbey, The Final Season
  • Steve, will you help Baby Yolee?
  • Sea this email
  • Watch the incredible things we’ve done this year
  • You will want to support this. But you have less than 48 hours to do so
  • What’s Your New Years Resolution?
  • Thank You for Helping Children
  • 30 years of winning for the planet
  • We ♥ Rudolph, but NOT at SeaWorld
  • Protect their homes
  • There is still time for you to give the gift of love to an animal at the _____
  • why I’m emailing you
  • Match expires at midnight!
  • ⏰ Time is running out - will you help? ⏰
  • What a blessing!
  • #GivingTuesday: Show the Heart of UConn Nation
  • Imagine 2021
  • Make the holidays brighter for sick children — every gift doubled!
  • What if every holiday gift made a difference?
  • You Can Spark a Vital Movement
  • Friend, FINAL chance to DOUBLE your GOOD!
  • News that matters...
  • #GivingTuesday
  • _____’s Campaign Update: Still $3,000 from our matching gift goal
  • Steven - Review Your 2021 Donations
  • “Double Your Impact” (good for matching challenges)
  • Steve, there’s still time to take action on mega-dairies
  • Enough is enough
  • It’s not possible
  • Sinatra: Voice for a Century
  • Get ahead of 2021
  • Give Strength
  • Huge
  • Merry Christmas from Breezy and all the Animals at the _____
  • Just hours left to join our Year-End Drive
  • Breaking: PETA Exposes Hell for Animals and Children in Bangladesh
  • FWD: I now help others in the fight because of LIVESTRONG
  • Last chance for six months free!
  • Exclusive Gift Offer Enclosed
  • Grateful to be alive
  • A very special video for you from the animals at the _____
  • New Ways to Give and DOUBLE your Donation
  • Help Stop Offshore Drilling in SC
  • After 1 Year, this Bundle of Joy Is Home
  • Countdown for our children
  • Get your gift matched today, Steve
  • Steven - By midnight
  • Give the Gift of Typhoon relief: Your chance to double your impact ends Monday
  • Your #GivingTuesday gift doubles today
  • Help Us Face the Challenges in the Year Ahead - Right Now
  • We’re so close!
  • Thank you - we’ll end pet homelessness, the seal hunt, and more
  • Steve, I really can’t thank you enough
  • Christmas is just around the corner...
  • Urgent: tax deadline approaching
  • DEADLINE TODAY: 4,481 signatures needed (including yours)
  • Have a heartwarming Christmas
  • Bearer of good news
  • Circling back on the Arctic
  • Double your year-end gift.
  • #GivingTuesday Sparks a New Tradition
  • Find the Perfect Gift on Cyber Monday
  • What Will You Do Before Midnight?
  • Tomorrow is the Big Day!
  • It’s been a great year at “organization name”
  • Today Only: Your gift to the Earth matched $3-for-$1
  • “Learn.” (good to amplify on what they already know from a previous email)
  • We’re almost there!
  • Steve, the ocean needs our help
  • Just Two Days Left
  • Dead zones, dead fish, bacteria plagued Bay
  • Driven to drug use in a ‘treatment’ center
  • Who is it?
  • Change isn’t easy – but that doesn’t stop you
  • Top 5 reasons to support CBF
  • CRC Appeal Update
  • Steve: In a year of crisis, you can bring hope
  • Thank you for all you do for people with diabetes
  • Sacrebleu! This Changes Everything
  • Member Previews Start Tomorrow
  • Your gift will be matched
  • All I want is some truth
  • Happy New Year!
  • You Make an Incredible Difference in South Carolina
  • Make Your Tax-Deductible Gift to Nature
  • Following up
  • Claim Your Calendar Before December 31st
  • Give the Gift of the Arts. Make An End of Year Donation Today!
  • “Enroll.” (good for monthly giving; legacy or other giving society)
  • Give the gift that keeps on giving
  • [48 hours left] Make TWICE the difference
  • The Gift of Giving
  • Help free another human rights hero
  • Click. Print. Give the perfect last minute gift.
  • We’re just 198 goats from the goal - put us over the top before midnight!
  • Be a Hero Like Albert!
  • Did You Know?
  • Get in the Holiday Spirit, Little Macy, Very Special Music
  • Steven – Review Your 2021 Donations
  • You need to see these numbers...
  • Only hours left to give in 2021
  • almost there
  • Time to be bold
  • Great Things Happen!
  • Can you help raise $50,000 in 6 days?

GUIDE: How To Write A Great Subject Line

As we mentioned above, crafting a catchy subject line is critical to the performance of your email campaign.

While just a few words may seem like a small piece of your overall message, this is the first impression your audience will have before they decide whether to open your email.

If your subject line isn't engaging or appealing enough, there's a chance it could get buried in your reader's inbox.

Let's go over the proven tips on how to craft a subject line that boosts engagement:

What makes a great subject line?

First, let's discuss the fundamentals of creating a great subject line:

  • Spark interest and curiosity
  • A clear and urgent call to action
  • An offer/intriguing discount
  • Personalization (this can be done by sending out different versions of emails to subscribers based on their preferences)
  • Relevance - make sure your subject line covers the current trends and topics within your industry

5 Tips To Crafting a Great Subject Line

Now, let's dive into the specifics of how to create a great subject line for your next campaign:

1. Use a familiar sender name

Although this may seem obvious, it's a piece many marketers miss the ball on.

Your readers want to feel like your email is coming from a human and not a corporation or automated system.

One of the easiest and most effective ways to do this is by changing the sender's name to YOUR name or someone in the company that is well known.

Here's a great example of this from Marketing Examples

article

Pro Tip

Avoid the "no-reply" sender name at all costs. This makes your email feel unfamiliar, unapproachable, and less personable.

2. Keep your subject short and to the point

If your subject line is too long, it will get cut off, which could impact your reader's chances of opening your email.

The rule of thumb (for both mobile and desktop) is to keep your subject line under 50 characters.

3. Add personal touches to your subject line

If you have access to information about your subscriber (ie. name, location, etc), you can use this to benefit your subject line and catch your readers attention.

It's important not to go overboard here, but adding even the simplest touch such as their name can build trust and rapport.

Here's a great example of a personalized email + offer I received from BarkBox with my dog's name in the subject line:

article

4. Avoid making any false promises

Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks.

In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you.

5. Give them a sneak peek of what's inside

Telling your subscriber what is inside helps with open and clicks.

For example, if you're providing your reader with a free guide or e-book, consider making your subject line something along the lines of:

"Your FREE marketing e-book awaits!"

Conclusion

If you want your email campaign to perform well, it all starts with your subject line.

Think about the emails you receive in your inbox and what makes you click vs what gets buried - odds are, the same habits go for your customer.

We hope you enjoyed our guide + list of 810+ sponsorship email subject lines (that work!).

Pat Walls,  Founder of Starter Story

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