1,000+ Best Pajama and Nightwear Brand Names Ideas [2024]

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Updated: January 19th, 2023

So, you've come up with the perfect pajama brand idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your pajama brand stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ pajama brand ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your pajama brand.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Pajama Brand Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of pajama brand name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy pajama brand name ideas

The Comfy Co. check availability
Relaxing Fabric check availability
Homely check availability
Starry Night check availability
Sky Of Stars check availability
Plush check availability
Luster Organic check availability
Useful Fabric Co. check availability
Made Well check availability
Down Home check availability
Mellow check availability
Reassurance check availability
Snug The Bug check availability
Cuddled check availability
In Cover check availability
Under The Sheets check availability
Velvet check availability
The Safe Home check availability
Heaven Like check availability
Lay Back check availability
Soothing check availability
Intimate Wear Co. check availability
Baggy check availability
Off Days check availability
Informal Wear check availability
The Standard Trend check availability
Outdoor Hub check availability
The Next-door check availability
Graffiti check availability
At Rest check availability
Sheltered check availability
Cheerful check availability
The Joyous Wear check availability
Sleepy Panda check availability
Delighted Sleep check availability
Pleasant check availability
Supreme Wear check availability
Rumi check availability
Great Co. check availability
Boundless check availability
Purposely check availability
The Sleep Wear Company check availability
The Classy Wear check availability
Opulent check availability
Flowing Co. check availability
Huge Hub check availability
Happy Layers check availability
Thick and Thin check availability
Lazy Lucy check availability
The Dime check availability
Extensive Collection check availability
Decent Wear check availability
Casual Co. check availability
Stuffy check availability
Genesis check availability
Tender Wear check availability
Noticeable check availability

Creative pajama brand name ideas

Medium check availability
Thorough check availability
Moderate Pajama check availability
Stripped PJs check availability
Lavish Wear check availability
Defined Collection check availability
Minted check availability
Well Fixed check availability
Madonna’s PJ Collection check availability
Pink Plush check availability
Loose Wear check availability
White Fiona check availability
Stripped Jammies check availability
Blue Pajama check availability
Clean Tights check availability
Joanna Joe check availability
Jam Jammies check availability
Mama Bear check availability
Pink Sweatpants Group check availability
Pink Nightwear Spot check availability
Loose Pyjama Collective check availability
Striped Sleepwear Spot check availability
The Amazing Loungewear check availability
Nice Flannel check availability
Cats pajamas Pajama check availability
Striped Loungewear Trading Co check availability
Underwear Trading Co check availability
Underwear Collective check availability
The Piece Loungewear check availability
Striped Onesie check availability
Tight Onesie check availability
The Loose Loungewear check availability
White Sleepwear Co check availability
Pink Plimsolls check availability
Blue Nightwear Spot check availability
Loose Onesie check availability
Tight Pjs check availability
Tight Nightwear Pro check availability
Nightwear Pro check availability
White Pjs check availability
The Amazing Onesie check availability
Indiana Pajama check availability
Blue Pjs Group check availability
Sweatpants Pro check availability
The Pink Pjs check availability
The White check availability
Nice Loungewear check availability
Nice Onesie Collective check availability
Blue Nightwear check availability
Striped Loungewear Collective check availability
PiecePajama check availability
Loose Loungewear Pro check availability
Diana Pajama check availability
Clean Jammies Co check availability
Sweatpants Spot check availability
Underwear Group check availability
Amazing check availability

Learn more about starting a pajama brand:

Where to start?

-> How much does it cost to start a pajama brand?
-> Pros and cons of a pajama brand

Need inspiration?

-> Other pajama brand success stories
-> Examples of established pajama brand
-> Marketing ideas for a pajama brand

Other resources

Funny Pajama Brand Names

The Piece Onesie check availability
The Loose check availability
Pollyanna Pajama check availability
Amazing Underwear check availability
Piece Plimsolls check availability
Prima donna Pajama check availability
The Tight Nightwear check availability
Loose Onesie Group check availability
Tight Pyjama check availability
Loose Pyjamas Spot check availability
The Tight Sweatpants check availability
Striped check availability
Piece Sweatpants Pro check availability
Blue Pjs Collective check availability
Joanna Pajama check availability
Umana Pajama check availability
The Striped Flannel check availability
Clean Nightwear Collective check availability
Nice Nightwear Pro check availability
The Amazing Nightwear check availability
Tight Flannel Place check availability
Pyjama Spot check availability
Striped Onesie Co check availability
Clean Pyjama Collective check availability
LoosePajama check availability
Pink Peignoir check availability
Tight Pjs Pro check availability
The Amazing Jammies check availability
Nice Pyjama check availability
The Striped Pyjamas check availability
Striped Sweatpants Spot check availability
Sweatpants Trading Co check availability
Tight Underwear Group check availability
The Tight Sleepwear check availability
Pink Flannel check availability
Piece Pjs check availability
The Clean check availability
Cana Pajama check availability
Nice Onesie Group check availability
Piece check availability
Bottom Pajama check availability
Nice Pjs check availability
PinkPajama check availability
Loose check availability
Striped Loungewear Group check availability
Manna Pajama check availability
Clean Onesie Group check availability
Loose Flannel Pro check availability
White Pyjama Pro check availability
Pyjama Group check availability
Pink Pink check availability
Pyjama Collective check availability
Bahamas Pajama check availability
Java Pajama check availability
Loungewear Spot check availability
Amazing Onesie check availability
Tight Onesie Place check availability

Cool pajama brand name ideas

Striped Flannel Place check availability
Tight Nightwear check availability
Fontana Pajama check availability
Botswana Pajama check availability
The Amazing Pjs check availability
Pink Jammies check availability
White check availability
Top banana Pajama check availability
The White Pyjama check availability
Sleepwear Place check availability
Blue Jammies Group check availability
Pink Pyjamas Trading Co check availability
White Nightwear Group check availability
Tight Pjs Group check availability
Loose Sleepwear check availability
Pink Pant check availability
The Loose Pyjamas check availability
Nightwear Place check availability
Sauna Pajama check availability
The Pink Underwear check availability
White Underwear Co check availability
Blue Pjs check availability
Underwear Pro check availability
The White Sweatpants check availability
The Pink Jammies check availability
Tight Pyjamas check availability
Clean Loungewear check availability
The Blue check availability
Loungewear Group check availability
Nice Pyjama Place check availability
Piece Pink check availability
Clean Loungewear Spot check availability
Striped Nightwear Spot check availability
Tight Onesie Trading Co check availability
Piece Polka Dot check availability
Sweatpants Group check availability
White Underwear Trading Co check availability
Sonata Pajama check availability
Nice Pyjamas Co check availability
CleanPajama check availability
Pink Pinafores check availability
The Blue Jammies check availability
Flannel Trading Co check availability
Americana Pajama check availability
Blue check availability
Clean Sleepwear Place check availability
Pyjamas Trading Co check availability
Clean Underwear check availability
Pyjama Pro check availability
White Pjs Trading Co check availability
Blue Sleepwear check availability
Susanna Pajama check availability
Blue Underwear Trading Co check availability
Nice Onesie Trading Co check availability
Pink Pyjamas check availability
The Striped Jammies check availability
White Pyjamas Pro check availability

Unique pajama brand name ideas

Sweatpants Co check availability
Tight Pyjamas Spot check availability
Tight Sweatpants Co check availability
Samba Pajama check availability
Piece Nightwear Collective check availability
Loose Onesie Pro check availability
Nice check availability
British guiana Pajama check availability
The Piece Pyjamas check availability
Piece Flannel Spot check availability
Amazing Onesie Group check availability
Banana Pajama check availability
Pink Pjs check availability
Piece Pyjama check availability
Guiana Pajama check availability
Nice Sleepwear Pro check availability
The Piece check availability
Piece Sweatpants check availability
Arcana Pajama check availability
Campana Pajama check availability
Nice Pyjama Trading Co check availability
Guyana Pajama check availability
Havana Pajama check availability
Blue Onesie Pro check availability
Loose Jammies check availability
Clean Sweatpants Co check availability
Pink Pyjama check availability
Onesie Spot check availability
The Tight check availability
Amazing Onesie Trading Co check availability
Clean Onesie Co check availability
Blue Pyjama Spot check availability
Clean Onesie Place check availability
Underwear Co check availability
Clean Pyjama Spot check availability
Onesie Place check availability
White Loungewear Spot check availability
Tight Sleepwear Co check availability
Piece Peignoir check availability
Papa Pajama check availability
Loose Pyjama Group check availability
Nightwear Trading Co check availability
Panorama Pajama check availability
The Amazing Pyjama check availability
Striped Jammies check availability
The Blue Loungewear check availability
Pink Underwear Pro check availability
Jama Pajama check availability
Pajama mamas Pajama check availability
Fata morgana Pajama check availability
Loose Sleepwear Pro check availability
Nightwear Co check availability
Striped Nightwear Co check availability
Striped Jammies Place check availability
Nana Pajama check availability
The Loose Underwear check availability
Amazing Sleepwear Pro check availability

Cute pajama brand name ideas

Striped Pyjama check availability
Loose Underwear Spot check availability
Grana Pajama check availability
Loungewear Co check availability
White Nightwear check availability
Piece Pinafores check availability
Amazing Sweatpants check availability
Nice Flannel Place check availability
Nice Jammies Collective check availability
The Pink Flannel check availability
The Blue Pyjama check availability
Atlanta Pajama check availability
Tight Underwear Co check availability
Tight Sleepwear Pro check availability
Blue Pjs Trading Co check availability
Onesie Collective check availability
Savanna Pajama check availability
Pink Polka Dot check availability
Lana Pajama check availability
Pjs Place check availability
Pink Pyjamas Group check availability
White Pyjamas check availability
Nice Sleepwear check availability
BluePajama check availability
White Pyjama check availability
Jammies Trading Co check availability
Onesie Co check availability
Commas Pajama check availability
White Jammies check availability
White Sleepwear check availability
The Clean Underwear check availability
Striped Jammies Group check availability
The Striped Onesie check availability
The Nice Flannel check availability
Piece Onesie check availability
Loungewear Collective check availability
Amazing Pjs check availability
The Pink check availability
Striped Underwear Trading Co check availability
White Nightwear Pro check availability
Nightwear Collective check availability
Amazing Pyjama check availability
The Piece Flannel check availability
The Clean Pyjamas check availability
Pyjama Place check availability
The Blue Nightwear check availability
Piece Sweatpants Spot check availability
Amazing Pjs Pro check availability
The Amazing check availability
Nice Flannel Co check availability
White Jammies Group check availability
Striped Pyjama Trading Co check availability
Sleepwear Pro check availability
Pink Pyjama Pro check availability
Donna Pajama check availability
TightPajama check availability
Amazing Flannel check availability

Clever pajama brand name ideas

Pink Flannel Group check availability
Clean Flannel Spot check availability
Amazing Pyjamas Place check availability
Piece Sweatpants Group check availability
The Nice check availability
Loose Nightwear Co check availability
Tight Jammies check availability
Flannel Co check availability
The Striped check availability
Texarkana Pajama check availability
Pyjamas Spot check availability
Blue Pyjamas Group check availability
Tight Sleepwear check availability
Piece Pant check availability
Lava Pajama check availability
The Loose Flannel check availability
White Jammies Pro check availability
The Tight Pyjamas check availability
Blue Nightwear Pro check availability
Loose Loungewear check availability
WhitePajama check availability
Pink Playsuit check availability
The Amazing Underwear check availability
Nice Underwear Place check availability
Jammies Spot check availability
Tight check availability
The Clean Sleepwear check availability
Onesie Trading Co check availability
The Blue Pjs check availability
Impala Pajama check availability
Flannel Group check availability
Nanna Pajama check availability
Nirvana Pajama check availability
Lamas Pajama check availability
Jammies Collective check availability
Jammies Place check availability
Amazing Nightwear check availability
Ana Pajama check availability
Piece Playsuit check availability
Madonna Pajama check availability
Onesie Group check availability
Striped Pyjamas check availability
Nice Pyjamas check availability
Pink Pjs Trading Co check availability
Flannel Collective check availability
Clean Flannel Collective check availability
Mahayana Pajama check availability
Sleepwear Co check availability
Dulciana Pajama check availability
NicePajama check availability
Dutch guiana Pajama check availability
Tight Underwear check availability
The Piece Sleepwear check availability
Catawba Pajama check availability
Nice Nightwear Spot check availability
Blue Flannel Group check availability
Clean Pyjamas Trading Co check availability

Best pajama brand name ideas

Blue Pjs Place check availability
Pjs Collective check availability
White Pyjamas Spot check availability
Grama Pajama check availability
Sleepwear Spot check availability
Nice Underwear check availability
Amazing Pjs Place check availability
Loose Sleepwear Group check availability
Nice Pjs Trading Co check availability
Flannel Spot check availability
The Loose Pjs check availability
Loose Underwear check availability
Nevada Pajama check availability
Sana Pajama check availability
Pink Jammies Trading Co check availability
Pyjamas Pro check availability
Pink Underwear Group check availability
Mamba Pajama check availability
The Striped Nightwear check availability
Pjs Trading Co check availability
Rana Pajama check availability
Underwear Spot check availability
Vox humana Pajama check availability
Pyjamas Co check availability
Tight Nightwear Group check availability
Loungewear Trading Co check availability
Clean check availability
Jammies Co check availability
The Nice check availability
Sleepwear Group check availability
Montana Pajama check availability
Pjs Pro check availability
Brahma Pajama check availability
Armada Pajama check availability
Piece Pyjamas check availability
Pink check availability
StripedPajama check availability
Cabana Pajama check availability
Iguana Pajama check availability
Bandana Pajama check availability
Amazing Sweatpants check availability
Blue Loungewear check availability
Pink Sleepwear check availability
Pyjamas Collective check availability
Amazing Underwear Spot check availability
Pyjama Trading Co check availability
White Onesie Co check availability
Striped Pyjamas Collective check availability
AmazingPajama check availability
Striped Jammies Collective check availability
Urbana Pajama check availability
Clean Sweatpants Spot check availability
Piece Flannel check availability
The Pink Nightwear check availability
The Tight Jammies check availability
Sweatpants Collective check availability
Sleepwear Collective check availability

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Pajama Brand:

Simple is always better

This means a few different things. Your pajama brand name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your pajama brand:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Pajama Brand: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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