iZooto

How Four Founders Bootstrapped a Notification Platform to $5M+ ARR

February 28th, 2025

Founded By

Vivek Khandelwal

Monthly Revenue

$417K

Starting Costs

$120K

Founders

Employees

60 (est.)

Profitable

Yes

Year Started

2016

Customer

B2B

Founded By
Vivek Khandelwal: Monthly Revenue
$417K: Starting Costs
$120K

Founders
4: Employees
60 (est.): Profitable
Yes

Year Started
2016: Customer
B2B

Who is Vivek Khandelwal?

iZooto was co-founded by Vivek Khandelwal and Neel Kothari, who previously worked together at Voicetap. Vivek, passionate about mobile technology and marketing, leads iZooto's marketing operations, while Neel handles sales and account management; both bring extensive experience from their entrepreneurial ventures in India.

What problem does iZooto solve?

iZooto tackles the problem of media publishers and retailers relying heavily on giants like Google and Facebook for audience engagement and communication by offering a platform that uses web push notifications to directly reach and engage their audience faster, reducing costs and dependency.

How did Vivek come up with the idea for iZooto?

Vivek and Neel developed the idea for...

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Disclaimer: The initial draft of this article was compiled by the Starter Story team based on publicly available interviews, podcasts, and other content from the founder. See the sources we used here.

Who is Vivek Khandelwal?

What problem does iZooto solve?

How did Vivek come up with the idea for iZooto?

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