Start A Home Brewing Supply Shop - Business Ideas

Updated: September 16th, 2022
Start A Home Brewing Supply Shop

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

The home brewing supply shop is a business that sells all the supplies you need to make your own beer.

You will be in charge of buying, stocking, and selling all supplies needed for making beer. You may also be in charge of training customers on how to use the equipment and ingredients needed for home brewing.

The market is ripe for the picking. This is a new industry with tons of growth potential, and the market is wide open for you to make a name for yourself in the space.

You'll need to do some research before you jump in, of course. But once you've done that, we recommend starting small with one type of product—like beer or wine kits—and building from there. If you do it right, you'll be able to turn your home brewing supply business into an empire that will bring in millions annually!

Starting a home brewing supply shop requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell home brewing supply, or selling home brewing supply online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
starting costs
gross margin
time to build
270 days
Organic social media
business model
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs

Equipment & Supply Expenses



Retail Business Expenses



Inventory Expenses



Advertising & Marketing Costs



Software Expenses



Website Costs



Total Startup Costs



Successful Businesses

Business URL Rank

Northern Brewer


Adventures in Homebrewing


Butik Bira




Keg Outlet


Homebrew Supply




Homebrewing Equipment


William's Brewing


Great Fermentations


LD Carlson


Pros & Cons

Pros Description

Rewarding work

Starting a home brewing supply shop can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Meaningful business connections

You never know who you will meet as a home brewing supply shop. This could be the start of an incredible business opportunity!

Daily physical activity

Home Brewing Supply Shop's typically involve a much greater degree of movement than other lines of work. Most days, you will spend your day walking, running errands for your business, and performing a multitude of tasks. This can have a positive impact on energy levels and your overall health.

Amazing perks and discounts

Working in the home brewing supply shop comes with its perks! As a seller for these products/services, you typically also get to enjoy industry perks and discounts.

You are your own boss!

With starting a home brewing supply shop, you are the one to make decisions for almost all of the operations. Calling the shots can be empowering and liberating!

Local Community

One of the best parts of starting a home brewing supply shop is that you can develop a local following by selling your products at craft shows, farmers' markets, or even local storefront businesses! This gives you access to additional revenue streams and loyal customers.

Cons Description

Crowded Space

Competition is high when it comes to your home brewing supply shop, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Finding The Right Supplier

Most businesses in this space go the supplier/manufacturer route, which isn't a bad thing! However, finding the right supplier can take a lot of time, energy and trial/error. If done properly, this process can save you months (if not years) of time and energy. More on this below in the "finding a supplier" section.

Motivation of employees

If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.

Low margins

The gross margins for your home brewing supply shop are typically around 43%, which can make it more challenging to incur new expenses and maintain profitability.

High employee turnover

In the home brewing supply shop, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.


As a home brewing supply shop, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.