Becoming a race organizer requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell race planning services, or selling race planning services online, you can use this page as a guide for everything you'll need to know.
|Min Startup Costs||Max Startup Costs|
|Office Space Expenses||$0||$7,000|
|Training & Education Expenses||$0||$1,000|
|Advertising & Marketing Costs||$0||$2,750|
|Specific Industry Expenses||$0||$100|
|Total Startup Costs||$13||$11,659|
|Virtual Run Events powered by Moon Joggers||virtualrunevents.com||#634,088|
|Wild Horse Pass Motorsports Park||racewildhorse.com||#873,397|
|Data Race Hero||dataracehero.com||#6,418,355|
Pros & Cons
|Flexibility||You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.|
|Ability to start your business from home||It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!|
|Little startup costs required||The cost to start a race organizer costs significantly less money than most businesses, ranging anywhere from 12 to 11,659.|
|Rewarding work||Starting a race organizer can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.|
|Scalable||With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.|
|Traffic to your website||A race organizer gives people a reason to visit your website and to keep coming back to you!|
|Crowded Space||Competition is high when it comes to your race organizer, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.|
|Constant maintenance of publication||You may find yourself constantly needing to update your race organizer in order to stay relevant for your audience and for those searching on google.|
|Lack of benefits||With a race organizer, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.|
|Isolation||Often times, as a race organizer, you typically work alone and do not have much face-to-face interaction with other team members.|
|Taxes||As a race organizer, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.|
|No safety net||Typically, as a race organizer, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times.|
Word of mouth
Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.
Social Media Advertising
Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.
According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.
Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.
A Facebook Community refers to a Facebook page dedicated to a topic or an experience owned collectively by the community connected to that page.
The Community page allows the admin to connect with others who share similar interests and experiences.
Facebook communities are a great platform for growing brand awareness and marketing your products.
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
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