Dive into how a passion for hiking transformed into an innovative adventure travel website, generating $40,000 annually on the side by offering digital hiking guides and custom GPS maps for Europe's long-distance trails, along with insights on scaling through SEO and the importance of proving market demand with a simple PDF guide.

This case study is about a volcanologist and inventor, Dr. Rob Yonover, who created a patented survival gear called SeeRescueStreamer, which led to sales of $20,000 per month with significant sales from international accounts, military group customers, and an appearance on ABC Shark Tank.

Maca founder Ben started a direct-to-consumer handmade Mexican travel hammock business from scratch, generating sales through partnerships with Vanlife and RV communities and utilizing product reviews to build social proof and customer trust.

Dry Camp founders, Paul Schauer and Anthony Benacquisto, share how they researched, designed, and launched their camping brand, which now brings in $1,500 to $2,000 in monthly revenue through multiple sales channels, with Waterproof Dry Bags and Double Hammocks as their flagship products, and reveal their tips on finding manufacturers and attracting customers.