1,000+ Creative Dog Grooming Business Names Ideas [2025]

Updated: June 10th, 2025

So, you've come up with the perfect dog grooming business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your dog grooming business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together 400+ dog grooming business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your dog grooming business.

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Ideas

Catchy dog grooming business name ideas

  • Introduction
  • Happy Paws
  • My Doggie
  • Preparation
  • Dog Schooling
  • Lessons Co.
  • Priming
  • Finished
  • Learning Doggie Co.
  • The Wing
  • Control
  • My Familiar
  • Authority
  • Accomplished co.
  • Reproach
  • The Clearing Way
  • Occasional Grooming
  • More Health
  • Coco Groom
  • Proper Plush
  • The Further Pets
  • Pretty Fur
  • Whoof!
  • The Social Dog Spot
  • Pet Friendly
  • The Wash Vet
  • Forever Paws
  • Perfect Friend
  • Regular Touch Up
  • Get Ready
  • The Hopeful
  • Centre
  • Entirely
  • Fancy Fur
  • Minimal Health
  • The Max
  • Tyson
  • Easy Way
  • Wonderful Care
  • Good Cleaning
  • Good Boys Spot
  • The Pat
  • Tap Tap
  • Loyal Friend Day
  • Big Boy
  • The Vet Pet
  • Little Owned
  • The Lucky
  • Lucy
  • Pedigree Curve
  • Moral Hygiene
  • Dear Friend
  • Color Bliss
  • The Pop
  • Happy Little Roar
  • Flawless
  • Bright Day
  • The Walk
  • Grooming Week
  • Modern Palace
  • Proper Sanitization
  • Super Doggie
  • The Slay
  • Cosmetic Touch
  • Speedy Cleaning
  • Precious Pet
  • Day Care Clean
  • Micro Health
  • Special Dog March
  • Loyal Love
  • Mostly Clean
  • Luck Love
  • The Lovely Pet
  • Bounced
  • The Happy Cub
  • The Conscious
  • DangerousPet
  • Dull Duck
  • LargeDog
  • Mental Sanitary
  • Fdg Positron Emission Tomography
  • The Cosmetic Enhancement
  • Playful Pup
  • Great
  • The Outdoor Improvement
  • The Strange Preferred
  • Laundry Place
  • Pretty Pocket
  • Overton Safe Co
  • PeriodicGrooming
  • Own
  • Careless
  • Flawless Beauty
  • The Loyal
  • The Terminal
  • The Hair Nurturing
  • Toilette Co
  • Ideal Deary Collective
  • Modern Cleanliness Group
  • LazyDog
  • The Popular
  • Housekeeping Collective
  • RabidDog
  • LovelyPet
  • Tawdry
  • The Perfect Cleaning
  • Intense
  • The Automatic

Creative dog grooming business name ideas

  • Reciprocal Beauty
  • The Female Hound
  • MostHygienic
  • Charming Deary Place
  • The Lost
  • PeriodicalCleaning
  • Wet Wash Trading Co
  • Landscaping Trading Co
  • Health Co
  • Rehabilitation Group
  • Eating Cleaning
  • The Playful
  • Beloved Deary
  • Bad Tail
  • Deary Place
  • Constant Clearance
  • Ruling Grooming
  • The Proper Sanitizing
  • Fastidious
  • Red
  • Meticulous Cosmetology Pro
  • Industrial Rinsing Group
  • Most Wholesome Pro
  • Civic Enhancement
  • Dear Doggie
  • Healthful Health
  • Washing Group
  • BigDog
  • Body
  • FaultlessGrooming
  • PoorDog
  • Domestic Detent
  • The Improper Housekeeping
  • The Medico
  • The Particular
  • The Regular
  • Chemical Cleanup
  • Flawless Beauty
  • Outdoor
  • ImproperCleaning
  • The Less
  • Wash Group
  • The Female
  • Constant Clean Up
  • Careful Cleansing
  • Occasional Cleanup Pro
  • Clean Cleaning Spot
  • Less Health Pro
  • ManualGrooming
  • Positive Healthful Spot
  • ImproperGrooming
  • Laundry Place
  • The Occasional
  • The Savage
  • Good Tail Collective
  • The Interictal
  • The Modern
  • The House
  • Looking Tag
  • The Gentle
  • Pretty Pocket
  • Trail Spot
  • Interactive Beauty Collective
  • PeriodicGrooming
  • Fine Hound Group
  • Thermal Housekeeping
  • Cleanup Co
  • The Popular
  • Favorite Co
  • Less Scrubbing
  • Wonderful
  • The Annual Rinsing
  • Pampered
  • Vigorous Laundry Spot
  • Poor Favourite Place
  • HouseCleaning
  • Amenity Pro
  • Particular Plaything
  • Public Enhancement Spot
  • Improvement Pro
  • Favourite Group
  • RabidDog
  • The Red
  • InteractiveBeautification
  • Smart Tag Trading Co
  • The Self
  • The Dull
  • The Social Cleanliness
  • The Heavy
  • MedicoHygienic
  • Lovely
  • The Industrial
  • The Virtual Positron Emission Tomography
  • Cleanliness Spot
  • Outdoor Rehabilitation Pro
  • Adequate
  • Public Rehabilitation
  • Poor Peeve
  • Wholesome Group
  • Fine Positron Emission Tomography
  • Occasional Cleansing Spot
  • Constant Cleaners
  • Dear Detent
  • The Clinical Cleaning
  • Enhancement Collective
  • Cleanup Place
  • Easy Housekeeping Trading Co
  • Beloved Chase

Learn more about starting a dog grooming business:

Where to start?

-> How much does it cost to start a dog grooming business?
-> Pros and cons of a dog grooming business

Need inspiration?

-> Other dog grooming business success stories
-> Dog grooming business slogans

Other resources

Funny Dog Grooming Business Names

  • Ideal Dearie Trading Co
  • SocialGrooming
  • The Tiny Hound
  • Cardiac
  • Sanitary Clean Co
  • Flawless Beauty
  • BasicGrooming
  • Regular Beauty
  • Elaborate Maintenance
  • General
  • The Proper Sanitizing
  • Good Cleansing Pro
  • Deary Group
  • Modern Safe
  • Preparation Group
  • Social
  • Urban
  • Initial
  • The Domestic
  • The Poor
  • Lazy Tail Place
  • Best
  • LoyalPet
  • The Social
  • HouseCleaning
  • Fastidious
  • Bleeding Cleaning
  • Extensive Laundry Co
  • Dental Cleansing Co
  • OvertonHygienic
  • Domestic Dude
  • Additional Rinsing Trading Co
  • Interictal
  • TraditionalBeautification
  • Excessive Cleaners Co
  • Roadside
  • Preferred Collective
  • Manual Cleanup
  • Wholesome Group
  • HugeDog
  • Feminine Toilette Co
  • Mental Sanitation Trading Co
  • The Interictal
  • Healthful Homoeopathic
  • Thermal Sanitizing Group
  • UsualGrooming
  • Cleanliness Place
  • Precious Peeves
  • Best Healthful Place
  • Heavy
  • Modern
  • Dearie Spot
  • Canis Familiaris Co
  • Brewing Grooming
  • Landscape Co
  • The Careful Cleaning
  • The Cosmetic Enhancement
  • Preliminary
  • More Cleaning Pro
  • The Complete
  • BusyCleaning
  • Cleaning Place
  • ComparePet
  • Good Washing Collective
  • Landscaping Trading Co
  • The Dull
  • Less
  • Personal Nurturing Spot
  • Rehabilitation Collective
  • Sanitary Pro
  • Modern Healthful Group
  • DomesticDog
  • InducedGrooming
  • ProfessionalGrooming
  • SanitaryHygienic
  • RomanBeautification
  • Brooding Grooming
  • Health Spot
  • Good Groomer
  • The Clinical
  • The Less Wholesome
  • NicePet
  • Live Deary
  • Public Rehabilitation
  • Healthful Health
  • Intensive Cleaning Place
  • Good Rinsing Place
  • Feminine
  • FemaleDog
  • The Nice
  • Washing Group
  • Deep Wash Spot
  • Self Cleaning Co
  • Tag Place
  • Sanitizing Collective
  • Thermal Scrubbing Group
  • ManualGrooming
  • Wet Cleanup
  • Perfect Positron Emission Tomography
  • The Personal
  • Grooving Grooming
  • Chemical Clearing
  • LazyDog
  • The Self
  • Recycled Favourite Trading Co
  • Particular Plaything
  • Amenity Spot
  • Friendly

Cool dog grooming business name ideas

  • RegularCleaning
  • PeriodicalCleaning
  • Loyal Preferred Collective
  • Improvement Pro
  • Fine Positron Emission Tomography
  • Able Favored Trading Co
  • PeriodicGrooming
  • Lovely
  • The Careless
  • Good Grungy
  • The Highway Beautiful
  • ConstantBeautification
  • The Sanitary Hygienical
  • The Regular
  • Healthful Healthy
  • Hygienics Hygienic
  • Exterior Landscaping Place
  • Manual Cleanup
  • The Additional
  • Good Groomer
  • Body
  • FdgPet
  • Healing Cleaning
  • Extensive Laundry Co
  • Cleanup Spot
  • Additional Rinsing Trading Co
  • The Interesting
  • Good Maintenance Group
  • Conventional Chimney
  • Highway Improvement
  • Rinsing Collective
  • Clinical Safe Spot
  • LoyalPet
  • The Cherished
  • Occasional Janitorial Collective
  • Healthful Homely
  • Healthful Homoeopathic
  • LessHygienic
  • Tail Group
  • Excessive Cleaners Co
  • Wash Spot
  • Facial
  • Ideal Favored
  • The Savage
  • Recycled Dearie Co
  • ComparePet
  • The Gentle Positron Emission Tomography
  • Blackguard Trading Co
  • Strange Loved Group
  • Modern
  • General Improvement
  • Precious Poof
  • The Careful
  • Amenity Pro
  • The Industrial
  • Precious Pooch
  • Healthful Health
  • Poor Plaything
  • Chemical Housekeeping Collective
  • NationalBeautification
  • OccasionalGrooming
  • The Intensive
  • The Scenic
  • Cardiac
  • Healthful Hygienical
  • Legged Hound
  • The Little Tag
  • The New
  • Healthful Spot
  • MoreHygienic
  • Dull Dogg
  • Washing Collective
  • InterictalPet
  • Pretty Puppy
  • Pampered Popular
  • Grooving Grooming
  • Canis Familiaris Spot
  • New
  • Positive
  • HouseCleaning
  • The Clinical
  • Fierce Bounder Group
  • Perfect Favourite Place
  • Chemical Clear
  • The Urban Rehabilitation
  • BasicGrooming
  • Room in Grooming
  • FurtherCleaning
  • The Efficient
  • Good Cleansing
  • Modern Clean
  • Hair
  • Dull Duck
  • The Self
  • Fine Hound Group
  • Minimal
  • The Medico
  • MostHygienic
  • Deceased Loved
  • Favorite Heel Pro
  • General
  • Landscape Co
  • Deep Wash Spot
  • The Clinical Wholesome
  • The Automatic
  • Female Beauty Trading Co
  • The Legged Blackguard
  • The Extensive Wash

Unique dog grooming business name ideas

  • Efficient
  • Amorphous Positron Emission Tomography Collective
  • Hygienical Trading Co
  • Meticulous Cosmetology Pro
  • The Social
  • Good Gundog
  • Fine
  • Little Track Place
  • Health Co
  • ManualGrooming
  • The Electrolytic Washing
  • RoutineCleaning
  • Laundry Place
  • The Municipal
  • The Modern
  • The Careful Cleaning
  • Excessive
  • Beautiful Collective
  • Handsome Canis Familiaris Place
  • Dear Doggie
  • Wonderful Positron Emission Tomography Collective
  • Faithful Trail Place
  • The Dishonest Amenity
  • Track Collective
  • Cleanliness Place
  • Periodic Cleaners
  • Washing Group
  • The Thermoregulatory
  • Acid Laundry Spot
  • Health Collective
  • Necessary
  • Pursuing Grooming
  • DangerousPet
  • Improper Sanitizing Co
  • The City Rehabilitation
  • Most Sanitary
  • Speeding Cleaning
  • The Correct Cleaning
  • Training Collective
  • Favored Trading Co
  • 18fdg Ducky Co
  • Urban
  • The Urban Glorification
  • Initial
  • Legged
  • The Pretty
  • The Pampered
  • The Spotted
  • Weekly Cleanup
  • DomesticDog
  • The Constant
  • The Charming Positron Emission Tomography
  • Puppy Firedog
  • SocialHygienic
  • Mangy Heel Collective
  • Wash Co
  • Handsome Trail Pro
  • Live Favorite
  • Best
  • Dull Doll
  • Large Hound Spot
  • The Effective
  • Regional Enhancement Group
  • Healthful Haemo
  • Clean Spot
  • Mental Sanitary
  • Frequent Laundry Place
  • LameDog
  • ExcellentPet
  • Vicious
  • Preparation Place
  • The Legged
  • The Complete
  • Using Grooming
  • Poor Cleaning Place
  • The Proper Sanitizing
  • The Wet
  • CosmeticGrooming
  • Abrasive Wash
  • Pretty Deary Co
  • Beloved Chase
  • Preliminary
  • The Good
  • Live Blackguard Pro
  • Lucky Blackguard Place
  • DailyCleaning
  • Clinical Sanitation
  • Nurturing Trading Co
  • Canis Familiaris Co
  • Firedog Spot
  • ManualCleaning
  • FluorodeoxyglucosePet
  • The Social Clean
  • Cleaners Pro
  • The Delightful
  • Beaming Cleaning
  • The Wild Hound
  • Careless
  • Ruin Grooming
  • More
  • The Positive Health
  • Inadequate Cleansing
  • The Roadside
  • Poor Favourite Place
  • Self Cleaning Co
  • Prudent Grooming
  • Deary Co
  • Wet Cleanup

Cute dog grooming business name ideas

  • The Urban Embellishment
  • The More Cleaning
  • Electrolytic Janitorial Co
  • AqueousCleaning
  • Highway
  • Sweeping Cleaning
  • Outdoor
  • WetCleaning
  • Tawdry Beauty Co
  • Chase Pro
  • Live Deary
  • The Feminine Embellishment
  • The Heavy
  • The Strategic
  • Safe Place
  • Janitorial Group
  • Dearie Spot
  • Good Ghd
  • The Further
  • 18f Ducky Collective
  • Savage Blackguard Pro
  • Female Cosmetology
  • The Clean
  • AgonizedBeautification
  • The Clinical Cleaning
  • Healthful Hireable
  • NicePet
  • Playful Pocket
  • Roman
  • Beauty Trading Co
  • ExtraCleaning
  • The Rodent
  • Cleaning Collective
  • FaultlessGrooming
  • Further
  • Industrial Rinsing Group
  • The Popular
  • The Adequate
  • Playful Pup
  • The Less Wholesome
  • Spooning Grooming
  • Chemical Cleaners
  • Pampered
  • The Electrolytic Scrubbing
  • Domestic Dude
  • Clean Healthful
  • ConstantCleaning
  • Most Clean
  • The Terminal
  • Poor Positron Emission Tomography
  • Clinical
  • Neighbourhood Rehabilitation Collective
  • OwnPet
  • Young Hound Spot
  • Minute Cleanliness Trading Co
  • Modern Health Pro
  • FemaleBeautification
  • Preparation Group
  • Domestic Doggie
  • The Outdoor
  • Public Enhancement Spot
  • Cleanliness Collective
  • The Improper Housekeeping
  • Sanitizing Trading Co
  • GoodDog
  • Easier
  • Constant Cleanliness
  • Heel Trading Co
  • Cleansing Place
  • Overton Safe Co
  • Firedog Pro
  • Tag Place
  • Favored Co
  • Interictal
  • The Less
  • The Overton
  • The Dearest Ducky
  • Roadside
  • Modern Safe
  • Cosmetology Collective
  • Healthful Sanitary Pro
  • The Occasional
  • The Conscious
  • Particular Peeve
  • Wet Wash Trading Co
  • Professional Maintenance Collective
  • Modern Cleanliness Pro
  • Fdg Positron Emission Tomography
  • Enhancement Place
  • Toilette Co
  • Constant Cleaners
  • Precious Ducky Trading Co
  • Regular Housekeeping Pro
  • Vigorous Laundry Spot
  • The Mutual Training
  • Deary Place
  • PamperedPet
  • YoungDog
  • MaleGrooming
  • Sanitary Collective
  • Exterior Amenity
  • The Electrolytic
  • Ideal Deary Collective
  • Amenity Spot
  • Easier Wash Trading Co
  • FavoriteDog
  • The Proper Beauty
  • HugeDog

Clever dog grooming business name ideas

  • FemaleGrooming
  • The Industrial Washing
  • Looking Tag
  • WetDog
  • Wash Pro
  • Savage Heel Spot
  • Easy Housekeeping Trading Co
  • Industrial Sanitizing Group
  • MentalHygienic
  • The Hair Nurturing
  • Dear Preferred
  • Feminine
  • The Self Cleaning
  • DearPet
  • Constant Clean Up
  • Thermal Housekeeping
  • Pretty Pocket
  • Fine Chase Co
  • Sanitary Pro
  • Own
  • The Improper Preparation
  • LovelyPet
  • The Tiny Hound
  • Rural Glorification Spot
  • FineDog
  • Constant Clearing
  • More Cleaning Pro
  • SanitaryHygienic
  • Favourite Group
  • The Improper Wash
  • Favored Pro
  • Continuous Janitorial
  • Outdoor Glorification Spot
  • Tawdry
  • Clever Bounder Place
  • Weekly Washing Pro
  • Professional Dressing Place
  • Sanitary
  • The Continuous
  • Self Cleansing
  • The Gentle
  • Popular Peeves
  • Good Rinsing Place
  • Dressing Spot
  • Thermal Scrubbing Group
  • Brooding Grooming
  • Careful Cleansing
  • The Mangy
  • Deary Trading Co
  • Good Glove
  • Haired Firedog
  • Poor Peeve
  • Intense Dressing Collective
  • The Loyal
  • Favorite
  • Conventional Caulking
  • Subsequent Cleaners
  • Positron Emission Tomography Place
  • The General Scrubbing
  • The Tame
  • Artistic
  • Agonized
  • ParticularPet
  • Cleanup Co
  • Wholesome Pro
  • Dreaming Cleaning
  • Ruling Grooming
  • The Chemical
  • Professional
  • DowntownBeautification
  • Occasional Cleansing Spot
  • The Vicious Tag
  • Regular Cleansing Co
  • Scheming Cleaning
  • Smart Tag Trading Co
  • Clinical Clean
  • Friendly Ducky Place
  • Fluorodeoxyglucose
  • The Clever
  • The Aesthetic
  • Ideal Dearie Trading Co
  • Dearest Ducky
  • Fdg Deary Co
  • InducedGrooming
  • Positive Hygienical Co
  • Best Cleaning
  • The Proper
  • Initial Janitorial Group
  • Preferred Collective
  • CleverDog
  • Public Rehabilitation
  • The Dear
  • The Scenic Improvement
  • Most Health
  • Chase Co
  • Artificial
  • Dear Doll
  • Fierce Blackguard Trading Co
  • Hygienical Pro
  • Cleaning Spot
  • Fastidious
  • Faithful Ducky
  • Personal
  • Extra Preparation Place
  • Clean Cleaning Spot
  • Nationwide Landscape Trading Co
  • The Healthful
  • Modern Cleanliness Group

Best dog grooming business name ideas

  • BadDog
  • Dear Dog
  • The Personal Cleanliness
  • Tiny Track
  • Healthful Humane
  • The Quick
  • Healthful Handwashing
  • Darling Group
  • The Laser Sanitizing
  • Positron Emission Tomography Group
  • Evening Cleaning
  • The Rural Amenity
  • SocialGrooming
  • Landscape Pro
  • Dear Canis Familiaris Spot
  • RuralBeautification
  • MedicoHygienic
  • WeeklyGrooming
  • The Social Cleanliness
  • Heel Collective
  • Cleaners Place
  • Improper
  • Freeing Cleaning
  • Female Landscape Pro
  • CosmeticBeautification
  • Feminine Toilette Co
  • Beloved Deary
  • Wholesome Spot
  • Lazy Tail Place
  • Sanitizing Collective
  • Good Tail Collective
  • Bad
  • Dear Dogg
  • The Vocal Toilette
  • Cosmetic
  • Chemical Clearing
  • Dental
  • Reciprocal Beauty
  • The Modern Sanitary
  • Charming Deary Place
  • Particular Preferred
  • Overton
  • Maternal Cosmetology
  • The Wild
  • Constant Clearance
  • Inadequate
  • Toilette Place
  • Health Spot
  • Most Wholesome Pro
  • Heating Cleaning
  • The Red
  • Ducky Pro
  • Public
  • Good Washing Collective
  • Wash Group
  • Immaculate
  • The Beautiful
  • The Outdoor Improvement
  • The Happy
  • Poor Pup
  • The Small
  • Heavy
  • The General
  • Hound Co
  • ExtraGrooming
  • Favourite
  • The Induced
  • OvertonHygienic
  • MaternalGrooming
  • Laundry Spot
  • Perfect Poof
  • MagicBeautification
  • The Good Dressing
  • AggressiveGrooming
  • The Dangerous
  • Deceased
  • Less Sanitary Spot
  • Wonderful
  • Cosmetic Toilette
  • Conventional Clear
  • Good Good
  • Mental Sanitation Trading Co
  • Popular Popular
  • ProfessionalCleaning
  • Minute
  • Less Safe Place
  • The Nice Darling
  • ImpeccableGrooming
  • The Dull
  • InteractiveBeautification
  • Interactive Beauty Collective
  • ElectrolyticCleaning
  • The Aesthetic Embellishment
  • Landscape Trading Co
  • Cleaning Trading Co
  • Precious Peeves
  • Domestic Duck
  • Cosmetology Co
  • FacialBeautification
  • Maintenance Trading Co
  • Needing Cleaning
  • Excellent Preferred Spot
  • Clean Cleanliness Group
  • Beauty Collective
  • Intensive Cleaning Place
  • Dull
  • The Annual Rinsing
  • DentalGrooming

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Dog Grooming Business:

Simple is always better

This means a few different things. Your dog grooming business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your dog grooming business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.