Source
Making Sense of Cents
Finance B2C

Making Sense of Cents is a free personal finance and lifestyle blog, run by Michelle Schroeder-Gardner, that earns revenue mainly from advertising and affili...

makingsenseofcents.com · Founded 2011 · 39 public sources · Updated about 17 hours ago

Researched profile. Starter Story's AI research system compiled this page from 39 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Much Money Making Sense of Cents Makes

Personal finance blog sharing money-saving and side-income tips

Latest sourced run-rate
$100K /mo
Oct 19, 2025
First sourced
$99K /mo
2017
Charted
5
high-confidence figures
All figures
12
across 8 sources
Sources

Other figures we found

— sourced quotes that didn't make the headline (older, less-precise, or attribution unclear)
Date Figure Source Quote Confidence
Oct 19, 2025 $50K /mo
refgrow.com
“Michelle Schroeder-Gardner - Making Sense of Cents ... High: $50K+ monthly affiliate income, $1.5M+ annually” medium
Oct 19, 2025 $125K /mo
refgrow.com
“Michelle Schroeder-Gardner - Making Sense of Cents ... High: $50K+ monthly affiliate income, $1.5M+ annually” medium
2018 $125K /mo
billwidmer.com
“Making Sense of Cents, a finance blog, earned over $1.5 million in 2018.” medium
2016 $83K /mo
finance.yahoo.com
“Now, she's pulling in nearly $1 million per year. ... Four years later, she made just shy of $1 million running her blog, Making Sense of Cents, wh...” medium

Notable revenue events

— one-time totals, not monthly run-rate
Date Figure Source Quote Confidence
Aug 2022 $4.0M one-time
businessinsider.com
“The business had made over $4 million in revenue over the last five years” high
Aug 1, 2022 $5.0M one-time
nichepursuits.com
“Since she started, she has made more than $5 million.” high
Aug 9, 2020 $5.0M one-time
starterstory.com
“I earn around $100,000 a month from Making Sense of Cents and have made over $5,000,000 from it over the years.” high