1,000+ Unique Hotel Business Name Ideas [2024]

Updated: January 19th, 2023

So, you've come up with the perfect boutique hotel business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your boutique hotel business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together 400+ boutique hotel business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your boutique hotel business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Boutique Hotel Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of boutique hotel business name ideas for free using our business name generator and instantly check domain availability.

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Ideas

Catchy boutique hotel business name ideas

  • Queens Inn check availability
  • Hotel Bay check availability
  • Emerald Hotel check availability
  • Royal Hotel check availability
  • Emerald Oriental check availability
  • Iris Hotel check availability
  • Indigo Hotels check availability
  • Lilly Hotel check availability
  • The Sunrise check availability
  • Green Meadows check availability
  • Nature Woods check availability
  • Blue Moon Hotel check availability
  • Dreamy Hotel check availability
  • Palm Wood check availability
  • Ramadan Inn check availability
  • Riverside Inn check availability
  • The Heritage Garden check availability
  • Top in Town Inn check availability
  • Maroon Vibes check availability
  • Maroon Velvet Inn check availability
  • Hotel Bequest check availability
  • La Grande check availability
  • The Nightingale Inn check availability
  • Diamant Inn check availability
  • Tropical Inn check availability
  • The Extrinsic Hotels check availability
  • Plan B check availability
  • Beachwalk Etiquettes check availability
  • The Orchid View check availability
  • Ocean View Inn check availability
  • Lemon Green Hotel check availability
  • The Royal Hotels check availability
  • Seagulf Inn check availability
  • Eternity Hotel check availability
  • Temple View check availability
  • Promenade Inn check availability
  • The Signature Hotel check availability
  • The Fountain Hotels & Resorts check availability
  • Hotel Moonlight check availability
  • The Golden Ring check availability
  • Beachgrass Bay check availability
  • La Rouge check availability
  • Le Noir check availability
  • The Cosmopolite Inn check availability
  • Eden Rock check availability
  • Hotel Lucy check availability
  • Hotel Sebastian check availability
  • Triumph Hotels check availability
  • Blue Lilly Inn check availability
  • Vela Vista check availability
  • The Serene Inn check availability
  • The Mountain View check availability
  • La Rose Rouge check availability
  • Rosa Roja check availability
  • The Belmont Hotels check availability
  • Hotel River check availability
  • Hotel Ivory check availability
  • Hotel Majestic View check availability
  • Stralight Inn check availability
  • Seacoast Hotel check availability
  • The Express Hotels check availability
  • Prophecy Resort & Hotels check availability
  • White Season check availability
  • Red Palm Hotels check availability
  • Sapphire Hotels check availability
  • The Zion Inn check availability
  • Bedrock N Roll Hotels check availability
  • Vermosa Hotels check availability
  • Coromandle Inn check availability
  • Bourbon Inn check availability
  • Dream Connect Inn check availability
  • Purple Orchid check availability
  • Blackstone Hotels check availability
  • Fresco Inn check availability
  • Villa Chateau check availability

Creative boutique hotel business name ideas

  • The Specialized Bookshop check availability
  • Towear check availability
  • Store Collective check availability
  • Cute Business check availability
  • Exclusive check availability
  • Shop Co check availability
  • The Expensive Bookstore check availability
  • Nice check availability
  • Warehouse Co check availability
  • Erotic check availability
  • Classy Bath Co check availability
  • The Upscale Dress Shop check availability
  • Specialty Place check availability
  • The Ritzy Warehouse check availability
  • Pretty Bookstore Spot check availability
  • Smart Warehouse Group check availability
  • The Tiny Specialty check availability
  • Dress Shop Collective check availability
  • ClassyBoutique check availability
  • Specialty Collective check availability
  • Pricey Warehouse Group check availability
  • The Own Business check availability
  • The Charming check availability
  • Emporium Pro check availability
  • The Elegant check availability
  • Warehouse Spot check availability
  • FrenchBoutique check availability
  • ExpensiveBoutique check availability
  • Local Dress Shop check availability
  • Cute Specialty Trading Co check availability
  • ExquisiteBoutique check availability
  • FirstBoutique check availability
  • Quaint Business Place check availability
  • Dress Shop Trading Co check availability
  • Tiny Business check availability
  • Level Shop Group check availability
  • Bath Pro check availability
  • The Classy Bookstore check availability
  • Surgical Business Collective check availability
  • Funky check availability
  • Chic Warehouse Group check availability
  • Stylish Store Spot check availability
  • The Fancy check availability
  • Prestigious check availability
  • Sophisticated check availability
  • FavoriteBoutique check availability
  • The Own Barbershop check availability
  • The Cute check availability
  • Level Emporium check availability
  • WearBoutique check availability
  • NearestBoutique check availability
  • Occasional Shop Trading Co check availability
  • The Little Dress Shop check availability
  • Favorite Dress Shop check availability
  • Classy Store check availability
  • Famous Bath check availability
  • Adjacent check availability
  • Wear Business Place check availability
  • The Tiny check availability
  • Shop Trading Co check availability
  • CreativeBoutique check availability
  • The Priced Bath check availability
  • The Expensive check availability
  • NearbyBoutique check availability
  • The Sophisticated Dress Shop check availability
  • Empty Specialty Co check availability
  • Cute Emporium check availability
  • The Owned check availability
  • Motif Boutique check availability
  • Nice Barbershop check availability
  • New Barbershop check availability
  • Charming Bookstore Spot check availability
  • ExclusiveBoutique check availability
  • Shop Pro check availability
  • Way Bath check availability

Learn more about starting a boutique hotel business:

Where to start?

-> How much does it cost to start a boutique hotel business?
-> Pros and cons of a boutique hotel business

Need inspiration?

-> Boutique hotel business Instagram bios

Other resources

-> Blog post ideas for a boutique hotel business

Funny Boutique Hotel Business Names

  • ChicBoutique check availability
  • The Retail check availability
  • Smart Warehouse Collective check availability
  • Specialized Bath check availability
  • The Smart check availability
  • The Specialized check availability
  • Bookstore Place check availability
  • Quaint Emporium check availability
  • Stylish Bookshop Trading Co check availability
  • SmallBoutique check availability
  • NiceBoutique check availability
  • Floor Bookstore Place check availability
  • Expensive Bath check availability
  • Bookstore Group check availability
  • The Stylish Warehouse check availability
  • Level Bookshop Trading Co check availability
  • The Exclusive Bookstore check availability
  • The Ritzy check availability
  • Little check availability
  • The Occasional check availability
  • Arriere Dress Shop check availability
  • Barbershop Group check availability
  • The Successful Bath check availability
  • Boutiques Boutique check availability
  • The Lovely Business check availability
  • Empty check availability
  • The Way check availability
  • The Popular check availability
  • The Cute Emporium check availability
  • Stylish Bath Collective check availability
  • The Empty Specialty check availability
  • Emporium Collective check availability
  • Oneal Boutique check availability
  • Swank Bath Collective check availability
  • Overpriced check availability
  • Pricey check availability
  • New Bookshop check availability
  • Level Specialty Co check availability
  • FunkyBoutique check availability
  • Lovely Bookstore check availability
  • The Lovely Shop check availability
  • Smart Barbershop Spot check availability
  • Floor Warehouse check availability
  • Expensive check availability
  • Parisian Emporium Pro check availability
  • The Pricey Emporium check availability
  • The Quaint check availability
  • Way Barbershop check availability
  • French check availability
  • The Creative Specialty check availability
  • The Owned Store check availability
  • Nearest check availability
  • The Swank check availability
  • Elegant Barbershop check availability
  • Debris Boutique check availability
  • Warehouse Pro check availability
  • PrestigiousBoutique check availability
  • The Upmarket Shop check availability
  • Business Spot check availability
  • Tiny Bookstore check availability
  • Owned Dress Shop check availability
  • The Nearby Specialty check availability
  • Dress Shop Co check availability
  • Wear Shop check availability
  • The Towear check availability
  • The Creative Bookstore check availability
  • Tasteful Barbershop Group check availability
  • Shop Collective check availability
  • Level Business Pro check availability
  • Way Barbershop Group check availability
  • Priced Business check availability
  • Pricey Emporium Pro check availability
  • Priced Warehouse check availability
  • Barbershop Trading Co check availability
  • Bookshop Place check availability

Cool boutique hotel business name ideas

  • Arriere Dress Shop Collective check availability
  • Shop Spot check availability
  • Smart Barbershop check availability
  • Fashionable check availability
  • New check availability
  • The Cute Warehouse check availability
  • Conspicuous Emporium Group check availability
  • The Adjacent check availability
  • Conspicuous Emporium Place check availability
  • Jubilee Boutique check availability
  • Bourgeoisie Boutique check availability
  • Retail check availability
  • The Nearest Business check availability
  • Smart check availability
  • The Little check availability
  • Bookshop Pro check availability
  • Swank Bookstore Spot check availability
  • PriceyBoutique check availability
  • Owned Emporium Trading Co check availability
  • Favorite Shop Trading Co check availability
  • AdjacentBoutique check availability
  • Specialty Co check availability
  • Favorite check availability
  • Nice Warehouse Collective check availability
  • The Arriere check availability
  • The Overpriced check availability
  • Small Shop Place check availability
  • The Fashionable Warehouse check availability
  • Petite Boutique check availability
  • Surgical Specialty check availability
  • The Surgical check availability
  • Elegant Bookstore Place check availability
  • Erotic Dress Shop Trading Co check availability
  • Successful check availability
  • Fancy Specialty Pro check availability
  • Wonderful Business Spot check availability
  • Nice Bookshop Trading Co check availability
  • The Favourite check availability
  • Fancy Bookshop check availability
  • First check availability
  • FashionableBoutique check availability
  • Little Bookshop Collective check availability
  • Famous Bookshop Spot check availability
  • Business Pro check availability
  • Adjacent Shop Collective check availability
  • Machete Boutique check availability
  • The Fashionable Bath check availability
  • Emporium Place check availability
  • Sophisticated Dress Shop Place check availability
  • The French check availability
  • The Small check availability
  • Barbershop Pro check availability
  • The Retail Dress Shop check availability
  • Nearby Emporium Group check availability
  • The Sophisticated check availability
  • The Sophisticated Shop check availability
  • Pretty check availability
  • The Erotic check availability
  • Bookshop Co check availability
  • The Fashionable check availability
  • Upscale Dress Shop Place check availability
  • The Exclusive Shop check availability
  • Dress Shop Place check availability
  • Prestigious Bookshop check availability
  • Classy Dress Shop Co check availability
  • Nearby Warehouse check availability
  • The Level Dress Shop check availability
  • Funky Barbershop Trading Co check availability
  • The Parisian Bookshop check availability
  • Floor check availability
  • Way Emporium Spot check availability
  • The Funky check availability
  • RetailBoutique check availability
  • The Unisex Barbershop check availability
  • The French Store check availability

Unique boutique hotel business name ideas

  • Toy Barbershop Group check availability
  • Level Store Spot check availability
  • The Famous check availability
  • The Nearby Shop check availability
  • Okeefe Boutique check availability
  • Exclusive Bookstore Place check availability
  • Business Group check availability
  • Bath Co check availability
  • DowntownBoutique check availability
  • The Pricey check availability
  • French Barbershop Trading Co check availability
  • Bath Place check availability
  • Empty Dress Shop Place check availability
  • The Wear check availability
  • NewBoutique check availability
  • Bath Trading Co check availability
  • Downtown Bath check availability
  • The Posh check availability
  • Tasteful Barbershop Pro check availability
  • The Occasional Shop check availability
  • The Retail Barbershop check availability
  • Popular check availability
  • Dress Shop Pro check availability
  • Swank Emporium Spot check availability
  • The Elegant Shop check availability
  • Occasional Bookstore Co check availability
  • Regime Boutique check availability
  • Tony Business Group check availability
  • Sophisticated Shop Collective check availability
  • TastefulBoutique check availability
  • Surgical Business Group check availability
  • Pricey Bookshop Group check availability
  • The Successful Dress Shop check availability
  • Own Warehouse Pro check availability
  • The New Barbershop check availability
  • PrettyBoutique check availability
  • The Toy check availability
  • The Wonderful check availability
  • Elegant check availability
  • The Specialized Bookstore check availability
  • Overpriced Specialty Collective check availability
  • Overpriced Business Group check availability
  • The Tony check availability
  • Level Bookshop Place check availability
  • Bath Group check availability
  • Wonderful Emporium check availability
  • Level Barbershop Collective check availability
  • Bath Collective check availability
  • Cozy Emporium Trading Co check availability
  • The Upmarket check availability
  • The Elegant Bookstore check availability
  • Barbershop Collective check availability
  • The New check availability
  • Level check availability
  • Tiny check availability
  • FancyBoutique check availability
  • The Quaint Bath check availability
  • Italian check availability
  • The First check availability
  • Expertise Boutique check availability
  • Posh Emporium Spot check availability
  • Tiny Warehouse check availability
  • Relief Boutique check availability
  • The Elegant Store check availability
  • Store Pro check availability
  • Creative Warehouse check availability
  • French Business Trading Co check availability
  • The Prestigious Specialty check availability
  • OccasionalBoutique check availability
  • Overpriced Warehouse Collective check availability
  • Italian Warehouse Co check availability
  • The Quaint Bookstore check availability
  • Elite Boutique check availability
  • Parisian Specialty Place check availability
  • Shop Group check availability

Cute boutique hotel business name ideas

  • The Italian Store check availability
  • The Wonderful Bath check availability
  • SmartBoutique check availability
  • Expertise Boutique check availability
  • Upmarket Bookstore Place check availability
  • Specialty Group check availability
  • Bookstore Trading Co check availability
  • The Erotic Bookstore check availability
  • ParisianBoutique check availability
  • The Small Bookshop check availability
  • Italian Dress Shop Group check availability
  • Swank Dress Shop Spot check availability
  • Dress Shop Group check availability
  • Deceit Boutique check availability
  • The Downtown check availability
  • The Wonderful Warehouse check availability
  • Repeat Boutique check availability
  • Successful Emporium check availability
  • Tiny Emporium check availability
  • Occasional check availability
  • The Trendy Emporium check availability
  • The Upscale check availability
  • The Nearby check availability
  • LocalBoutique check availability
  • The Successful check availability
  • Antiques Boutique check availability
  • PoshBoutique check availability
  • The Adjacent Bath check availability
  • Fancy Warehouse check availability
  • The Successful Bookshop check availability
  • Arriere check availability
  • Wear Bookstore check availability
  • The Favorite check availability
  • Barbershop Place check availability
  • OwnBoutique check availability
  • Little Shop Pro check availability
  • Too mean Boutique check availability
  • SophisticatedBoutique check availability
  • Tiny Warehouse Pro check availability
  • Conspicuous Dress Shop Spot check availability
  • Tony Bookstore check availability
  • EndBoutique check availability
  • Overpriced Business check availability
  • Expensive Store Pro check availability
  • The Online Specialty check availability
  • Surgical Warehouse Co check availability
  • Warehouse Trading Co check availability
  • Creative check availability
  • Emporium Group check availability
  • FamousBoutique check availability
  • The Cozy Emporium check availability
  • Small check availability
  • The Ritzy Barbershop check availability
  • Nearest Business check availability
  • Ritzy check availability
  • Nearest Specialty Co check availability
  • Business Co check availability
  • The Little Warehouse check availability
  • QuaintBoutique check availability
  • Overpriced Bookstore Place check availability
  • Surgical check availability
  • The Priced check availability
  • CozyBoutique check availability
  • The Lovely Warehouse check availability
  • The Lovely check availability
  • First Shop Place check availability
  • The Toy Bath check availability
  • Unisex Emporium Group check availability
  • Bookshop Spot check availability
  • Prestigious Shop Spot check availability
  • The Famous Bath check availability
  • Cute check availability
  • EroticBoutique check availability
  • The Nice check availability
  • Nearby Bookstore check availability

Clever boutique hotel business name ideas

  • The Exquisite Emporium check availability
  • The Stylish check availability
  • Store Co check availability
  • Empty Bookstore check availability
  • Exquisite check availability
  • Nearby check availability
  • Exclusive Barbershop check availability
  • Store Group check availability
  • Stylish check availability
  • The Floor Specialty check availability
  • The Specialized Specialty check availability
  • The Unisex check availability
  • ConspicuousBoutique check availability
  • The Cozy Store check availability
  • Swank check availability
  • Downtown Store Collective check availability
  • The Cute Store check availability
  • Own check availability
  • Wonderful Bookshop Spot check availability
  • The Towear Bookshop check availability
  • Complete Boutique check availability
  • The Chic check availability
  • TowearBoutique check availability
  • LovelyBoutique check availability
  • Arriere Bookshop Pro check availability
  • The Exquisite check availability
  • Unisex check availability
  • Creative Shop check availability
  • EmptyBoutique check availability
  • Parisian check availability
  • Store Spot check availability
  • Lovely check availability
  • Cozy Dress Shop Spot check availability
  • Nearest Emporium check availability
  • Bookstore Spot check availability
  • FavouriteBoutique check availability
  • Classy check availability
  • Bookstore Collective check availability
  • Antiques Boutique check availability
  • Bath Spot check availability
  • Business Collective check availability
  • Online Emporium Pro check availability
  • UpscaleBoutique check availability
  • The Online check availability
  • Fashionable Specialty Trading Co check availability
  • Emporium Spot check availability
  • The Level check availability
  • Fancy check availability
  • Swank Business Pro check availability
  • The Elegant Barbershop check availability
  • Overpriced Bookstore Pro check availability
  • Posh check availability
  • Towear Barbershop Pro check availability
  • Trendy Bath check availability
  • The Exclusive check availability
  • Specialized Bookstore Collective check availability
  • Marquee Boutique check availability
  • SpecializedBoutique check availability
  • Store Trading Co check availability
  • The Funky Bookshop check availability
  • Nearest Bookstore Spot check availability
  • SuccessfulBoutique check availability
  • Upscale Dress Shop Pro check availability
  • The Nearest Bookshop check availability
  • Marie Boutique check availability
  • The Erotic Store check availability
  • The Conspicuous check availability
  • The Creative Bath check availability
  • Charming Dress Shop check availability
  • The End check availability
  • Chic check availability
  • Warehouse Collective check availability
  • Do me Boutique check availability
  • The Empty Shop check availability
  • Occasional Store check availability

Best boutique hotel business name ideas

  • New Bath Collective check availability
  • Bookshop Collective check availability
  • Specialty Trading Co check availability
  • The Cute Dress Shop check availability
  • Warehouse Group check availability
  • The Empty check availability
  • The Towear Emporium check availability
  • Local check availability
  • Adjacent Specialty Spot check availability
  • The Wear Store check availability
  • Store Place check availability
  • Denise Boutique check availability
  • Bookshop Group check availability
  • Elegant Warehouse Co check availability
  • OnlineBoutique check availability
  • Funky Specialty check availability
  • Downtown Bookshop check availability
  • Cozy Specialty check availability
  • Trendy Barbershop Spot check availability
  • The Trendy check availability
  • StylishBoutique check availability
  • TinyBoutique check availability
  • Specialized check availability
  • Tasteful Warehouse check availability
  • Favorite Specialty Collective check availability
  • Pricey Dress Shop Co check availability
  • Nearby Bath Co check availability
  • OverpricedBoutique check availability
  • The Tasteful check availability
  • The Prestigious check availability
  • The Quaint Emporium check availability
  • The Classy check availability
  • Barbershop Co check availability
  • Wonderful check availability
  • French Dress Shop Place check availability
  • Surgical Business Place check availability
  • Priced check availability
  • The Own check availability
  • Creative Barbershop Place check availability
  • OccasionalBoutique check availability
  • Italian Dress Shop Trading Co check availability
  • PopularBoutique check availability
  • Parentheses Boutique check availability
  • Conspicuous check availability
  • Fashionable Warehouse check availability
  • Lovely Warehouse check availability
  • Repeat Boutique check availability
  • The Stylish Emporium check availability
  • The Quaint Specialty check availability
  • Upmarket Bookstore Pro check availability
  • Downtown Barbershop Place check availability
  • Favourite Warehouse Place check availability
  • The Classy Bath check availability
  • Own Emporium Pro check availability
  • Elegant Business check availability
  • UpmarketBoutique check availability
  • SurgicalBoutique check availability
  • The Smart Bookstore check availability
  • Adjacent Specialty check availability
  • Nice Store Spot check availability
  • Warehouse Place check availability
  • Retreat Boutique check availability
  • Believe Boutique check availability
  • Owned Specialty check availability
  • The End Warehouse check availability
  • SwankBoutique check availability
  • Online check availability
  • WayBoutique check availability
  • Tony check availability
  • RitzyBoutique check availability
  • The Nearest check availability
  • The Pretty check availability
  • CharmingBoutique check availability
  • Upscale Emporium check availability
  • Specialized Dress Shop Spot check availability

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Boutique Hotel Business:

Simple is always better

This means a few different things. Your boutique hotel business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your boutique hotel business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.