​​Turning a $300 Investment into a $60M Sunglasses Empire

Updated: November 19th, 2023

At Starter Story, we find and catalogue business case studies from all over the internet, for you! This case study was not conducted by Starter Story, but it has been verified by our team. You can check out the full story here.

Alejandro is the president of Hawkers, a fashion sunglasses e-commerce. Thanks to influencer marketing, they've raised +€70M while generating €6M/month.