HOW I GOT HERE - STEVE KAUFER OF TRIPADVISOR
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Tripadvisor was founded by co-founders Stephen Kaufer, Langley Steinert, Nick Shanny, and Thomas Palka in February 2000. When they first launched Tripadvisor, they emphasized official words from newspapers, guidebooks, or magazines.
Tripadvisor, now the world’s leading travel advice network, assists hundreds of millions of people in becoming better travelers, from planning to booking to traveling.
Travelers use Tripadvisor to get bargains on lodgings, book activities, reserve tables at wonderful restaurants, and discover excellent locations nearby.
Kaufer co-founded TripAdvisor in 2000 to assist tourists worldwide in planning and having the perfect trip. The business idea came about when Steve was preparing for a vacation, and he searched the internet for a vacation idea, and his experience wasn’t pleasing.
At that moment, he decided to work on a travel search engine that would find those backwater pages, insights, and opinions of what other travelers found.
Their original search engine would search what was already out on the web, find biased information, pull it back into a central database, and then license it as a B2B model to other travel providers.
Their first client came a year after its founding when Lycos, the number 3 web search engine in 2001, allowed TripAdvisor to power the travel sections on Lycos and provide all the travel-related content.
Before co-founding TripAdvisor, Kaufer was an independent software vendor and CenterLine Software’s co-founder and vice president of engineering, where he directed the creation of many award-winning programming environments.
The platform has over 1 billion reviews and recommendations from almost 8 million companies. This travel guide firm works across 43 markets and offers services in over 22 languages, making trip planning simple regardless of the sort of journey.
The global revenue of Tripdavisor, Inc. increased by approximately 49 percent in 2021 over the previous fiscal year after dropping sharply in 2020 due to the coronavirus (COVID-19) pandemic. Overall, the company’s revenue worldwide amounted to 902 million U.S. dollars in 2021, rising from 604 million U.S. dollars in 2020.
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