I Turned $150 into $2M/Year
Starter Story
Jul 28, 2024
This is the breakdown of how Jozef Gherman went from an inexperienced coder, to turning $150 into $2M/year with ONE app.
📚 52+ Micro-SaaS Business Ideas - https://www.starterstory.com/micro?utm_campaign=jozef&utm_source=youtube
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This
guy
turned
150
into
a
2
million
AI
app
but
what's
even
crazier
is
he
barely
even
knew
how
to
code
In
February
I
bought
the
domain
stealthgpt
ai
for
150
watched
a
bunch
of
YouTube
tutorials
and
we
got
our
first
customers
in
March
He
invited
us
into
his
house
in
Lakeland
Florida
to
show
us
exactly
how
he
started
this
thing
as
a
solopreneur
and
the
marketing
strategy
he
used
to
grow
to
200
000
MRR
We
started
leaning
a
lot
into
and
just
found
a
tremendous
amount
of
success
through
that
channel
Before
the
success
Joseph
tried
and
failed
several
business
ideas
Unfortunately
one
of
those
was
crypto
and
it
left
him
with
a
150
000
penalty
from
the
federal
government
We
talk
about
what
he
learned
from
this
and
how
it
gave
him
new
perspective
that
eventually
led
to
a
new
business
idea
that
would
change
his
life
life
After
a
few
days
of
like
trialing
it
I
cracked
it
In
this
video
Joseph
shares
his
exact
ideation
product
development
and
marketing
blueprints
that
he
used
to
build
a
200
000
per
month
AI
app
I'm
Pat
Walls
and
this
is
Starter
Story
Hi
Joseph
Thank
you
for
having
me
in
your
beautiful
home
Tell
me
about
this
business
that
you
built
Yeah
so
we
made
StealthGPT
It's
a
web
app
subscription
based
model
like
a
SaaS
and
basically
what
it
does
is
it
can
generate
AI
generated
text
that's
undetectable
or
it
can
take
text
from
things
like
Claude
ChatGPT
Gemini
and
make
that
undetectable
We
got
to
190
000
MRR
recently
Took
us
about
15
months
to
do
it
Wow
Let's
talk
about
some
of
the
financials
around
this
like
how
much
revenue
how
much
profit
is
this
doing
Profit
we're
doing
about
10
000
to
30
000
a
month
after
all
of
our
expenses
and
everything
Most
of
our
money
goes
into
marketing
a
new
customer
acquisition
It's
a
lot
of
reinvestment
into
the
current
business
that
we
can
continue
growing
at
the
rate
that
we're
growing
at
We
spend
about
100
000
We're
on
a
pace
like
it
always
is
adjusting
upward
We've
also
brought
in
a
staff
so
six
to
seven
people
We're
actually
hiring
two
more
people
right
now
We
spend
I
think
about
like
50
000
to
60
000
a
month
on
salaries
alone
Other
than
that
it's
like
our
database
and
our
hosting
and
our
AI
stack
and
everything
like
that
kind
of
composes
of
probably
about
an
additional
I
wanna
say
like
5
000
So
I
think
that
gave
you
about
160
000
worth
of
a
picture
So
in
the
lifespan
of
Stealth
we
have
had
400
000
signups
about
15
to
20
000
subscribers
as
a
whole
Active
subscribers
we're
looking
at
about
8
500
Wow
Yeah
That's
amazing
Can
you
give
me
a
timeline
of
how
you
get
into
coding
I
was
a
big
fan
of
RuneScape
when
I
was
a
kid
like
giant
RuneScape
head
And
I
remember
when
I
was
coming
out
of
college
I
started
looking
at
RuneScape
again
and
I
was
like
now
I'm
a
bit
older
I'm
a
bit
more
mature
I
don't
wanna
spend
13
hours
a
day
playing
RuneScape
anymore
And
I
kinda
like
the
idea
of
coding
I
know
that's
something
it's
an
important
skill
So
I'm
like
let
me
figure
out
how
to
make
a
bot
to
do
some
gold
farming
in
RuneScape
I
started
Harvard's
CS50
class
watched
a
bunch
of
YouTube
tutorials
started
building
for
myself
So
for
example
I
built
a
website
for
myself
and
I
built
a
Blackjack
game
Took
a
few
years
to
learn
how
to
code
that
kind
of
thing
and
built
Stealth
GPT
All
right
let's
talk
about
failure
for
a
second
So
I
know
that
in
your
journey
you
had
something
that
kind
of
really
set
you
back
Can
you
tell
me
a
little
bit
more
about
that
I
was
23
years
old
I
started
my
first
company
J
Squared
Invest
And
I
started
because
I
was
getting
involved
with
crypto
and
stuff
like
that
I
saw
there
was
a
huge
market
need
for
people
who
didn't
understand
how
to
get
into
Bitcoin
or
Ethereum
They
didn't
know
what
Coinbase
was
they
didn't
know
how
to
open
up
a
wallet
So
I
just
saw
an
opportunity
like
any
other
entrepreneur
I
had
no
money
so
I
got
a
loan
from
my
father
got
the
lawyers
got
the
company
ready
all
that
kind
of
stuff
And
we
just
started
taking
in
clients
2017
markets
were
great
very
bullish
Everything
went
to
the
moon
until
2018
came
around
And
pretty
much
I
lost
all
my
money
I
had
a
lot
of
money
in
the
crypto
markets
Of
course
the
company
got
rinsed
And
then
a
few
months
later
I
get
hit
with
this
email
out
of
nowhere
from
the
CFTC
I
guess
there
was
like
some
like
accusations
of
like
oh
I
took
client
money
or
stuff
like
that
Every
time
I
got
an
email
from
these
people
it
was
like
it
was
devastating
It
was
devastating
to
get
an
email
from
them
but
it
was
also
devastating
every
day
thinking
like
are
they
gonna
do
something
today
Are
they
gonna
email
me
today
Are
they
gonna
who
knows
what
Because
you're
at
their
full
mercy
You're
at
the
full
mercy
of
the
government
at
that
point
And
you
got
really
nothing
We
later
settled
with
them
after
I
think
like
two
or
three
years
of
dealing
with
this
issue
It
was
like
a
400
000
total
settlement
Still
paying
for
it
to
this
day
The
whole
process
cost
us
50
000
before
we
even
got
to
a
trial
before
anything
like
that
Because
I
was
broke
at
the
time
I
couldn't
pay
any
of
it
I
had
to
completely
borrow
it
from
my
parents
Just
having
to
do
that
was
like
devastating
You
know
I
was
like
a
child
You
wanna
make
your
parents
proud
and
you
wanna
make
them
happy
Everyone
was
really
happy
for
me
when
I
first
started
my
company
and
they
were
very
impressed
and
all
that
kind
of
stuff
And
then
here
I
am
having
to
beg
for
their
help
or
else
I'm
gonna
get
crushed
like
a
bug
by
the
government
And
it
was
a
horrific
situation
but
thank
God
my
parents
I'm
blessed
to
have
loving
parents
and
they're
always
there
for
me
and
they
always
have
been
there
for
me
So
really
appreciate
that
Yeah
Coming
off
that
how
do
you
find
this
idea
for
Stealth
GPT
How
do
you
come
up
with
the
idea
2022
rolls
around
and
chat
GPT
is
like
a
thing
And
I
was
like
okay
this
is
gonna
dominate
online
content
People
are
gonna
produce
all
this
content
with
AI
and
they're
gonna
put
it
online
Naturally
there's
gonna
be
some
kind
of
pushback
There's
gonna
be
people
who
care
Is
the
content
that
I'm
reading
right
now
human
or
is
it
AI
And
TikTok
because
I
guess
spies
on
the
neural
nets
of
your
brain
or
something
like
that
just
knew
I
was
thinking
about
this
and
served
me
up
a
video
in
my
timeline
It's
like
hey
there's
this
AI
detector
called
GPT
zero
They're
able
to
scan
with
like
a
99
accuracy
Is
this
content
AI
generator
or
not
So
I
started
going
to
work
just
reverse
engineering
it
really
trying
to
figure
out
can
I
consistently
beat
this
AI
detector
and
keep
making
it
say
that
this
is
human
generated
After
a
few
days
of
like
trialing
it
I
cracked
it
Like
eventually
it
just
every
single
response
I
was
throwing
through
the
AI
detector
was
coming
up
human
And
I
was
like
okay
we
got
something
here
And
so
around
January
is
like
when
I
first
had
the
idea
for
StealthGPT
after
seeing
that
TikTok
video
And
then
in
February
I
bought
the
domain
StealthGPT
ai
for
75
bucks
a
year
year
and
they
make
you
buy
two
years
minimum
So
it's
150
By
March
we
had
our
first
real
website
with
Next
js
and
React
live
And
we
got
our
first
customers
in
March
Joseph
was
able
to
change
his
life
because
of
one
simple
SaaS
idea
he
turned
into
millions
He
showed
us
that
all
it
really
takes
is
a
willingness
to
learn
from
others
paired
with
a
solid
problem
to
solve
solve
If
you're
serious
about
doing
something
similar
but
you're
still
looking
for
an
idea
well
you're
in
luck
You
can
download
our
52
micro
SaaS
idea
report
to
show
you
ideas
just
like
Joseph's
that
will
give
you
inspiration
to
get
started
on
your
own
project
Just
click
the
first
link
in
the
description
and
you'll
get
it
all
for
free
And
if
you're
serious
about
actually
building
it
alongside
other
successful
founders
consider
joining
Starter
Story
and
we'll
help
you
with
that
Much
love
and
hope
you
guys
enjoy
the
rest
of
the
video
You
build
your
MVP
How
do
you
get
your
first
customer
I
listed
the
website
on
Futurepedia
which
I
saw
some
people
talking
about
We
kind
of
let
people
use
the
service
for
free
like
10
tries
for
free
And
then
they
would
have
to
pay
for
a
subscription
So
we
offered
like
three
different
tiers
of
pricing
for
as
low
as
like
499
to
like
15
bucks
And
then
we
get
these
two
customers
And
I
remember
thinking
at
the
time
I
was
like
how
the
heck
did
these
guys
find
us
like
in
the
wide
ocean
of
the
internet
the
internet
And
they're
like
oh
well
we
actually
heard
about
you
mentioned
on
the
show
from
this
TikTok
guy
This
guy
named
Phil
covers
a
lot
of
products
like
basically
every
single
day
like
obsessively
over
like
every
project
So
when
we
listed
on
Futurepedia
I
guess
he
follows
that
and
tracks
that
And
it
was
like
a
cool
little
cute
video
and
that's
how
we
got
our
first
customer
So
Phil
thank
you
wherever
you
are
thank
you
so
much
That's
the
power
of
just
posting
your
stuff
You
never
know
what's
gonna
happen
right
Exactly
yeah
that's
true
So
you
got
this
product
it's
pretty
much
validated
and
now
you're
trying
to
scale
it
How
do
you
actually
scale
a
business
like
this
Yeah
we
kind
of
went
at
it
with
like
a
UCG
type
strategy
on
like
TikTok
and
Instagram
talking
about
like
the
service
and
just
kind
of
letting
people
know
at
that
point
it
was
like
market
education
because
something
like
this
has
never
existed
before
We
needed
to
tell
people
like
hey
what
is
Stealth
GPT
What
does
it
do
Just
kind
of
intrigue
them
into
it
So
a
lot
of
focus
on
just
explaining
what
the
product
is
and
why
people
need
a
product
like
Stealth
GPT
When
we
got
past
the
summer
we
started
leaning
a
lot
into
Google
ads
and
really
investigating
Google
ads
and
just
found
a
tremendous
amount
of
success
through
that
channel
They
were
converting
like
insanely
low
cost
per
conversion
10
15
20
in
the
early
days
And
that
allowed
us
to
scale
a
ton
So
we
would
get
a
lot
of
money
in
and
then
we'd
just
pour
more
into
Google
ads
And
it
was
just
like
putting
gasoline
on
a
fire
just
kind
of
kept
going
and
going
and
going
So
you've
built
the
software
to
hundreds
of
thousands
of
users
What's
your
approach
to
building
a
great
product
When
you're
trying
to
build
a
solution
to
a
problem
and
you're
trying
to
make
money
on
it
you're
trying
to
build
a
business
You
need
to
make
a
solution
solution
to
as
broad
of
a
problem
as
possible
And
so
yes
I
talked
to
my
users
I
do
get
their
feedback
I
do
ask
them
like
hey
what
would
you
want
to
see
on
these
different
tools
and
whatnot
Sometimes
I'm
like
okay
that's
a
good
suggestion
Let's
kind
of
play
around
with
that
That
could
help
a
lot
of
other
users
But
then
sometimes
I'm
just
like
that's
something
that
maybe
you
would
like
and
that'd
be
great
for
you
And
no
I'm
not
gonna
spend
hundreds
of
hours
building
this
whole
complex
like
method
that
you
want
or
feature
that
you
want
So
really
what
I
use
our
customers
for
as
far
as
feedback
goes
is
how
is
the
quality
And
then
also
with
the
experience
like
how
is
it
using
the
app
Was
it
easy
to
figure
out
what
this
tool
does
what
that
tool
does
And
that's
where
the
users
come
in
and
they're
very
helpful
As
far
as
like
other
features
and
stuff
like
that
like
core
stuff
engineers
out
there
and
coders
they
really
want
to
build
like
the
most
complex
like
high
powered
application
out
there
and
give
the
user
so
much
freedom
That's
horrible
People
want
to
use
the
internet
like
this
I
want
to
be
able
to
give
you
my
problem
and
in
one
click
get
that
problem
solved
Don't
make
it
complicated
Don't
add
all
that
stuff
Now
not
every
problem
can
be
solved
in
one
click
but
as
much
as
it
can
be
try
to
get
it
to
one
click
talk
about
tools
and
languages
What
is
this
company
built
on
We're
built
on
Next
js
and
React
I
think
that's
like
the
best
stack
that
you
can
work
with
these
days
One
thing
that
was
very
critical
to
our
infrastructure
was
like
Vercel
Vercel
works
really
well
with
Next
and
allows
us
to
like
deploy
something
out
there
in
like
a
few
minutes
And
hey
if
a
user
has
a
problem
with
it
we
can
roll
it
back
figure
out
what
the
problem
is
and
then
push
it
back
into
production
And
we
use
SupaBase
for
our
database
and
they've
been
phenomenal
We
use
Discord
a
lot
for
our
communication
and
we
use
Buffer
for
our
marketing
management
for
like
our
different
channels
Instagram
TikTok
Facebook
whatever
Zendesk
for
like
support
Google
Sheets
and
Google
Docs
and
whatnot
I
mean
they
have
a
perfect
suite
for
like
us
to
collaborate
on
our
documents
documents
and
stuff
like
that
You
know
GitHub
of
course
gotta
be
in
there
Cool
So
you
started
this
thing
as
a
solopreneur
You
did
it
all
by
yourself
Tell
me
a
little
bit
about
that
experience
When
I
first
started
out
building
the
idea
I
didn't
really
think
I
needed
too
much
It
was
gonna
be
like
a
very
basic
rudimentary
idea
Let's
see
if
it
works
And
after
the
first
two
months
once
I
actually
started
to
see
like
real
traction
I
knew
at
that
point
in
time
I
knew
in
my
gut
we
got
something
good
over
here
And
if
I
can
just
get
some
more
hands
in
the
cookie
jar
that'd
be
really
helpful
to
help
me
build
this
thing
Because
remember
I
mean
before
that
I
didn't
even
know
how
to
code
So
we
went
out
there
and
did
that
I'm
so
happy
that
we
did
Our
team
is
phenomenal
All
of
our
developer
hires
have
come
through
Twitter
posts
So
no
one
has
a
pedigree
No
one
has
really
done
anything
before
we've
built
this
thing
And
we're
kind
of
just
building
an
amazing
piece
of
software
over
here
Let's
talk
about
ideas
A
lot
of
people
watching
this
are
looking
for
the
right
idea
What
advice
would
you
give
to
someone
who's
looking
for
an
idea
that
can
make
money
like
yours
So
the
best
way
to
kind
of
go
through
this
is
like
think
about
problems
in
your
life
And
I've
seen
that
as
like
common
advice
And
it's
true
Think
about
a
problem
that
you
have
dealt
with
like
something
that
bothers
you
something
that
pisses
you
off
something
that
wastes
your
time
wastes
your
money
everything
like
that
Everyone's
got
problems
like
that
Or
talk
to
people
and
ask
them
like
problems
in
areas
that
are
kind
of
passionate
to
you
Because
obviously
if
you're
working
on
something
that
you
care
about
you're
passionate
about
you
could
do
it
so
much
better
than
if
you
didn't
care
It
was
monotonous
and
it
was
boring
Also
you
need
to
honestly
be
able
to
critique
your
idea
and
be
honest
with
yourself
to
say
is
this
actually
good
Will
people
actually
buy
this
Or
am
I
just
kind
of
hyping
myself
up
and
thinking
I
just
came
up
with
the
next
big
thing
right
let's
talk
about
day
in
the
life
What
is
it
like
to
have
built
this
business
and
run
this
business
full
time
The
first
thing
in
the
morning
is
just
systematically
like
checking
all
the
systems
making
sure
everything's
green
everyone's
good
Now
we're
done
with
that
let's
check
on
our
ads
performance
So
I
go
look
at
what
our
ads
are
doing
right
now
I
look
at
what
our
ads
were
doing
yesterday
After
we
get
through
all
that
kind
of
stuff
the
rest
of
the
day
is
just
kind
of
a
lot
of
ideation
a
lot
of
talking
with
the
team
making
sure
everyone's
doing
what
they're
supposed
to
be
doing
I'm
very
like
hands
off
for
the
most
part
I'm
not
like
oh
hey
man
what
are
you
doing
It's
more
like
you
know
what
your
role
is
you
know
what
your
role
is
you
know
what
your
role
is
and
then
constantly
kind
of
getting
updates
and
feedback
as
we
kind
of
go
through
it
and
learning
I
actually
spend
a
considerable
amount
of
time
scrolling
the
timeline
on
Twitter
I
see
a
lot
of
your
posts
on
there
I
see
a
lot
of
other
great
indie
hackers
and
founders
and
whatever
And
even
some
accounts
like
a
non
account
anime
profile
picture
get
no
traction
They
get
maybe
one
or
two
likes
on
them
I'm
like
you
know
what
that's
a
good
idea
I
might
give
that
a
shot
A
lot
of
learning
like
always
trying
to
stay
up
on
the
day
to
day
We're
never
out
of
the
loop
and
that's
very
important
to
the
process
Well
last
question
that
we
ask
all
of
our
founders
who
built
these
amazing
businesses
If
you
could
sit
on
Joseph's
shoulder
when
you
were
just
starting
out
what
advice
would
you
have
for
him
I
would
say
the
marketing
really
is
just
important
if
not
more
important
than
the
product
itself
At
the
end
of
the
day
if
you
cannot
get
distribution
if
you
cannot
get
eyeballs
on
what
you're
building
you're
toast
Also
there's
never
been
a
better
time
to
build
If
you
have
a
laptop
and
Wi
Fi
even
if
you
don't
have
Wi
Fi
there's
a
Starbucks
down
the
street
or
something
that
does
you
have
the
power
with
AI
with
things
like
Vercel
and
Superbase
and
the
free
tiers
out
there
you
have
the
power
to
put
something
online
today
Don't
waste
this
opportunity
I
love
it
Thank
you
so
much
you
built
is
amazing
Follow
this
advice
and
you'll
make
millions
You
could
make
millions
with
AI
Good
luck
See
ya
Yo
what's
up
guys
Thank
you
all
for
watching
Joseph's
story
I
think
the
coolest
part
is
how
he
took
just
a
very
simple
idea
and
turned
it
into
a
massive
business
thanks
to
this
crazy
AI
trend
He's
proof
that
all
it
takes
is
a
simple
idea
and
some
hard
work
and
you
can
build
a
life
changing
business
If
you're
serious
about
starting
your
own
thing
but
you
still
don't
know
where
to
start
or
you
need
some
inspiration
head
to
the
first
link
in
the
description
description
and
we're
gonna
give
you
our
free
Micro
SaaS
Deep
Dive
Report
52
different
SaaS
ideas
exactly
how
much
money
they
make
and
a
bunch
of
other
cool
information
you'd
wanna
know
Just
click
the
first
link
in
the
description
description
and
we'll
send
it
over
Also
leave
a
comment
on
some
other
types
of
businesses
that
you
want
us
to
cover
or
any
other
content
you'd
like
to
see
us
do
I'd
love
to
hear
your
ideas
All
right
that's
a
wrap
I
appreciate
you
guys
a
ton
ton
and
I'll
see
you
in
the
next
one
Peace
♪
Oh
oh
oh
oh
oh
oh
oh
oh
oh
♪
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