An Interview with Taproot Organics: Can Working with Your Love Make Success?

Updated: November 19th, 2023

At Starter Story, we find and catalogue business case studies from all over the internet, for you! This case study was not conducted by Starter Story, but it has been verified by our team. You can check out the full story here.

  • 4 years ago, Zaida was diagnosed with vitiligo and her skin started turning white. That is when Daniel made soap for her - which resulted in a business idea.
  • They used Twitter and Facebook as their main marketing channels to advertise and sell their products.
  • Currently, they have two operating stores in two different cities and a 24/7 running website.


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