A Case Study of Rothy's Shoes Startup

Updated: November 19th, 2023

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Stephen Hawthornthwaite and Roth Martin founded Rothy's, a sustainable lifestyle company selling fashionable shoes and accessories for everyone out of recycled materials.

To set industry-leading standards for sustainable manufacturing, Stephen and Roth opened a fully owned and operated factory in China in 2016.

Additionally, they created a waste-reduction 3D knitting production process. They consider sustainability at every stage of creating their products and running their enterprise.

Rothy's transforms environmentally friendly materials into stunning, long-lasting product designs that their customers absolutely love.

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