Cledara: A First Time Founder’s Guide to Finding Product Market Fit

Cristina Vila

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Updated: November 19th, 2023

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Cristina Vila and Brad van Leeuwen founded Cledara in 2018.
The company aids businesses in streamlining the process of finding, purchasing, managing, and terminating subscription software.
Together with her co-founder Brad, Cristina has grown Cledara to $2.4M ARR with over 700 clients.
Cledara has also assembled a team of nearly 50 individuals and raised $7 million.
The team has collaborated with prestigious financial organizations and fintech startups, such as PayPal, Caixa Bank, Railsbank, and more.

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