Chapters
Stack
Transcript
Chapters
This
guy
makes
1
3
million
a
year
with
a
business
model
that's
going
to
change
the
world
The
Productized
Service
He
invited
us
into
his
house
to
show
us
exactly
how
it
works
how
he
runs
it
with
zero
employees
and
how
he
does
it
all
from
the
comfort
of
his
own
home
Brad
started
building
this
idea
while
he
was
working
a
nine
to
five
and
the
crazy
part
is
he
didn't
quit
his
job
until
he
was
making
80
000
a
month
I
did
all
of
my
work
during
my
Zoom
calls
that
I
had
with
my
team
so
The
secret
behind
his
business
is
a
pricing
strategy
that
nobody
is
using
and
we're
going
to
break
down
why
this
is
making
him
one
of
the
highest
paid
solopreneurs
in
the
world
A
lot
of
people
say
it's
like
the
Netflix
of
design
In
this
video
he
shares
everything
How
he
launched
in
24
hours
how
he
got
his
first
client
and
how
anyone
can
build
a
life
changing
business
while
still
working
your
day
job
I'm
Pat
Walls
and
this
is
Starter
Story
All
right
Brad
it's
absolutely
amazing
what
you've
built
built
Can
you
tell
me
exactly
what
you
do
and
how
you
make
money
Yeah
so
I
sell
basically
design
as
a
subscription
It's
kind
of
called
a
productized
service
which
basically
means
that
I
sell
packages
for
clients
to
you
know
pick
and
subscribe
to
It's
about
5
000
a
month
They
get
you
know
a
certain
number
of
things
and
I
don't
have
any
contractors
no
employees
never
have
had
any
sort
of
help
whatsoever
So
you're
telling
me
you
run
a
1
3
million
a
year
design
agency
all
by
yourself
How
exactly
do
you
set
that
up
It's
really
pretty
bare
bones
So
what
I
do
is
users
subscribe
to
my
service
Basically
every
client
gets
a
Trello
board
They
get
immediate
access
to
it
which
is
a
big
selling
point
of
a
productized
service
And
they
can
begin
in
putting
design
requests
into
the
queue
and
they're
basically
worked
on
one
by
one
I
work
on
a
request
for
a
client
every
couple
days
may
take
30
minutes
to
an
hour
to
complete
send
it
to
them
go
through
the
feedback
stages
and
then
rinse
and
repeat
essentially
So
I
do
that
for
all
20
clients
I
also
don't
have
any
meetings
with
clients
So
once
you're
onboarded
you
know
there's
no
Zoom
calls
There's
no
even
really
any
Slack
communication
Everything
happens
async
which
allows
me
to
basically
dedicate
my
entire
day
to
just
design
work
And
that's
it
Take
me
through
the
process
of
when
you
came
up
with
the
idea
and
then
getting
started
with
it
You
know
I
always
kind
of
wanted
to
go
into
freelancing
when
I
started
agency
I
knew
I
didn't
want
to
work
for
someone
else
I
had
done
that
my
whole
life
Just
wasn't
for
me
And
I
happened
to
come
across
another
agency
doing
something
similar
to
what
I'm
doing
today
They
were
doing
it
for
graphic
design
but
I
was
a
web
designer
I
did
landing
pages
and
product
design
I
thought
I
could
take
what
they
do
apply
it
to
what
I'm
good
at
and
just
make
it
the
highest
quality
option
out
there
So
it
was
basically
just
taking
an
idea
that
already
existed
and
making
it
better
And
I
built
it
in
a
day
built
it
on
a
Saturday
It
was
essentially
just
a
Webflow
one
page
site
that
I
stood
up
and
set
up
a
Trello
board
kind
of
structure
I
launched
it
on
product
time
which
is
you
know
a
pretty
cliche
way
of
launching
a
product
But
yeah
it
was
a
pretty
simple
probably
took
me
six
seven
hours
to
build
And
that
was
it
And
did
you
have
a
full
time
job
at
that
time
I
had
a
full
time
job
for
three
and
a
half
years
running
DesignJoy
I
quit
when
I
was
making
80
000
a
month
And
I
joke
because
I
did
all
my
work
during
my
Zoom
calls
that
I
had
with
my
team
But
I
did
get
all
my
work
done
I
just
you
know
I
was
more
focused
on
DesignJoy
And
it
got
to
the
point
where
I
looked
back
you
know
three
and
a
half
years
later
Okay
maybe
this
actually
is
something
that
I
can
sustain
So
I
finally
made
the
leap
All
right
Brett
So
most
agencies
charge
by
the
hour
but
you're
doing
something
totally
different
a
productized
service
Can
you
tell
me
more
about
that
Yeah
I
mean
it's
basically
like
instead
of
charging
hourly
or
having
to
like
quote
individual
projects
and
write
up
proposals
for
clients
I
have
off
the
shelf
packages
that
people
can
choose
from
And
all
of
them
you
know
include
unlimited
requests
which
means
you
know
you're
not
charged
per
hour
And
you
pick
a
plan
and
no
matter
how
much
or
how
little
you
use
it
you
end
up
paying
the
same
price
A
lot
of
people
say
it's
basically
a
retainer
Well
not
really
Retainer
could
be
anything
and
you're
still
tracking
time
And
you're
technically
paying
by
hour
even
though
it's
packaged
up
to
a
fixed
price
But
the
way
that
I
work
is
you
know
know
I
have
some
clients
that
end
up
paying
5
000
an
hour
if
they
have
one
request
or
300
if
they
have
several
So
just
the
hourly
rate
depends
on
you
know
how
many
requests
clients
have
How
can
people
like
you
or
before
in
your
nine
to
five
job
take
their
work
and
productize
it
and
build
a
business
like
this
I
would
say
like
my
advice
to
someone
actually
wanting
to
do
what
I've
done
is
no
matter
what
industry
you're
in
So
if
you're
in
content
writing
if
you're
in
video
production
or
maybe
you
just
create
YouTube
thumbnails
or
if
you're
in
design
find
the
things
that
you're
good
at
and
niche
down
Like
for
me
I'm
a
designer
which
means
I
could
technically
do
a
lot
of
things
but
there's
certain
things
that
I'm
good
at
And
that's
like
you
know
branding
product
design
landing
page
design
I
don't
really
worry
about
the
other
stuff
because
I'm
not
fast
at
it
So
like
find
the
things
that
you're
fast
at
build
a
package
around
it
like
bundle
it
up
come
up
with
pricing
that
makes
it
attractive
but
also
makes
it
worth
your
time
And
then
just
stand
up
a
website
Simple
as
that
Awesome
Let's
talk
about
cost
to
run
a
product
type
service
What
kind
of
tools
do
you
use
What
do
you
pay
for
And
how
much
does
it
cost
to
run
this
business
Yeah
so
it
costs
me
precisely
176
a
month
to
run
DesignJoy
So
I
use
Figma
for
design
Webflow
you
know
hosting
Adobe
and
Shutterstock
which
is
100
bucks
a
month
by
far
my
most
expensive
tool
that
I
use
So
everything
else
that
I
use
which
is
a
number
of
tools
including
Trello
and
Airtable
I
use
is
basically
the
free
versions
of
it
Yeah
You
haven't
spent
a
penny
on
marketing
How
did
you
get
clients
when
you
first
started
And
how
do
you
get
clients
now
Yeah
so
I
took
the
route
of
you
know
for
those
unfamiliar
with
it
it's
called
Product
Hunt
If
you
come
up
with
a
new
product
you
can
post
it
on
there
It
has
an
upvoting
system
tons
of
hits
per
day
If
you're
mildly
successful
you'll
get
some
interest
in
some
clients
right
away
So
I
took
that
route
And
then
I
eventually
again
started
building
in
public
joining
a
bunch
of
communities
Today
my
primary
means
of
getting
leads
is
basically
anytime
I
tweet
So
Twitter
came
on
board
for
me
about
a
year
ago
I
was
very
late
to
the
scene
And
I
built
a
mild
following
on
the
platform
And
that's
basically
where
most
of
my
leads
are
generated
today
You're
a
creative
guy
You
have
lots
of
little
side
projects
And
you
do
more
than
just
DesignJoy
How
do
you
come
up
with
new
ideas
and
test
them
quickly
I
basically
do
the
bare
minimum
possible
So
I
know
myself
quite
well
You
know
with
DesignJoy
like
I
said
it
was
in
a
day
I
just
launched
a
website
a
one
page
site
with
scribbles
It
was
like
a
six
hour
project
right
With
my
course
I
just
like
went
in
my
car
recorded
some
audio
files
and
uploaded
them
And
that
was
it
So
I'd
rather
do
that
than
spend
weeks
and
months
building
something
that
may
ultimately
fail
and
waste
a
bunch
of
time
I'd
rather
just
release
something
minimally
viable
out
there
and
see
if
it
bites
And
if
it
does
then
I
can
figure
things
out
from
there
All
right
real
quick
On
the
topic
of
winning
ideas
I
have
to
tell
you
about
the
business
that
I
built
It's
called
Starter
Story
And
it's
literally
4
000
ideas
case
studies
and
courses
about
how
regular
people
build
online
businesses
to
millions
in
revenue
You
can
get
a
ton
of
inspiration
from
these
But
we
also
show
you
how
much
money
they're
making
how
they
came
up
with
their
idea
and
how
they
grew
their
businesses
to
millions
It's
only
1
to
try
it
out
for
seven
days
And
yes
you
can
cancel
it
But
if
you're
serious
about
surrounding
yourself
with
successful
founders
who
have
been
there
before
then
definitely
check
it
out
at
starterstory
com
I
put
the
link
right
below
in
the
bio
if
you
want
to
try
it
out
Back
to
the
video
with
Brett
I
hope
you
enjoy
it
See
ya
How
can
other
designers
or
people
that
want
to
get
in
design
get
good
like
you
Yeah
I
think
the
big
thing
it's
not
fun
to
hear
but
the
big
thing
is
just
doing
it
You
know
I
did
not
go
to
school
for
design
I
basically
taught
myself
how
to
do
it
And
I
was
you
know
in
design
programs
all
day
long
basically
mimicking
good
design
that
was
already
out
there
So
I
got
to
understand
the
tool
very
well
I
got
to
understand
how
to
get
to
that
end
result
I
surround
myself
with
good
design
I'm
constantly
seeking
it
out
I'm
constantly
on
like
Dribbble
and
all
these
landing
page
inspo
sites
and
following
good
designers
to
kind
of
stay
on
top
of
what's
in
I
did
fake
projects
Like
I
would
find
a
project
and
like
rebrand
it
or
redesign
it
As
long
as
you're
doing
it
as
long
as
you're
in
Figma
like
pushing
pixels
every
day
you'll
eventually
get
there
What's
a
typical
day
in
the
life
for
a
solopreneur
So
for
me
it
looks
like
this
I
mean
I
wake
up
about
7
30
in
the
morning
My
wife
goes
to
the
gym
I
usually
watch
the
kids
till
about
10
30
which
you
could
look
at
as
like
as
a
curse
but
like
I
look
at
it
as
a
blessing
a
blessing
because
that's
the
time
I
get
to
really
like
dedicate
my
time
and
spending
with
them
So
I
don't
start
work
until
about
11
30
to
12
And
then
I
work
till
about
4
to
5
o
clock
in
the
afternoon
and
then
spend
time
with
the
family
and
changing
diapers
and
doing
you
know
that
sort
of
thing
Watching
TV
just
pretty
boring
stuff
We
don't
really
go
out
and
do
much
You
know
it's
hard
to
with
a
baby
and
little
kids
So
we
pretty
much
stay
inside
But
yeah
that's
about
it
Do
you
have
any
sort
of
routines
or
anything
like
that
that
you
like
to
do
Routines
No
like
I'm
not
a
good
time
manager
like
surprisingly
like
you
would
think
that
I
would
be
doing
this
But
my
escapes
like
one
thing
I
like
to
do
is
every
Friday
and
I
like
to
play
video
games
with
my
friends
back
home
like
family
like
my
uncle
brother
like
a
bunch
of
us
could
play
video
games
But
that's
basically
the
only
routine
that
I
have
other
than
watching
the
kids
in
the
morning
morning
and
working
from
that
time
period
And
that's
pretty
much
it
man
All
right
right
Our
final
question
that
we
asked
to
all
of
the
people
that
we
talked
to
If
you
could
go
back
sit
on
Brett's
shoulder
shoulder
when
you're
first
getting
started
what's
the
one
piece
of
advice
that
you
would
give
to
him
Yeah
I
think
for
me
I
say
this
a
lot
I
mean
I'm
a
pretty
insecure
entrepreneur
I
don't
think
I'm
alone
in
that
And
I
may
come
across
as
a
confident
person
but
I'm
really
not
Like
I
see
myself
below
a
lot
of
people
So
when
I
created
DesignJoy
I
mean
there
was
a
reason
why
I
kept
a
full
time
job
until
I
was
making
80K
a
year
Like
that's
how
insecure
I
was
at
actually
making
this
work
And
so
that
brought
on
a
lot
of
stress
Like
what
if
this
doesn't
last
Like
what
am
I
going
to
do
What's
my
backup
plan
So
it
held
me
back
for
a
long
time
and
put
a
lot
of
like
strain
on
my
back
So
I
would
probably
tell
them
like
to
believe
in
yourself
and
like
you're
capable
of
doing
this
doing
it
and
believing
that
you
can
As
corny
as
that
sounds
is
what
I
needed
all
along
because
I
was
like
I've
almost
pictured
DesignJoy
as
like
I
equate
it
to
like
a
shooting
start
Like
it
happened
so
quick
and
I
felt
like
it
could
dissipate
so
quickly
too
So
it
prevented
me
from
making
that
leap
And
like
and
when
I
made
that
leap
my
revenue
doubled
the
next
month
Like
when
I
left
my
job
to
take
on
DesignJoy
full
time
it
doubled
the
next
month
So
like
I
wasted
so
much
time
like
double
efforts
like
keeping
my
main
job
and
keeping
that
job
that
like
if
I
just
had
confidence
in
myself
I
could
have
like
been
where
I
was
today
like
two
years
later
two
years
ago
So
as
cliche
as
it
sounds
it
was
what
worked
for
me
Cool
cool
Thank
you
Brett
Do
design
work
you'll
have
a
Porsche
Get Access To All Startup Data Right Now (it's free)
Join our free newsletter to get unlimited access to all startup data. We just need your email:
S
Starter Story
Want to discover ideas that
actually
make money?
Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
It's free and read by 200,000+ founders
Please sign in.
Create A Password
Check your email for a link to sign in
Check your email
We've sent you an email with a link to sign in. Click the link in the email to access your account.
If there's a Starter Story account associated with that email you'll get an email with a link to automatically log in. The link will expire in 24 hours.
Your existing password still works, should you want to log in with it later.
S
Starter Story
Unlock the secrets to 7-figure online businesses
With Starter Story, you can see exactly how online businesses get to millions in revenue.
Dive into our database of 4,418 case studies & join our community of thousands of successful founders.
S
Starter Story
Get The Report
S
Starter Story
Build a business that changes your life, in less than 5 weeks.
Discover a proven system to find, validate, and build your $1M business idea—alongside a community that won't let you fail.
Our next sprint starts soon...
S
Starter Story
Build
With AI, you can build
anything
Come up with an idea, build it, and ship an app that gets users and payments—in just a few days.
Join thousands of builders who are turning their ideas into real products.