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Best Tools

On average, founders use 37 tools to run the day to day operations of their business. There are thousands of tools out there, but what are the best ones?

In all of our interviews, we survey what tools founders are actually using. Here is the data.

Interested in specific categories? Check out the best email tools ✉️, the best platforms to build your business on, the best accounting tools, and more:

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#1 most used in analytics tools
Measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. Learn more ➜
801 successful founders are using Google Analytics
Monitor, analyze, and react to your blog or web site's traffic in real time. Learn more ➜
4 successful founders are using Clicky
Dashboards, reports, and analytics you'd expect from traditional business intelligence. Learn more ➜
4 successful founders are using Grow
Complete website monitoring. Broken links & mixed content detection and advanced SSL certificate reporting. Learn more ➜
Provides product sales performance graphs by brand, product line, individual product and SKU. Learn more ➜
3 successful founders are using Manage By Stats
#2 most used in analytics tools
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. Learn more ➜
144 successful founders are using Google Tag Manager
The first business intelligence platform to bring together all of your recurring revenue business's financial, usage, and attribution data to one place that's insight laden, absolutely accurate, and 100% free. Learn more ➜
17 successful founders are using ProfitWell
ChartMogul is an analytics platform to help you run your subscription business. Learn more ➜
10 successful founders are using chartmogul
Is the comprehensive product analytics software for web and mobile. Learn more ➜
17 successful founders are using Amplitude
Helps product teams understand and guide users to create product experiences that customers love. Learn more ➜
2 successful founders are using Pendo
A website that provides Instagram users with metrics about their following for free. Learn more ➜
5 successful founders are using Iconosquare
SocialBlade tracks user statistics from different social media to provide a better way to grow your following. Learn more ➜
9 successful founders are using SocialBlade
A smarter way to do Product Analytics, giving PMs autocaptured, actionable customer data for true product innovation. Learn more ➜
7 successful founders are using Heap
A data driven solution and services company that helps meet the demand for quick resolution using analytics as CIOs and IT Executives. Learn more ➜
Build clear, effective data dashboards for your business that keep teams informed, motivated and aligned around your KPIs. Learn more ➜
3 successful founders are using Geckoboard
Reports of your sales, customers, inventory, traffic and more. Learn more ➜
2 successful founders are using Better Reports
Automating revenue analytics. Learn more ➜
An Analytics tool, designed to help companies and marketing agencies increase conversions on their site – based on the right data, absolutely code-free, and without the need for an analyst. Learn more ➜
2 successful founders are using Oribi
A free and open source web analytics application developed by a team of international developers, that runs on a PHP/MySQL webserver. It tracks online visits to one or more websites and displays reports on these visits for analysis. Learn more ➜
5 successful founders are using Matomo
Pulls all your data into one place, so you can track performance and discover insights in real-time. Learn more ➜
4 successful founders are using Databox
Is a person-based analytics product that helps you identify, understand, and improve the metrics that drive your online business. Learn more ➜
4 successful founders are using KISSmetrics
A set of tools for website visitor engagement: email opt-in forms, surveys, live chats, promo popups, floating bars, social media buttons - all managed from a single dashboard. Create forms that will match your website design with customizable appearance settings. Learn more ➜