tool-icon ActiveCampaign

Marketing automation platform that blends automation and human touch.

An automation-focused email marketing tool, ActiveCampaign does a lot of things including having a CRM as part of the software.

ActiveCampaign is known for its great reporting, and more importantly, its impressive deliverability. Based on deliverablity tests done by Email Tool Tester, ActiveCampaign often scored in the 90% range, which is very impressive.

This tool is best for e-commerce businesses interested in email automation.