How Raghu Ravinutala Built Yellow AI to $40M ARR
Yellow.ai enables businesses to automate customer engagement through AI-powered chatbots, voice assistants, and other conversational interfaces.
Yellow AI Revenue
About The Yellow AI Founders
Who is Raghu Ravinutala?
Raghu Ravinutala is the CEO and Co-founder of Yellow.ai. Before founding Yellow.ai, Raghu held leadership positions at leading technology companies. His most recent position was as a Senior Manager in IC Design Engineering for Processors and Wireless Infrastructure at Broadcom. Raghu holds a Bachelor of Technology in Electronics and Communications Engineering from the National Institute of Technology Warangal.
About The Business
Idea
How did Raghu Ravinutala get the idea for Yellow AI?
Raghavendra Kumar Ravinutala and Jaya Kishore Reddy, co-founders of Yellow.ai, conceived their idea during the smartphone boom in India post-2011.
Observing the potential for user engagement through mobile apps, they identified a gap in connecting these apps with enterprises.
Despite conversational AI being a nascent field in the country, Raghu and Kishore envisioned creating a bridge between mobile apps and enterprise systems, laying the foundation for their innovative product.
Build
How did Raghu Ravinutala build the initial version of Yellow AI?
In 2014, Raghu and Kishore, the co-founders, with backgrounds in electronics and software development, respectively, began working on an idea to connect users to enterprise systems.
They developed the product as a weekend project, creating a mobile app within four months. By March 2015, they launched a prototype to a small group of users.
The app quickly gained traction, doubling its user base monthly. By June, the success prompted them to leave their jobs at Broadcom and Myntra to focus on the project full-time, turning their weekend side project into a full-time endeavor.
Yellow.ai landing page from 2016Growth
What is the growth strategy for Yellow AI?
- Speaking at Conferences: They attended and spoke at various conferences to present their product, gaining visibility and interest from attendees.
- Advertisements on Facebook and Google: They launched targeted ads on Facebook and Google, reaching a wide audience and driving traffic to their app.
- App Store Optimization (ASO): They optimized their app store listing to improve its visibility and attractiveness, making it easier for potential users to discover and download the app.
Pricing
How does Yellow AI price their products?
Yellow.ai offers flexible and success-based pricing options perfectly designed to elevate customer engagement strategy.
A snapshot of Yellow.ai Pricing page as of June 2024Similar Ideas
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More about Yellow AI
Who is the owner of Yellow AI?
Raghu Ravinutala is the founder of Yellow AI.
When did Raghu Ravinutala start Yellow AI?
2016
What is Raghu Ravinutala's net worth?
Raghu Ravinutala's business makes an average of $3M/month.
How much money has Raghu Ravinutala made from Yellow AI?
Raghu Ravinutala started the business in 2016, and currently makes an average of $36M/year.
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