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Ryan started ryrob.com in 2012. They detail the beginnings of their company in their Starter Story interview: 
Q: How did you get started on ryrob.com?
My blog has gone through many natural evolutions over the years, which tend to always reflect where I’m at in my own evolution as a person and business owner. From day one though, my blog began as a place to share about the lessons I’d learned from starting a business in college around my product, the iStash (one of my first posts).
Thanks to a clever title, that very early writeup on my blog went viral on HackerNews, on Twitter and I saw a massive influx of readers & people wanting to engage with me about business. It was in that moment that the idea of building a community around my blog was born—and that I could probably create a pretty cool business around sharing my own journey through the various side projects I wanted to pursue. My content topics today really continue reflecting that die-hard, open transparency to my audience and I’ve benefited immensely from creating those kinds of deep bonds with my community.
I’ll note here too that keeping my blog as a side project for a very long time while I padded my savings was instrumental in planning an eventually sustainable leap. Despite the fact that it would’ve been possible to make a full go of my blog for a couple of years before I finally made the jump, I benefited immensely by not having as much of a financial crunch to worry about once I did go out on my own—and that’s something I firmly believe has allowed me to continue creating much of my best work. Hence why I’m such an advocate of growing your business on the side for as long as you can handle it.
Contributors to this article:
- Pat Walls, Founder @ Starter Story
- Wiki Updater