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Robert started Skunky in . They detail the beginnings of their company in their Starter Story interview: 
Q: How did you get started on Skunky?
When I started this brand I decided that the least I can do is try, I don't want to live my life thinking about the “What ifs” and the regret of not trying. Since I was about 13 I always dreamt of having a clothing brand, when I was in 7th grade I was telling everybody I want to be a businessman, so this truly has been a dream of mine since childhood.
Invest your time and finances, nothing comes without some sacrifices and that's the beauty of it. You have to be ready to give it your 110%.
Purely based on the fear that most of the times businesses fail I was always afraid to try because no one likes to lose money and at the same time no one wants to see their dreams fail. This is my first time doing this “business thing” on my own, therefore there's a lot of learning I've done and a lot of learning I have to do. But I do have some experience and it's thanks to my brother, he has had a lot of ideas and we both have done our very best to make those ideas successful.
The idea I have for Skunky is that I want to bring the best out of the worst. I believe everyone should try to transmute the bad energy into something positive and give back to the world around us. The brand shows the worst in a positive spotlight. For example, the logo is a poorly drawn skunk which I drew when I was really depressed and possibly was having the worst time of my life, but I drew it trying to be positive and have fun. Even the name of the brand gives the association of something stinky, something bad and no one doesn't want to be around that.
The only thing that makes it harder than it should be is the financial situation. Due to the lack of finances, it restricts a lot of simplistic things such as marketing and even receiving clothes. Recently I have left my job because my salary wasn't even enough for me to get to work. Due to COVID, I can't get enough shifts to make sure I have enough finances to take care of myself and Skunky. So right now I'm trying to get unemployment benefits and most of it is going into Skunky. Another thing I'm using to get the finances is Printful. It's not ideal and it's definitely not what I want the brand to be but I guess you have to try everything to know which works the best.
Contributors to this article:
- Pat Walls, Founder @ Starter Story
- Wiki Updater