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Mike started SoPlan in 2005. They detail the beginnings of their company in their Starter Story interview: 
Q: How did you get started on SoPlan ?
I came up with the idea when I was planning an event with a group of friends. It reminded me how time-consuming it is to have everyone’s agenda match. What we usually did is look for a date in 6 months, because the likelihood of finding an available date was higher. I couldn’t figure out why at the office it’s easy to schedule meetings with colleagues but in your personal life, there are no agenda tools that support the same functions. It’s because in our personal life we communicate through phone numbers with our friends instead of email addresses.
I underestimated the effort required to launch a business. Building a product is easy. Getting people to know your product is more difficult than I would expect.
What I also thought was a missed opportunity is having businesses use the same platform using their phone numbers to schedule appointments or make reservations from clients. In essence, it’s all about scheduling a time slot in an agenda. We have talked to businesses and in each sector, they have double-digit percentage numbers of no-shows and late cancellations. The main reason was that people forgot to write down their appointment on their agenda.
Contributors to this article:
- Pat Walls, Founder @ Starter Story
- Wiki Updater