Marcia Wiggins

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Marcia Wiggins is an American entrepreneur. Marcia started Cape Whoopies in 2013 and is based in South Portland, Maine.[1]

Marcia Wiggins,  of Cape WhoopiesMarcia Wiggins, of Cape Whoopies



South Portland, Maine


Cape Whoopies, Cape Whoopies


Early Career

No early career info added yet...

Cape Whoopies

Marcia started Cape Whoopies in 2013. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Cape Whoopies?

Before Cape Whoopies was conceived, I was enjoying being the mom of two kids in high school, the wife to an airline pilot, and an aerobics teacher at my local gym.

When my kids had gone off to college and my husband was in the air, I had much time on my hands. There was only so much time you could spend at the gym, so with the newfound extra time I splurged in one of the things I always loved doing: making delicious baked things for friends.

My husband and I spend time a local restaurant as a hangout when he was home, so we would go to DiMillos and take our server friends whoopie pies. Why whoopie pies? I had tasted the Maine creation and thought, "good idea, not great execution".

As I had traveled much with my husband, tasting the most delicious foods all over the world, like Belgium street food with the most indulgent chocolate, I realized one of the recurrent themes was more flavor can be tasted with less sugar.

So I made these whoopie pies my own with different flavor combinations and would bring them to our favorite restaurant employees. Thus entertaining my guests and friends with delightful homemade treats became a real joy… for both parties!

There was some divine intervention when Cape Whoopies stepped on the scene. The recipe just came to me! I decided to follow the inspiration and to date we have come from my home kitchen, to a commercial kitchen I built in my basement, to a shared communal kitchen to our own space that is 5,300 square feet and shared with a coffee company.

Source [1]



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