Leslie Wheeler


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Leslie Wheeler is an American entrepreneur. Leslie started Bristle Products- L. Archie Brands LLC in 2016 and is based in Detroit.[1]

Leslie Wheeler, founder of Bristle Products- L. Archie Brands LLC Leslie Wheeler, founder of Bristle Products- L. Archie Brands LLC

Company

Bristle Products- L. Archie Brands LLC

Instagram

@lesannford (248 followers)

Career

Early Career

No early career info added yet...

Bristle Products- L. Archie Brands LLC

Leslie started Bristle Products- L. Archie Brands LLC in 2016. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Bristle Products- L. Archie Brands LLC ?

In 2016 I formed L. Archie Brands, named for my grandfather Lloyd Archie who was a barber in Ohio. He was an amazing man and incredibly talented. I wanted to pay tribute to him because he was such a hard worker and I loved him dearly, people should know him too because he is a big part of the brand in spirit.

on-starting-an-all-natural-haircare-product-line

While working for a haircare company as a brand rep, I enjoyed learning the ins and outs of what makes a brand, who was behind it, their mission and goals. I was proud to represent them and by doing that, I was successful in selling their products and helping to educate customers on their brand. While doing that, I couldn’t help but notice people were continually asking me if there was something I could recommend for their kids, their hair was changing and they wanted something that they could use on their teens. Experiencing the same dilemma, I had two tweens heading into their teens who needed their own brand too. Lightbulb moment!

I started experimenting with homemade potions, leave-in sprays, shampoo bars, it was fun to attempt but I realized that was not going to be the route to any success I had in my head. That was when I started researching manufacturers and learned all about costs, minimums, shopping...etc it isn’t a fun part of being an entrepreneur, and I spent hours and hours researching who had products that would work, customizing, and more. All part of the process and I learned so so much!

Source [1]

References